Marietta Slomka Audience in Germany

Marietta Slomka has an estimated audience of 1,203,448 people in Germany. 48.8% are female, 51.2% are male, average age 44.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Markus Lanz, Satire, Thomas Gottschalk, Tagesschau, German television comedy.

The average Marietta Slomka fan in Germany is 44.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Markus Lanz, Satire, Thomas Gottschalk, with strongest over-indexing on Markus Lanz (149.62× the country average). Demographically, the Marietta Slomka audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Pet Ownership, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Marietta Slomka fans

Demographic split for Marietta Slomka audience in Germany
MetricValue
Female48.8%
Male51.2%
Average age44.2
Estimated audience size1,203,448

Audience persona

The typical Marietta Slomka fan in Germany is balanced, around 44.2 years old, with strong Pet Ownership tendencies and a notable affinity for Markus Lanz.

Top regions in Germany

Top regions ranked by reach for Marietta Slomka in Germany
RegionReachAffinity
Nordrhein-Westfalen291,7141.11×
Bayern192,2520.99×
Baden-Württemberg168,7031.03×
Niedersachsen137,4021.18×
Hessen87,6100.96×
Rheinland-Pfalz73,8671.23×
Sachsen56,2150.95×
Schleswig-Holstein46,2941.07×
Berlin40,0370.74×
Brandenburg39,0291.05×
Thüringen33,5411.09×
Sachsen-Anhalt32,5751.04×
Mecklenburg-Vorpommern24,1981.05×
Hamburg21,2510.78×
Saarland14,5080.98×
Bremen7,6870.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marietta Slomka audience
BrandAffinityCategory
Markus Lanz149.62×Movies & TV
Satire7.72×Literature
Thomas Gottschalk5.61×Movies & TV
Tagesschau2.68×Movies & TV
German television comedy7.81×Movies & TV
Roland Kaiser4.06×Music & Radio
Reinhard Mey6.42×Music & Radio
RTL Television3.62×Movies & TV
Western Union3.97×Business & Career
ZDF2.52×Movies & TV
Pets1.62×Pets & Animals
FC Bayern Munich1.69×Sports
Allgäu4.79×Travel & Leisure
Eintracht Frankfurt2.05×Sports
Westdeutscher Rundfunk2.91×Movies & TV
Dailymotion5.43×Movies & TV
Scooby-Doo3.77×Movies & TV
Dieter Bohlen3.55×Music & Radio
Automobiles1.59×Cars & Mobility
Transfermarkt2.11×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marietta Slomka audience
TraitClusterScore
Pet OwnershipJOY1.29
TraditionCONSERVATISM1.1
PatriotismCONSERVATISM1.07
IndulgenceJOY1.05
Healthy LifestyleBALANCE1.03
Need for SecurityCONSERVATISM1.03

Worldwide distribution

Worldwide audience distribution share by country for Marietta Slomka
CountryShare
Germany94.6%
Switzerland1.3%
Austria1.2%

See Marietta Slomka audiences in other countries

More TV personality audiences in Germany

Frequently asked questions

How many fans does Marietta Slomka have in Germany?

Marietta Slomka has an estimated audience of 1,203,448 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Marietta Slomka fans?

48.8% of Marietta Slomka fans are female, 51.2% are male, with an average age of 44.2 years.

Which brands do Marietta Slomka fans like most?

Marietta Slomka fans show strongest brand affinity for Markus Lanz (149.62×), Satire (7.72×), and Thomas Gottschalk (5.61×) over the country average.

Where do Marietta Slomka fans live in Germany?

Marietta Slomka fans in Germany are most concentrated in Nordrhein-Westfalen (reach 291,714), Bayern (reach 192,252), and Baden-Württemberg (reach 168,703). These three regions account for the largest share of the active audience.

What other brands do Marietta Slomka fans also like?

Beyond Marietta Slomka itself, the audience over-indexes on Satire (7.72×), Thomas Gottschalk (5.61×), Tagesschau (2.68×), and German television comedy (7.81×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Marietta Slomka. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.