Queens Audience in Germany

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Queens has an estimated audience of 603,302 people in Germany. 59.6% are female, 40.4% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Alaska, Sailor, Stamp collecting, Google Analytics, Golden Gate.

The average Queens fan in Germany is 38.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Alaska, Sailor, Stamp collecting, with strongest over-indexing on Alaska (20× the country average). Demographically, the Queens audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Queens fans

Demographic split for Queens audience in Germany
MetricValue
Female59.6%
Male40.4%
Average age38.9
Estimated audience size603,302

Audience persona

The typical Queens fan in Germany is more female, around 38.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alaska.

Top regions in Germany

Top regions ranked by reach for Queens in Germany
RegionReachAffinity
Nordrhein-Westfalen126,2590.96×
Bayern100,1771.03×
Baden-Württemberg76,7840.93×
Niedersachsen58,1720.99×
Hessen51,6151.12×
Berlin47,1141.75×
Rheinland-Pfalz27,9620.93×
Sachsen22,4240.76×
Schleswig-Holstein20,4370.94×
Brandenburg15,0690.81×
Hamburg13,7071.01×
Thüringen13,2020.86×
Sachsen-Anhalt9,5700.61×
Bremen9,0671.76×
Mecklenburg-Vorpommern7,9620.69×
Saarland6,3640.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Queens audience
BrandAffinityCategory
Alaska20×Travel & Leisure
Sailor20×Travel & Leisure
Stamp collecting20×Home & Garden
Google Analytics9.62×Internet & Social Media
Golden Gate20×Games
Jura Mountains20×Travel & Leisure
Tuscany16.09×Travel & Leisure
Snow White (Fables)7.02×Literature
Pleural effusionHealth
Nebraska20×Travel & Leisure
Food quality20×Food & Beverages
Minnesota12.2×Travel & Leisure
Historic site19.58×Arts & Culture
Gauri Khan19.29×Movies & TV
Rajasthan18.14×Travel & Leisure
YouGov12.03×Business & Career
IsraelTravel & Leisure
St Matthew Passion20×
Kodi (software)4.02×Technology & Electronics
Jonathan Davis16.68×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Queens audience
TraitClusterScore
Early Adopter MentalityPOWER1.56
Pet OwnershipJOY1.46
Design AffinityPREMIUM1.4
TravellingTHRILL1.34
MindfulnessBALANCE1.33
SustainabilityBALANCE1.31

Worldwide distribution

Worldwide audience distribution share by country for Queens
CountryShare
United States55.0%
United Kingdom3.8%
Mexico2.5%

See Queens audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Queens have in Germany?

Queens has an estimated audience of 603,302 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Queens fans?

59.6% of Queens fans are female, 40.4% are male, with an average age of 38.9 years.

Which brands do Queens fans like most?

Queens fans show strongest brand affinity for Alaska (20×), Sailor (20×), and Stamp collecting (20×) over the country average.

Where do Queens fans live in Germany?

Queens fans in Germany are most concentrated in Nordrhein-Westfalen (reach 126,259), Bayern (reach 100,177), and Baden-Württemberg (reach 76,784). These three regions account for the largest share of the active audience.

What other brands do Queens fans also like?

Beyond Queens itself, the audience over-indexes on Sailor (20×), Stamp collecting (20×), Google Analytics (9.62×), and Golden Gate (20×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Queens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.