Olaf Schubert Audience in Germany
Olaf Schubert has an estimated audience of 1,193,436 people in Germany. 31.7% are female, 68.3% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities: Dog breed, Progressive rock, Urban Outfitters, Urban horticulture, Oliver Kahn.
The average Olaf Schubert fan in Germany is 38.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities include Dog breed, Progressive rock, Urban Outfitters, with strongest over-indexing on Dog breed (1.62× the country average). Demographically, the Olaf Schubert audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Comedian
Demographics of Olaf Schubert fans
| Metric | Value |
|---|---|
| Female | 31.7% |
| Male | 68.3% |
| Average age | 38.6 |
| Estimated audience size | 1,193,436 |
Audience persona
The typical Olaf Schubert fan in Germany is more male, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 186,855 | 0.72× |
| Sachsen | 138,781 | 2.37× |
| Bayern | 135,952 | 0.71× |
| Baden-Württemberg | 110,940 | 0.68× |
| Niedersachsen | 102,044 | 0.88× |
| Hessen | 62,297 | 0.69× |
| Thüringen | 55,376 | 1.82× |
| Brandenburg | 50,880 | 1.37× |
| Sachsen-Anhalt | 49,671 | 1.61× |
| Berlin | 43,270 | 0.81× |
| Rheinland-Pfalz | 42,456 | 0.71× |
| Schleswig-Holstein | 33,051 | 0.77× |
| Mecklenburg-Vorpommern | 25,550 | 1.12× |
| Hamburg | 16,828 | 0.62× |
| Saarland | 9,033 | 0.62× |
| Bremen | 5,128 | 0.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.62× | Pets & Animals |
| Progressive rock | 2.19× | Music & Radio |
| Urban Outfitters | 1.59× | Shopping |
| Urban horticulture | 1.58× | Home & Garden |
| Oliver Kahn | 3.21× | Sports |
| Google Analytics | 2.11× | Internet & Social Media |
| Bully (2011 film) | 4.73× | Movies & TV |
| Noodle (Gorillaz) | 2.3× | Music & Radio |
| Alaska | 2.55× | Travel & Leisure |
| Sailor | 3.42× | Travel & Leisure |
| Emperor Entertainment Group | 2.59× | Business & Career |
| Snow White (Fables) | 1.55× | Literature |
| Kazuo Ishiguro | 8.4× | Literature |
| Pro-Ject | 4.41× | Music & Radio |
| Katie Piper | 8.26× | Movies & TV |
| Buddy – The Buddy Holly Story | 3.08× | Music & Radio |
| Graham Greene (actor) | 2.5× | |
| Salman Khan | 3.89× | Movies & TV |
| Lev Yashin | 6.38× | Sports |
| Golden Gate | 3.25× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.46 |
| DIY Mentality | THRILL | 1.13 |
| Pet Ownership | JOY | 1.05 |
| Early Adopter Mentality | POWER | 1.03 |
| LGBTQ+ Identity | OPEN | 0.99 |
| Indulgence | JOY | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 88.0% |
| Austria | 5.0% |
| Switzerland | 4.5% |
See Olaf Schubert audiences in other countries
More Comedian audiences in Germany
- Lisa Eckhart (3,450,496)
- Dieter Hallervorden (2,731,211)
- Esther Schweins (2,453,405)
- Torsten Sträter (2,276,351)
- Hape Kerkeling (2,164,768)
Frequently asked questions
How many fans does Olaf Schubert have in Germany?
Olaf Schubert has an estimated audience of 1,193,436 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.
What is the gender split and age of Olaf Schubert fans?
31.7% of Olaf Schubert fans are female, 68.3% are male, with an average age of 38.6 years.
Which brands do Olaf Schubert fans like most?
Olaf Schubert fans show strongest brand affinity for Dog breed (1.62×), Progressive rock (2.19×), and Urban Outfitters (1.59×) over the country average.
Where do Olaf Schubert fans live in Germany?
Olaf Schubert fans in Germany are most concentrated in Nordrhein-Westfalen (reach 186,855), Sachsen (reach 138,781), and Bayern (reach 135,952). These three regions account for the largest share of the active audience.
What other brands do Olaf Schubert fans also like?
Beyond Olaf Schubert itself, the audience over-indexes on Progressive rock (2.19×), Urban Outfitters (1.59×), Urban horticulture (1.58×), and Oliver Kahn (3.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Olaf Schubert. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.