Romanian language Audience in Germany
Romanian language has an estimated audience of 1,121,316 people in Germany. 50.7% are female, 49.3% are male, average age 41.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Pillow, Stradivarius, Natural rubber, Isha Yoga.
The average Romanian language fan in Germany is 41.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Pillow, Stradivarius, with strongest over-indexing on Gil Ofarim (2.14× the country average). Demographically, the Romanian language audience skews balanced with an average age of 41.1, and over-indexes on personality traits such as Pet Ownership, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Romanian language fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 41.1 |
| Estimated audience size | 1,121,316 |
Audience persona
The typical Romanian language fan in Germany is balanced, around 41.1 years old, with strong Pet Ownership tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 271,876 | 1.11× |
| Bayern | 245,213 | 1.36× |
| Baden-Württemberg | 219,437 | 1.43× |
| Niedersachsen | 117,254 | 1.08× |
| Hessen | 104,392 | 1.22× |
| Rheinland-Pfalz | 61,733 | 1.1× |
| Berlin | 59,300 | 1.18× |
| Sachsen | 47,181 | 0.86× |
| Schleswig-Holstein | 33,190 | 0.82× |
| Hamburg | 28,782 | 1.14× |
| Brandenburg | 27,211 | 0.78× |
| Thüringen | 21,500 | 0.75× |
| Sachsen-Anhalt | 19,939 | 0.69× |
| Saarland | 12,903 | 0.94× |
| Mecklenburg-Vorpommern | 12,841 | 0.6× |
| Bremen | 9,025 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.14× | Music & Radio |
| Pillow | 1.95× | Home & Garden |
| Stradivarius | 1.97× | Shopping |
| Natural rubber | 2.72× | Cars & Mobility |
| Isha Yoga | 10.85× | Sports |
| Kerala | 4.38× | Travel & Leisure |
| Islamabad United (cricket) | 20× | Sports |
| Video izle | 3.34× | |
| Corona (band) | 1.84× | Music & Radio |
| Justice | 2.79× | Politics & Society |
| Medieval fantasy | 8.07× | Literature |
| Gudrun Sjödén | 2.28× | Fashion & Accessoires |
| Snow White (Fables) | 1.56× | Literature |
| Zagreb | 2.56× | Travel & Leisure |
| The Hunt (2012 film) | 2.85× | Movies & TV |
| Corfu (regional unit) | 1.92× | Travel & Leisure |
| santa eulalia | 9.34× | Travel & Leisure |
| Home Delivery | 1.61× | Food & Beverages |
| Volvo V60 | 2.69× | Cars & Mobility |
| Jersey (fabric) | 2.84× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.37 |
| Need for Security | CONSERVATISM | 1.36 |
| Tradition | CONSERVATISM | 1.27 |
| Indulgence | JOY | 1.18 |
| Community Orientation | OPEN | 1.16 |
| Price Sensitivity | PREMIUM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Romania | 37.9% |
| Italy | 9.6% |
| Germany | 6.1% |
See Romanian language audiences in other countries
More Language audiences in Germany
- German language (11,110,001)
- Italian language (4,964,356)
- English language (4,312,364)
- Turkish language (3,901,937)
- French language (3,302,079)
Frequently asked questions
How many fans does Romanian language have in Germany?
Romanian language has an estimated audience of 1,121,316 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Romanian language fans?
50.7% of Romanian language fans are female, 49.3% are male, with an average age of 41.1 years.
Which brands do Romanian language fans like most?
Romanian language fans show strongest brand affinity for Gil Ofarim (2.14×), Pillow (1.95×), and Stradivarius (1.97×) over the country average.
Where do Romanian language fans live in Germany?
Romanian language fans in Germany are most concentrated in Nordrhein-Westfalen (reach 271,876), Bayern (reach 245,213), and Baden-Württemberg (reach 219,437). These three regions account for the largest share of the active audience.
What other brands do Romanian language fans also like?
Beyond Romanian language itself, the audience over-indexes on Pillow (1.95×), Stradivarius (1.97×), Natural rubber (2.72×), and Isha Yoga (10.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Romanian language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.