Sailor Moon (character) Audience in Germany

Sailor Moon (character) has an estimated audience of 388,382 people in Germany. 54.7% are female, 45.3% are male, average age 27.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goon, Rossmann, Home Office, The Hooters, Saving.
The average Sailor Moon (character) fan in Germany is 27.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goon, Rossmann, Home Office, with strongest over-indexing on Goon (76.28× the country average). Demographically, the Sailor Moon (character) audience skews balanced with an average age of 27.8, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Sailor Moon (character) fans
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 27.8 |
| Estimated audience size | 388,382 |
Audience persona
The typical Sailor Moon (character) fan in Germany is balanced, around 27.8 years old, with strong Pet Ownership tendencies and a notable affinity for Goon.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 146,914 | 1.09× |
| Bayern | 89,509 | 0.9× |
| Baden-Württemberg | 75,320 | 0.89× |
| Niedersachsen | 59,154 | 0.99× |
| Hessen | 44,129 | 0.94× |
| Sachsen | 34,271 | 1.13× |
| Berlin | 33,854 | 1.23× |
| Rheinland-Pfalz | 29,083 | 0.94× |
| Brandenburg | 20,602 | 1.08× |
| Schleswig-Holstein | 20,170 | 0.91× |
| Sachsen-Anhalt | 16,870 | 1.06× |
| Thüringen | 14,585 | 0.93× |
| Hamburg | 13,988 | 1× |
| Mecklenburg-Vorpommern | 11,366 | 0.96× |
| Saarland | 7,412 | 0.98× |
| Bremen | 5,125 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goon | 76.28× | Movies & TV |
| Rossmann | 2.5× | Shopping |
| Home Office | 3.28× | Business & Career |
| The Hooters | 20× | Music & Radio |
| Saving | 3× | Business & Career |
| Kyokushin | 18.26× | Sports |
| Dog breed | 1.55× | Pets & Animals |
| Unique Gifts | 2.01× | Shopping |
| Knokke-Heist | 7.96× | Travel & Leisure |
| Personalised Gifts | 2.17× | Home & Garden |
| Time (magazine) | 2.22× | News |
| Nazım Hikmet Ran | 13.02× | Literature |
| Birthday Gifts | 1.53× | Kids & Family |
| Loincloth | 2.39× | Fashion & Accessoires |
| Grinch | 1.7× | Movies & TV |
| Hypertext | 1.9× | Technology & Electronics |
| Footloose (1984 film) | 3.37× | Movies & TV |
| KLIX (AM) | 1.53× | Music & Radio |
| Edvard Grieg | 4.83× | Literature |
| Bank account | 1.69× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.54 |
| LGBTQ+ Identity | OPEN | 1.44 |
| Extroversion | THRILL | 1.39 |
| Early Adopter Mentality | POWER | 1.22 |
| Family Orientation | CONSERVATISM | 1.19 |
| Travelling | THRILL | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.6% |
| Mexico | 7.4% |
| Italy | 5.9% |
See Sailor Moon (character) audiences in other countries
- Sailor Moon (character) — United States
- Sailor Moon (character) — United Kingdom
- Sailor Moon (character) — France
- Sailor Moon (character) — Italy
- Sailor Moon (character) — Spain
- Sailor Moon (character) — Brazil
- Sailor Moon (character) — Japan
- Sailor Moon (character) — South Korea
- Sailor Moon (character) — India
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Sailor Moon (character) have in Germany?
Sailor Moon (character) has an estimated audience of 388,382 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sailor Moon (character) fans?
54.7% of Sailor Moon (character) fans are female, 45.3% are male, with an average age of 27.8 years.
Which brands do Sailor Moon (character) fans like most?
Sailor Moon (character) fans show strongest brand affinity for Goon (76.28×), Rossmann (2.5×), and Home Office (3.28×) over the country average.
Where do Sailor Moon (character) fans live in Germany?
Sailor Moon (character) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 146,914), Bayern (reach 89,509), and Baden-Württemberg (reach 75,320). These three regions account for the largest share of the active audience.
What other brands do Sailor Moon (character) fans also like?
Beyond Sailor Moon (character) itself, the audience over-indexes on Rossmann (2.5×), Home Office (3.28×), The Hooters (20×), and Saving (3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sailor Moon (character). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.