Targobank Audience in Germany
Targobank has an estimated audience of 6,768,670 people in Germany. 32.0% are female, 68.0% are male, average age 45.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Commerzbank, Aral AG, SunExpress, Sylvie Meis, Crédit Mutuel.
The average Targobank fan in Germany is 45.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Commerzbank, Aral AG, SunExpress, with strongest over-indexing on Commerzbank (12.49× the country average). Demographically, the Targobank audience skews more male with an average age of 45.5, and over-indexes on personality traits such as Need for Security, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Bank
Demographics of Targobank fans
| Metric | Value |
|---|---|
| Female | 32.0% |
| Male | 68.0% |
| Average age | 45.5 |
| Estimated audience size | 6,768,670 |
Audience persona
The typical Targobank fan in Germany is more male, around 45.5 years old, with strong Need for Security tendencies and a notable affinity for Commerzbank.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 2,133,483 | 1.44× |
| Bayern | 962,771 | 0.88× |
| Baden-Württemberg | 784,403 | 0.85× |
| Niedersachsen | 650,300 | 0.99× |
| Hessen | 457,045 | 0.89× |
| Berlin | 365,293 | 1.21× |
| Sachsen | 309,703 | 0.93× |
| Rheinland-Pfalz | 279,836 | 0.83× |
| Schleswig-Holstein | 233,022 | 0.96× |
| Brandenburg | 211,649 | 1.01× |
| Hamburg | 165,765 | 1.08× |
| Sachsen-Anhalt | 158,226 | 0.9× |
| Thüringen | 151,053 | 0.88× |
| Mecklenburg-Vorpommern | 120,624 | 0.93× |
| Bremen | 78,905 | 1.36× |
| Saarland | 71,456 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Commerzbank | 12.49× | Business & Career |
| Aral AG | 12.22× | Cars & Mobility |
| SunExpress | 13.9× | Travel & Leisure |
| Sylvie Meis | 19.81× | Movies & TV |
| Crédit Mutuel | 65.2× | Business & Career |
| Nena | 13.61× | Music & Radio |
| Sport Bild | 6.35× | Sports |
| GoFundMe | 14.15× | Business & Career |
| Borussia Dortmund | 2.49× | Sports |
| Oliver Kahn | 17.03× | Sports |
| Oldenburgische Landesbank | 33.17× | Business & Career |
| Bastian Schweinsteiger | 8.49× | Sports |
| Deutsche Bank | 4.81× | Business & Career |
| Sophia Thomalla | 7.31× | Movies & TV |
| Lilly Becker | 10.35× | Fashion & Accessoires |
| Berliner Zeitung | 9.83× | News |
| Otto Waalkes | 8.96× | Movies & TV |
| BBVA | 12.49× | Business & Career |
| Rebecca Mir | 8.71× | Movies & TV |
| Leni Klum | 6.72× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.9 |
| Family Orientation | CONSERVATISM | 1.35 |
| Career Orientation | POWER | 1.22 |
| Pet Ownership | JOY | 1.16 |
| Travelling | THRILL | 1.16 |
| Indulgence | JOY | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.0% |
| France | 0.9% |
| Spain | 0.7% |
See Targobank audiences in other countries
More Bank audiences in Germany
- Commerzbank (14,423,655)
- Sparkasse (11,339,689)
- Postbank (11,283,224)
- Deutsche Bank (6,860,825)
- Consorsbank (3,408,695)
Frequently asked questions
How many fans does Targobank have in Germany?
Targobank has an estimated audience of 6,768,670 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Targobank fans?
32.0% of Targobank fans are female, 68.0% are male, with an average age of 45.5 years.
Which brands do Targobank fans like most?
Targobank fans show strongest brand affinity for Commerzbank (12.49×), Aral AG (12.22×), and SunExpress (13.9×) over the country average.
Where do Targobank fans live in Germany?
Targobank fans in Germany are most concentrated in Nordrhein-Westfalen (reach 2,133,483), Bayern (reach 962,771), and Baden-Württemberg (reach 784,403). These three regions account for the largest share of the active audience.
What other brands do Targobank fans also like?
Beyond Targobank itself, the audience over-indexes on Aral AG (12.22×), SunExpress (13.9×), Sylvie Meis (19.81×), and Crédit Mutuel (65.2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Targobank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.