Ore Mountains Audience in Germany

Ore Mountains has an estimated audience of 800,503 people in Germany. 51.6% are female, 48.4% are male, average age 42.2. Top regions: Sachsen, Nordrhein-Westfalen, Bayern. Top brand affinities: Goes, Home Office, Stradivarius, Time (magazine), Urban horticulture.
The average Ore Mountains fan in Germany is 42.2 years old, balanced, and lives primarily in Sachsen. The audience is concentrated in Sachsen, Nordrhein-Westfalen, Bayern. Top brand affinities include Goes, Home Office, Stradivarius, with strongest over-indexing on Goes (1.67× the country average). Demographically, the Ore Mountains audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Ore Mountains fans
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 42.2 |
| Estimated audience size | 800,503 |
Audience persona
The typical Ore Mountains fan in Germany is balanced, around 42.2 years old, with strong Patriotism tendencies and a notable affinity for Goes.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Sachsen | 160,321 | 4.08× |
| Nordrhein-Westfalen | 106,632 | 0.61× |
| Bayern | 94,579 | 0.74× |
| Baden-Württemberg | 71,202 | 0.65× |
| Niedersachsen | 63,059 | 0.81× |
| Hessen | 39,916 | 0.65× |
| Berlin | 32,806 | 0.92× |
| Brandenburg | 29,881 | 1.2× |
| Rheinland-Pfalz | 25,062 | 0.62× |
| Thüringen | 24,397 | 1.2× |
| Sachsen-Anhalt | 23,042 | 1.11× |
| Schleswig-Holstein | 20,815 | 0.72× |
| Mecklenburg-Vorpommern | 14,963 | 0.98× |
| Hamburg | 10,891 | 0.6× |
| Saarland | 5,332 | 0.54× |
| Bremen | 3,806 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goes | 1.67× | Travel & Leisure |
| Home Office | 1.63× | Business & Career |
| Stradivarius | 1.53× | Shopping |
| Time (magazine) | 1.86× | News |
| Urban horticulture | 1.54× | Home & Garden |
| Israel | 1.58× | Travel & Leisure |
| Le Bateau ivre | 20.82× | Literature |
| Bully (2011 film) | 4.35× | Movies & TV |
| Emperor Entertainment Group | 2.24× | Business & Career |
| Vijesti.ba | 2.38× | News |
| Metamorphoses | 1.82× | Literature |
| Noodle (Gorillaz) | 1.72× | Music & Radio |
| Home Delivery | 1.5× | Food & Beverages |
| Corfu (regional unit) | 1.63× | Travel & Leisure |
| Government contractor | 10.34× | Politics & Society |
| Farinata | 6.43× | Food & Beverages |
| Godzilla (1954 film) | 2.06× | Movies & TV |
| Competitive dance | 2.32× | Sports |
| Private Jets | 2.83× | Cars & Mobility |
| Information sensitivity | 2.14× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.61 |
| DIY Mentality | THRILL | 1.45 |
| Family Orientation | CONSERVATISM | 1.28 |
| Tradition | CONSERVATISM | 1.17 |
| Pet Ownership | JOY | 1.14 |
| Need for Security | CONSERVATISM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 84.6% |
| Czech Republic | 12.4% |
| United States | 1.9% |
See Ore Mountains audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Ore Mountains have in Germany?
Ore Mountains has an estimated audience of 800,503 people in Germany, concentrated in Sachsen and Nordrhein-Westfalen.
What is the gender split and age of Ore Mountains fans?
51.6% of Ore Mountains fans are female, 48.4% are male, with an average age of 42.2 years.
Which brands do Ore Mountains fans like most?
Ore Mountains fans show strongest brand affinity for Goes (1.67×), Home Office (1.63×), and Stradivarius (1.53×) over the country average.
Where do Ore Mountains fans live in Germany?
Ore Mountains fans in Germany are most concentrated in Sachsen (reach 160,321), Nordrhein-Westfalen (reach 106,632), and Bayern (reach 94,579). These three regions account for the largest share of the active audience.
What other brands do Ore Mountains fans also like?
Beyond Ore Mountains itself, the audience over-indexes on Home Office (1.63×), Stradivarius (1.53×), Time (magazine) (1.86×), and Urban horticulture (1.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ore Mountains. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.