Ria Money Transfer Audience in Germany

Ria Money Transfer logo

Ria Money Transfer has an estimated audience of 811,191 people in Germany. 42.7% are female, 57.3% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bauhaus, Respite care, WorldRemit, Volksbank, Xoom.

The average Ria Money Transfer fan in Germany is 36.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bauhaus, Respite care, WorldRemit, with strongest over-indexing on Bauhaus (14.13× the country average). Demographically, the Ria Money Transfer audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Community Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of Ria Money Transfer fans

Demographic split for Ria Money Transfer audience in Germany
MetricValue
Female42.7%
Male57.3%
Average age36.1
Estimated audience size811,191

Audience persona

The typical Ria Money Transfer fan in Germany is more male, around 36.1 years old, with strong Community Orientation tendencies and a notable affinity for Bauhaus.

Top regions in Germany

Top regions ranked by reach for Ria Money Transfer in Germany
RegionReachAffinity
Nordrhein-Westfalen192,2191.08×
Bayern142,0911.09×
Baden-Württemberg133,6551.21×
Niedersachsen69,7950.89×
Hessen69,5411.12×
Berlin65,7661.81×
Rheinland-Pfalz43,2971.07×
Hamburg22,4011.22×
Schleswig-Holstein22,3420.77×
Sachsen22,0270.55×
Brandenburg18,2140.72×
Sachsen-Anhalt16,8280.8×
Thüringen15,1340.73×
Saarland9,6840.97×
Bremen9,4131.36×
Mecklenburg-Vorpommern9,3230.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ria Money Transfer audience
BrandAffinityCategory
Bauhaus14.13×Shopping
Respite care77.73×Health
WorldRemit82.66×Business & Career
Volksbank9.74×Business & Career
Xoom38.5×Technology & Electronics
Tedox5.29×Shopping
Targobank4.72×Business & Career
Plasterwork16.85×Home & Garden
Western Union5.24×Business & Career
Commerzbank3.1×Business & Career
HypoVereinsbank11.29×Business & Career
DZ Bank21.38×Business & Career
BBBank6.93×Business & Career
Postbank2.9×Business & Career
Jeff Bezos6.55×Business & Career
Top-level domain3.39×Technology & Electronics
Domain Name System3.46×Internet & Social Media
Penn State Nittany Lions football44.92×Sports
Backhoe loader20×Business & Career
Dune3.86×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ria Money Transfer audience
TraitClusterScore
Community OrientationOPEN5.53
Urban LifestyleOPEN1.79
Convenience OrientationPREMIUM1.69
Early Adopter MentalityPOWER1.56
Career OrientationPOWER1.47
Need for SecurityCONSERVATISM1.44

Worldwide distribution

Worldwide audience distribution share by country for Ria Money Transfer
CountryShare
Germany15.6%
United States15.1%
France8.3%

See Ria Money Transfer audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does Ria Money Transfer have in Germany?

Ria Money Transfer has an estimated audience of 811,191 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Ria Money Transfer fans?

42.7% of Ria Money Transfer fans are female, 57.3% are male, with an average age of 36.1 years.

Which brands do Ria Money Transfer fans like most?

Ria Money Transfer fans show strongest brand affinity for Bauhaus (14.13×), Respite care (77.73×), and WorldRemit (82.66×) over the country average.

Where do Ria Money Transfer fans live in Germany?

Ria Money Transfer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 192,219), Bayern (reach 142,091), and Baden-Württemberg (reach 133,655). These three regions account for the largest share of the active audience.

What other brands do Ria Money Transfer fans also like?

Beyond Ria Money Transfer itself, the audience over-indexes on Respite care (77.73×), WorldRemit (82.66×), Volksbank (9.74×), and Xoom (38.5×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ria Money Transfer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.