Ninja Warrior Audience in Germany

Ninja Warrior has an estimated audience of 369,505 people in Germany. 41.6% are female, 58.4% are male, average age 31.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Obstacle racing, Obstacle course, Kino (band), Borussia Dortmund, 10,000 metres.
The average Ninja Warrior fan in Germany is 31.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Obstacle racing, Obstacle course, Kino (band), with strongest over-indexing on Obstacle racing (27.32× the country average). Demographically, the Ninja Warrior audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Movie / TV Show / Series · Subtype: TV show
Demographics of Ninja Warrior fans
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 31.9 |
| Estimated audience size | 369,505 |
Audience persona
The typical Ninja Warrior fan in Germany is more male, around 31.9 years old, with strong Patriotism tendencies and a notable affinity for Obstacle racing.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 85,081 | 1.05× |
| Bayern | 76,873 | 1.29× |
| Baden-Württemberg | 75,270 | 1.49× |
| Niedersachsen | 38,798 | 1.08× |
| Hessen | 26,885 | 0.95× |
| Sachsen | 21,408 | 1.18× |
| Rheinland-Pfalz | 20,417 | 1.1× |
| Schleswig-Holstein | 13,635 | 1.03× |
| Brandenburg | 11,530 | 1.01× |
| Berlin | 10,890 | 0.66× |
| Thüringen | 8,746 | 0.93× |
| Sachsen-Anhalt | 8,158 | 0.85× |
| Hamburg | 6,470 | 0.77× |
| Mecklenburg-Vorpommern | 6,461 | 0.92× |
| Saarland | 4,616 | 1.02× |
| Bremen | 2,081 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Obstacle racing | 27.32× | Cars & Mobility |
| Obstacle course | 30.5× | Sports |
| Kino (band) | 4.84× | Music & Radio |
| Borussia Dortmund | 1.51× | Sports |
| 10,000 metres | 10.83× | Sports |
| Tough Mudder | 13.64× | Sports |
| Flywheel | 7.52× | Home & Garden |
| Let's Dance (German TV series) | 2.74× | Movies & TV |
| CapCut | 5.81× | Technology & Electronics |
| FC Bayern Munich | 1.5× | Sports |
| FIFA World Cup | 1.63× | Sports |
| Projection screen | 4.11× | Technology & Electronics |
| Long jump | 9.2× | Sports |
| Sportschau | 1.89× | Sports |
| Athletics (sport) | 22.05× | |
| Cell (biology) | 4.02× | Health |
| 2. Bundesliga | 1.74× | Sports |
| Gute Zeiten, schlechte Zeiten | 2.1× | Movies & TV |
| Millie Bobby Brown | 2.85× | Movies & TV |
| SV Werder Bremen | 1.52× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.47 |
| Sports Activity | POWER | 1.37 |
| Extroversion | THRILL | 1.34 |
| Convenience Orientation | PREMIUM | 1.26 |
| Healthy Lifestyle | BALANCE | 1.17 |
| Spirituality | BALANCE | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 14.3% |
| United States | 11.1% |
| Germany | 10.2% |
See Ninja Warrior audiences in other countries
More TV show audiences in Germany
- Sportschau (12,473,404)
- Storm of Love (5,856,999)
- Heute (4,908,452)
- Dahoam is Dahoam (3,769,462)
- Bauer sucht Frau (3,559,258)
Frequently asked questions
How many fans does Ninja Warrior have in Germany?
Ninja Warrior has an estimated audience of 369,505 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ninja Warrior fans?
41.6% of Ninja Warrior fans are female, 58.4% are male, with an average age of 31.9 years.
Which brands do Ninja Warrior fans like most?
Ninja Warrior fans show strongest brand affinity for Obstacle racing (27.32×), Obstacle course (30.5×), and Kino (band) (4.84×) over the country average.
Where do Ninja Warrior fans live in Germany?
Ninja Warrior fans in Germany are most concentrated in Nordrhein-Westfalen (reach 85,081), Bayern (reach 76,873), and Baden-Württemberg (reach 75,270). These three regions account for the largest share of the active audience.
What other brands do Ninja Warrior fans also like?
Beyond Ninja Warrior itself, the audience over-indexes on Obstacle course (30.5×), Kino (band) (4.84×), Borussia Dortmund (1.51×), and 10,000 metres (10.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ninja Warrior. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.