Rascasse Audience Intelligence

Michael Ende Audience in Germany

A data profile of the people who buy, follow and care about Michael Ende in Germany — modelled from more than twelve digital signal sources. Michael Ende has an estimated audience of 391,428 people in Germany.

#2among Writer in Germany#2881among Person in Germany#247in Literature

The average Michael Ende fan in Germany is 43.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Harry Potter, Stephen King, Schlager music, with strongest over-indexing on Harry Potter (3.41× the country average).

Demographically, the Michael Ende audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Tradition, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Michael Ende fan in Germany is balanced, around 43.1 years old, with strong Tradition tendencies and a notable affinity for Harry Potter.

Category: Literature · Type: Person · Subtype: Writer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Michael Ende profile in Germany.

Audience size
391K
in Germany
Gender
54.6%♀
45.4% male
Age
43.1
average years
Country rank
#14258
Person in Germany
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Michael Ende fans

54.6% are female, 45.4% are male, average age 43.1.

Fig. 02

Gender split

54.6%
Female
45.4%
Male
Demographic split for Michael Ende audience in Germany
MetricValue
Female54.6%
Male45.4%
Average age43.1
Estimated audience size391,428
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Michael Ende audience in Germany
Age bracketShare%
16-1911%
20-2915%
30-3920%
40-4928%
50+25%
Fig. 04

Worldwide distribution

58.6%

of the worldwide Michael Ende audience comes from Germany.

Worldwide audience distribution share by country for Michael Ende
CountryShare
Germany58.6%
Spain5.7%
Italy5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Michael Ende audience in Germany is strongest.

Fig. 05

Top regions by affinity

Michael Ende fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~80K1.34×
02Hamburg~9K1.12×
03Berlin~20K1.11×
04Baden-Württemberg~50K1.07×
05Schleswig-Holstein~10K1.06×
06Niedersachsen~40K1.04×
07Nordrhein-Westfalen~80K1.00×
08Sachsen~20K0.98×
09Bremen~3K0.98×
10Rheinland-Pfalz~20K0.97×
11Hessen~30K0.94×
12Brandenburg~10K0.93×
13Saarland~4K0.93×
14Sachsen-Anhalt~9K0.89×
15Thüringen~8K0.89×
16Mecklenburg-Vorpommern~6K0.82×
Fig. 06

Affinity by region

Affinity by region — Michael Ende, Germany
0.82×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Michael Ende audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Michael Ende audience
#·InterestCategoryAffinity×
01Stephen KingLiterature9.39×
02Amazon KindleLiterature4.95×
03Elton JohnMusic & Radio4.90×
04Privacy policyTechnology & Electronics4.17×
05TatortMovies & TV3.70×
06Harry PotterMovies & TV3.41×
07Children's literatureLiterature3.29×
08E-booksLiterature3.23×
09United Parcel ServiceBusiness & Career2.97×
10Schlager musicMusic & Radio2.63×
11TraditionPolitics & Society2.47×
12Fantasy moviesMovies & TV2.42×
13Stress (biology)Health2.24×
14Country musicMusic & Radio2.24×
15Drama moviesMovies & TV1.91×
16PodcastMusic & Radio1.77×
17XInternet & Social Media1.66×
18VodafoneTechnology & Electronics1.58×
19Heavy metal musicMusic & Radio1.58×
20EBayShopping1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Michael Ende audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Michael Ende audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.47×
Convenience OrientationPREMIUM1.60×
Community OrientationOPEN1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Michael Ende audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.48×
DIY MentalityTHRILL0.57×
Risk AppetiteTHRILL0.61×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Michael Ende have in Germany?

Michael Ende has an estimated audience of 391,428 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Michael Ende fans?

54.6% of Michael Ende fans are female, 45.4% are male, with an average age of 43.1 years.

03

Which brands do Michael Ende fans like most?

Michael Ende fans show strongest brand affinity for Harry Potter (3.41×), Stephen King (9.39×), and Schlager music (2.63×) over the country average.

04

Where do Michael Ende fans live in Germany?

Michael Ende fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~80K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Michael Ende fans also like?

Beyond Michael Ende itself, the audience over-indexes on Stephen King (9.39×), Schlager music (2.63×), E-books (3.23×), and Amazon Kindle (4.95×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Writer audiences in Germany

See Michael Ende audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Michael Ende. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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