Rascasse Audience Intelligence

PLAYERUNKNOWN'S BATTLEGROUNDS Audience in Germany

A data profile of the people who buy, follow and care about PLAYERUNKNOWN'S BATTLEGROUNDS in Germany — modelled from more than twelve digital signal sources. PLAYERUNKNOWN'S BATTLEGROUNDS has an estimated audience of 759,188 people in Germany.

#66among Video / Board Game in Germany#190in Games

The average PLAYERUNKNOWN'S BATTLEGROUNDS fan in Germany is 35.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern.

Top brand affinities include Zarbex, Ninja (gamer), State of Decay (video game), with strongest over-indexing on Zarbex (52.82× the country average).

Demographically, the PLAYERUNKNOWN'S BATTLEGROUNDS audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Need for Security, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical PLAYERUNKNOWN'S BATTLEGROUNDS fan in Germany is more male, around 35.9 years old, with strong Need for Security tendencies and a notable affinity for Zarbex.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the PLAYERUNKNOWN'S BATTLEGROUNDS profile in Germany.

Audience size
759K
in Germany
Gender
28.1%♀
71.9% male
Age
35.9
average years
Country rank
#8284
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of PLAYERUNKNOWN'S BATTLEGROUNDS fans

28.1% are female, 71.9% are male, average age 35.9.

Fig. 02

Gender split

28.1%
Female
71.9%
Male
Demographic split for PLAYERUNKNOWN'S BATTLEGROUNDS audience in Germany
MetricValue
Female28.1%
Male71.9%
Average age35.9
Estimated audience size759,188
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the PLAYERUNKNOWN'S BATTLEGROUNDS audience in Germany
Age bracketShare%
16-1927%
20-2923%
30-3919%
40-4915%
50+16%
Fig. 04

Worldwide distribution

5.4%

of the worldwide PLAYERUNKNOWN'S BATTLEGROUNDS audience comes from Germany.

Worldwide audience distribution share by country for PLAYERUNKNOWN'S BATTLEGROUNDS
CountryShare
China9.3%
Pakistan7.6%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the PLAYERUNKNOWN'S BATTLEGROUNDS audience in Germany is strongest.

Fig. 05

Top regions by affinity

PLAYERUNKNOWN'S BATTLEGROUNDS fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~100K2.23×
02Bremen~8K1.24×
03Nordrhein-Westfalen~200K1.02×
04Berlin~30K1.02×
05Niedersachsen~70K0.97×
06Schleswig-Holstein~30K0.95×
07Hamburg~20K0.95×
08Saarland~9K0.95×
09Baden-Württemberg~100K0.93×
10Bayern~100K0.90×
11Rheinland-Pfalz~30K0.89×
12Thüringen~20K0.86×
13Sachsen~30K0.83×
14Sachsen-Anhalt~20K0.81×
15Brandenburg~20K0.77×
16Mecklenburg-Vorpommern~10K0.75×
Fig. 06

Affinity by region

Affinity by region — PLAYERUNKNOWN'S BATTLEGROUNDS, Germany
0.75×1.00×2.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the PLAYERUNKNOWN'S BATTLEGROUNDS audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for PLAYERUNKNOWN'S BATTLEGROUNDS audience
#·InterestCategoryAffinity×
01State of Decay (video game)Video / Board Game98.86×
02Tekken 6Games91.95×
03BlizzConGames56.06×
04Steam Machine (hardware platform)Games52.98×
05ZarbexInternet & Social Media52.82×
06Age of Empires II: The Age of KingsGames43.52×
07KeinemusikMusic & Radio37.82×
08Star CitizenNews23.48×
09Silent Hill (film)Movies & TV22.95×
10Ninja (gamer)Games21.82×
11MontanaBlackGames16.95×
12Counter-Strike: Global OffensiveGames9.94×
13NinjaSports7.68×
14Gaming computerTechnology & Electronics6.54×
15OtakuLiterature6.46×
16Electronic sportsSports6.15×
17Mobile gameGames5.16×
18PC gameGames5.01×
19TwitchGames4.66×
20TikTokInternet & Social Media3.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the PLAYERUNKNOWN'S BATTLEGROUNDS audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by PLAYERUNKNOWN'S BATTLEGROUNDS audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.80×
Social Media UsageJOY1.56×
Price SensitivityPREMIUM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by PLAYERUNKNOWN'S BATTLEGROUNDS audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.57×
Design AffinityPREMIUM0.71×
DIY MentalityTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does PLAYERUNKNOWN'S BATTLEGROUNDS have in Germany?

PLAYERUNKNOWN'S BATTLEGROUNDS has an estimated audience of 759,188 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.

02

What is the gender split and age of PLAYERUNKNOWN'S BATTLEGROUNDS fans?

28.1% of PLAYERUNKNOWN'S BATTLEGROUNDS fans are female, 71.9% are male, with an average age of 35.9 years.

03

Which brands do PLAYERUNKNOWN'S BATTLEGROUNDS fans like most?

PLAYERUNKNOWN'S BATTLEGROUNDS fans show strongest brand affinity for Zarbex (52.82×), Ninja (gamer) (21.82×), and State of Decay (video game) (98.86×) over the country average.

04

Where do PLAYERUNKNOWN'S BATTLEGROUNDS fans live in Germany?

PLAYERUNKNOWN'S BATTLEGROUNDS fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Hessen (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do PLAYERUNKNOWN'S BATTLEGROUNDS fans also like?

Beyond PLAYERUNKNOWN'S BATTLEGROUNDS itself, the audience over-indexes on Ninja (gamer) (21.82×), State of Decay (video game) (98.86×), Silent Hill (film) (22.95×), and Star Citizen (23.48×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for PLAYERUNKNOWN'S BATTLEGROUNDS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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