Respiratory tract Audience in Germany

Respiratory tract logo

Respiratory tract has an estimated audience of 265,951 people in Germany. 67.0% are female, 33.0% are male, average age 47.1. Top regions: Nordrhein-Westfalen, Bayern, Thüringen. Top brand affinities: Icon (magazine), Rossmann, Dog breed, Kieser Training, The Hunt (2012 film).

The average Respiratory tract fan in Germany is 47.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Thüringen. Top brand affinities include Icon (magazine), Rossmann, Dog breed, with strongest over-indexing on Icon (magazine) (10.09× the country average). Demographically, the Respiratory tract audience skews more female with an average age of 47.1, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Respiratory tract fans

Demographic split for Respiratory tract audience in Germany
MetricValue
Female67.0%
Male33.0%
Average age47.1
Estimated audience size265,951

Audience persona

The typical Respiratory tract fan in Germany is more female, around 47.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Icon (magazine).

Top regions in Germany

Top regions ranked by reach for Respiratory tract in Germany
RegionReachAffinity
Nordrhein-Westfalen13,8560.24×
Bayern11,7510.27×
Thüringen9,5841.41×
Hessen9,3300.46×
Baden-Württemberg8,8340.24×
Sachsen-Anhalt8,5921.25×
Rheinland-Pfalz8,3910.63×
Mecklenburg-Vorpommern8,2651.63×
Saarland8,2162.52×
Bremen8,0633.55×
Brandenburg7,7420.94×
Niedersachsen7,6880.3×
Schleswig-Holstein7,5290.79×
Sachsen7,3020.56×
Berlin5,1440.43×
Hamburg4,7290.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Respiratory tract audience
BrandAffinityCategory
Icon (magazine)10.09×Arts & Culture
Rossmann1.56×Shopping
Dog breed1.84×Pets & Animals
Kieser Training7.82×Sports
The Hunt (2012 film)8.34×Movies & TV
Samanyolu Haber7.28×Movies & TV
Home Office1.51×Business & Career
Artistic inspiration1.55×Arts & Culture
Jack White2.04×Movies & TV
Mothercare1.75×Kids & Family
Time (magazine)1.76×News
Hakkasan20×Food & Beverages
Brunello Cucinelli3.35×Fashion & Accessoires
Kendra Scott8.85×Fashion & Accessoires
Cachaça10.67×Food & Beverages
ICF International20×Business & Career
Mahasarakham University12.7×Business & Career
Manor4.42×Shopping
Stucco1.55×Home & Garden
Corfu (regional unit)1.79×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Respiratory tract audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.74
Pet OwnershipJOY1.62
Family OrientationCONSERVATISM1.57
Need for SecurityCONSERVATISM1.57
Healthy LifestyleBALANCE1.5
MindfulnessBALANCE1.46

Worldwide distribution

Worldwide audience distribution share by country for Respiratory tract
CountryShare
United States38.9%
United Kingdom6.3%
Japan6.1%

See Respiratory tract audiences in other countries

More Health audiences in Germany

Frequently asked questions

How many fans does Respiratory tract have in Germany?

Respiratory tract has an estimated audience of 265,951 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Respiratory tract fans?

67.0% of Respiratory tract fans are female, 33.0% are male, with an average age of 47.1 years.

Which brands do Respiratory tract fans like most?

Respiratory tract fans show strongest brand affinity for Icon (magazine) (10.09×), Rossmann (1.56×), and Dog breed (1.84×) over the country average.

Where do Respiratory tract fans live in Germany?

Respiratory tract fans in Germany are most concentrated in Nordrhein-Westfalen (reach 13,856), Bayern (reach 11,751), and Thüringen (reach 9,584). These three regions account for the largest share of the active audience.

What other brands do Respiratory tract fans also like?

Beyond Respiratory tract itself, the audience over-indexes on Rossmann (1.56×), Dog breed (1.84×), Kieser Training (7.82×), and The Hunt (2012 film) (8.34×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Respiratory tract. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.