A data profile of the people who buy, follow and care about Nashville, Tennessee in Germany — modelled from more than twelve digital signal sources. Nashville, Tennessee has an estimated audience of 449,557 people in Germany.
The average Nashville, Tennessee fan in Germany is 39.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Black Veil Brides, Keith Urban, Hertz, with strongest over-indexing on Black Veil Brides (30.73× the country average).
Demographically, the Nashville, Tennessee audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as Risk Appetite, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Nashville, Tennessee fan in Germany is balanced, around 39.8 years old, with strong Risk Appetite tendencies and a notable affinity for Black Veil Brides.
The key figures that characterise the Nashville, Tennessee profile in Germany.
49.7% are female, 50.3% are male, average age 39.8.
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 39.8 |
| Estimated audience size | 449,557 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 20% |
of the worldwide Nashville, Tennessee audience comes from Germany.
| Country | Share |
|---|---|
| United States | 79.2% |
| Canada | 3.6% |
| United Kingdom | 2.9% |
Where the Nashville, Tennessee audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~90K | 1.29× | |
| 02 | Hessen | ~40K | 1.22× | |
| 03 | Berlin | ~20K | 1.17× | |
| 04 | Baden-Württemberg | ~70K | 1.15× | |
| 05 | Hamburg | ~10K | 1.09× | |
| 06 | Rheinland-Pfalz | ~20K | 1.02× | |
| 07 | Nordrhein-Westfalen | ~100K | 1.01× | |
| 08 | Niedersachsen | ~40K | 0.98× | |
| 09 | Schleswig-Holstein | ~20K | 0.98× | |
| 10 | Bremen | ~4K | 0.98× | |
| 11 | Thüringen | ~10K | 0.92× | |
| 12 | Brandenburg | ~10K | 0.91× | |
| 13 | Saarland | ~5K | 0.91× | |
| 14 | Sachsen | ~20K | 0.88× | |
| 15 | Sachsen-Anhalt | ~10K | 0.86× | |
| 16 | Mecklenburg-Vorpommern | ~7K | 0.80× |
The strongest cross-interests of the Nashville, Tennessee audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Aerial video | Technology & Electronics | 41.46× | ||
| 02 | Black Veil Brides | Music & Radio | 30.73× | ||
| 03 | Keith Urban | Music & Radio | 23.81× | ||
| 04 | M. Night Shyamalan | Movies & TV | 23.63× | ||
| 05 | Alan Jackson | Music & Radio | 23.46× | ||
| 06 | Connie Britton | Movies & TV | 20.00× | ||
| 07 | Cécile de France | Movies & TV | 14.94× | ||
| 08 | Ozarks | Movies & TV | 10.61× | ||
| 09 | Hertz | Cars & Mobility | 9.19× | ||
| 10 | Sarah Michelle Gellar | Movies & TV | 8.55× | ||
| 11 | Jimmy Kimmel | Movies & TV | 7.29× | ||
| 12 | Mel Gibson | Movies & TV | 4.59× | ||
| 13 | Keanu Reeves | Movies & TV | 4.10× | ||
| 14 | Jason Momoa | Movies & TV | 3.86× | ||
| 15 | David Bowie | Music & Radio | 3.82× | ||
| 16 | Canada | Travel & Leisure | 2.75× | ||
| 17 | Michael Jackson | Music & Radio | 2.64× | ||
| 18 | Superman | Movies & TV | 2.29× | ||
| 19 | Ryanair | Travel & Leisure | 1.66× | ||
| 20 | Tagesschau | Movies & TV | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.61× | |
| Community Orientation | OPEN | 1.60× | |
| Spirituality | BALANCE | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.55× | |
| Indulgence | JOY | 0.75× | |
| Luxury Orientation | PREMIUM | 0.81× |
Nashville, Tennessee has an estimated audience of 449,557 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.7% of Nashville, Tennessee fans are female, 50.3% are male, with an average age of 39.8 years.
Nashville, Tennessee fans show strongest brand affinity for Black Veil Brides (30.73×), Keith Urban (23.81×), and Hertz (9.19×) over the country average.
Nashville, Tennessee fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Nashville, Tennessee itself, the audience over-indexes on Keith Urban (23.81×), Hertz (9.19×), M. Night Shyamalan (23.63×), and Canada (2.75×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Nashville, Tennessee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.