Sheer fabric Audience in Germany

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Sheer fabric has an estimated audience of 444,567 people in Germany. 76.6% are female, 23.4% are male, average age 42.5. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Rheinland-Pfalz. Top brand affinities: Calzedonia, Lingerie, Tagesschau, Italo disco, Pets.

The average Sheer fabric fan in Germany is 42.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Rheinland-Pfalz. Top brand affinities include Calzedonia, Lingerie, Tagesschau, with strongest over-indexing on Calzedonia (9.02× the country average). Demographically, the Sheer fabric audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Sheer fabric fans

Demographic split for Sheer fabric audience in Germany
MetricValue
Female76.6%
Male23.4%
Average age42.5
Estimated audience size444,567

Audience persona

The typical Sheer fabric fan in Germany is more female, around 42.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Calzedonia.

Top regions in Germany

Top regions ranked by reach for Sheer fabric in Germany
RegionReachAffinity
Nordrhein-Westfalen78,6580.81×
Baden-Württemberg66,6881.1×
Rheinland-Pfalz49,6522.23×
Bayern46,2450.65×
Niedersachsen37,3490.87×
Sachsen24,2501.11×
Thüringen19,3931.71×
Hessen16,2250.48×
Sachsen-Anhalt14,5651.26×
Saarland13,3932.45×
Brandenburg12,7240.92×
Berlin9,7210.49×
Schleswig-Holstein7,2700.46×
Mecklenburg-Vorpommern5,4480.64×
Hamburg3,8820.39×
Bremen1,6520.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sheer fabric audience
BrandAffinityCategory
Calzedonia9.02×Fashion & Accessoires
Lingerie4.38×Fashion & Accessoires
Tagesschau2.29×Movies & TV
Italo disco9.77×Music & Radio
Pets1.79×Pets & Animals
Wellington boot25.85×Fashion & Accessoires
Aerobics4.02×Sports
Jennifer Aniston5.63×Movies & TV
Dolly Parton7.32×Music & Radio
Do it yourself (DIY)1.88×Home & Garden
Katie Holmes7.54×Movies & TV
Automobiles1.53×Cars & Mobility
Jessica Alba5.89×Movies & TV
Primark2.1×Shopping
Angelina Jolie4.05×Movies & TV
Schlager music2.19×Music & Radio
Desigual6.57×Fashion & Accessoires
Slim-fit pants5.91×Fashion & Accessoires
Hermès1.86×Fashion & Accessoires
Gala1.63×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sheer fabric audience
TraitClusterScore
Convenience OrientationPREMIUM1.82
IndulgenceJOY1.67
Early Adopter MentalityPOWER1.56
IndividualismJOY1.55
Sports ActivityPOWER1.44
SustainabilityBALANCE1.41

Worldwide distribution

Worldwide audience distribution share by country for Sheer fabric
CountryShare
United States33.2%
France10.5%
Brazil10.1%

See Sheer fabric audiences in other countries

More Fashion & Accessoires audiences in Germany

Frequently asked questions

How many fans does Sheer fabric have in Germany?

Sheer fabric has an estimated audience of 444,567 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Sheer fabric fans?

76.6% of Sheer fabric fans are female, 23.4% are male, with an average age of 42.5 years.

Which brands do Sheer fabric fans like most?

Sheer fabric fans show strongest brand affinity for Calzedonia (9.02×), Lingerie (4.38×), and Tagesschau (2.29×) over the country average.

Where do Sheer fabric fans live in Germany?

Sheer fabric fans in Germany are most concentrated in Nordrhein-Westfalen (reach 78,658), Baden-Württemberg (reach 66,688), and Rheinland-Pfalz (reach 49,652). These three regions account for the largest share of the active audience.

What other brands do Sheer fabric fans also like?

Beyond Sheer fabric itself, the audience over-indexes on Lingerie (4.38×), Tagesschau (2.29×), Italo disco (9.77×), and Pets (1.79×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sheer fabric. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.