Rascasse Audience Intelligence

Ninja Warrior Audience in Germany

A data profile of the people who buy, follow and care about Ninja Warrior in Germany — modelled from more than twelve digital signal sources. Ninja Warrior has an estimated audience of 385,861 people in Germany.

The average Ninja Warrior fan in Germany is 31.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Obstacle racing, Obstacle course, Kino (band), with strongest over-indexing on Obstacle racing (27.32× the country average).

Demographically, the Ninja Warrior audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ninja Warrior fan in Germany is more male, around 31.9 years old, with strong Sports Activity tendencies and a notable affinity for Obstacle racing.

Category: Sports · Type: Movie / TV Show / Series · Subtype: TV show

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ninja Warrior profile in Germany.

Audience size
386K
in Germany
Gender
41.6%
58.4% male
Age
31.9
average years
Country rank
#14430
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ninja Warrior viewers

41.6% are female, 58.4% are male, average age 31.9.

Fig. 02

Gender split

41.6%
Female
58.4%
Male
Demographic split for Ninja Warrior audience in Germany
MetricValue
Female41.6%
Male58.4%
Average age31.9
Estimated audience size385,861
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Ninja Warrior audience in Germany
Age bracketShare%
16-1931%
20-2930%
30-3923%
40-4912%
50+4%
Fig. 04

Worldwide distribution

10.3%

of the worldwide Ninja Warrior audience comes from Germany.

Worldwide audience distribution share by country for Ninja Warrior
CountryShare
United Kingdom13.5%
United States10.7%
Germany10.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ninja Warrior audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ninja Warrior fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~70K1.44×
02Bayern~70K1.23×
03Sachsen~20K1.19×
04Rheinland-Pfalz~20K1.09×
05Niedersachsen~40K1.07×
06Schleswig-Holstein~10K1.06×
07Saarland~5K1.04×
08Nordrhein-Westfalen~80K1.03×
09Brandenburg~10K1.01×
10Mecklenburg-Vorpommern~7K0.96×
11Thüringen~9K0.95×
12Hessen~30K0.94×
13Sachsen-Anhalt~9K0.89×
14Hamburg~7K0.79×
15Bremen~2K0.78×
16Berlin~10K0.65×
Fig. 06

Affinity by region

Affinity by region — Ninja Warrior, Germany
0.65×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ninja Warrior audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ninja Warrior audience
#·InterestCategoryAffinity×
01Obstacle courseSports30.50×
02Obstacle racingCars & Mobility27.32×
03Athletics (sport)Topic22.05×
04Tough MudderSports13.64×
0510,000 metresSports10.83×
06Long jumpSports9.20×
07FlywheelHome & Garden7.52×
08CapCutTechnology & Electronics5.81×
09Kino (band)Music & Radio4.84×
10Projection screenTechnology & Electronics4.11×
11Cell (biology)Health4.02×
12Millie Bobby BrownMovies & TV2.85×
13Let's Dance (German TV series)Movies & TV2.74×
14Gute Zeiten, schlechte ZeitenMovies & TV2.10×
15SportschauSports1.89×
162. BundesligaSports1.74×
17FIFA World CupSports1.63×
18SV Werder BremenSports1.52×
19Borussia DortmundSports1.51×
20FC Bayern MunichSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ninja Warrior audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ninja Warrior audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.38×
MindfulnessBALANCE1.35×
Risk AppetiteTHRILL1.33×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ninja Warrior audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.68×
Need for SecurityCONSERVATISM0.81×
Luxury OrientationPREMIUM0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ninja Warrior have in Germany?

Ninja Warrior has an estimated audience of 385,861 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ninja Warrior viewers?

41.6% of Ninja Warrior fans are female, 58.4% are male, with an average age of 31.9 years.

03

Which brands do Ninja Warrior fans like most?

Ninja Warrior fans show strongest brand affinity for Obstacle racing (27.32×), Obstacle course (30.5×), and Kino (band) (4.84×) over the country average.

04

Where do Ninja Warrior fans live in Germany?

Ninja Warrior fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Ninja Warrior fans also like?

Beyond Ninja Warrior itself, the audience over-indexes on Obstacle course (30.5×), Kino (band) (4.84×), 10,000 metres (10.83×), and Tough Mudder (13.64×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ninja Warrior. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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