Queens Audience in Germany
Queens has an estimated audience of 603,302 people in Germany. 59.6% are female, 40.4% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Quesadilla, Owen Wilson, El Corte Inglés, Satire, German television comedy.
The average Queens fan in Germany is 38.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Quesadilla, Owen Wilson, El Corte Inglés, with strongest over-indexing on Quesadilla (85.03× the country average). Demographically, the Queens audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Queens fans
| Metric | Value |
|---|---|
| Female | 59.6% |
| Male | 40.4% |
| Average age | 38.9 |
| Estimated audience size | 603,302 |
Audience persona
The typical Queens fan in Germany is more female, around 38.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Quesadilla.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 126,259 | 0.96× |
| Bayern | 100,177 | 1.03× |
| Baden-Württemberg | 76,784 | 0.93× |
| Niedersachsen | 58,172 | 0.99× |
| Hessen | 51,615 | 1.12× |
| Berlin | 47,114 | 1.75× |
| Rheinland-Pfalz | 27,962 | 0.93× |
| Sachsen | 22,424 | 0.76× |
| Schleswig-Holstein | 20,437 | 0.94× |
| Brandenburg | 15,069 | 0.81× |
| Hamburg | 13,707 | 1.01× |
| Thüringen | 13,202 | 0.86× |
| Sachsen-Anhalt | 9,570 | 0.61× |
| Bremen | 9,067 | 1.76× |
| Mecklenburg-Vorpommern | 7,962 | 0.69× |
| Saarland | 6,364 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Quesadilla | 85.03× | Food & Beverages |
| Owen Wilson | 26.01× | Movies & TV |
| El Corte Inglés | 20× | Shopping |
| Satire | 8.02× | Literature |
| German television comedy | 8.74× | Movies & TV |
| Western Union | 5.49× | Business & Career |
| Vueling | 13.36× | Travel & Leisure |
| Country rap | 7.72× | Music & Radio |
| Real property | 4.81× | Home & Garden |
| Pets | 1.85× | Pets & Animals |
| Xabi Alonso | 6.35× | Sports |
| Trenitalia | 14.85× | Cars & Mobility |
| Allgäu | 5.61× | Travel & Leisure |
| Edmonton Oilers | 12.2× | Sports |
| Oasis (band) | 14.61× | Music & Radio |
| Italo disco | 7.92× | Music & Radio |
| American Airlines | 10.95× | Travel & Leisure |
| EVA Air | 20× | Travel & Leisure |
| St. Louis Cardinals | 18.5× | Sports |
| Seattle Mariners | 20× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.56 |
| Pet Ownership | JOY | 1.46 |
| Design Affinity | PREMIUM | 1.4 |
| Travelling | THRILL | 1.34 |
| Mindfulness | BALANCE | 1.33 |
| Sustainability | BALANCE | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.0% |
| United Kingdom | 3.8% |
| Mexico | 2.5% |
See Queens audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Queens have in Germany?
Queens has an estimated audience of 603,302 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Queens fans?
59.6% of Queens fans are female, 40.4% are male, with an average age of 38.9 years.
Which brands do Queens fans like most?
Queens fans show strongest brand affinity for Quesadilla (85.03×), Owen Wilson (26.01×), and El Corte Inglés (20×) over the country average.
Where do Queens fans live in Germany?
Queens fans in Germany are most concentrated in Nordrhein-Westfalen (reach 126,259), Bayern (reach 100,177), and Baden-Württemberg (reach 76,784). These three regions account for the largest share of the active audience.
What other brands do Queens fans also like?
Beyond Queens itself, the audience over-indexes on Owen Wilson (26.01×), El Corte Inglés (20×), Satire (8.02×), and German television comedy (8.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Queens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.