Soundtrack Audience in Germany
Soundtrack has an estimated audience of 1,191,485 people in Germany. 48.0% are female, 52.0% are male, average age 40.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Corona (band), Dog breed, KLIX (AM), Snow White (Fables).
The average Soundtrack fan in Germany is 40.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Corona (band), Dog breed, with strongest over-indexing on Progressive rock (3.92× the country average). Demographically, the Soundtrack audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Soundtrack fans
| Metric | Value |
|---|---|
| Female | 48.0% |
| Male | 52.0% |
| Average age | 40.2 |
| Estimated audience size | 1,191,485 |
Audience persona
The typical Soundtrack fan in Germany is balanced, around 40.2 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 248,133 | 0.95× |
| Bayern | 186,868 | 0.98× |
| Baden-Württemberg | 154,377 | 0.95× |
| Niedersachsen | 108,040 | 0.93× |
| Hessen | 98,858 | 1.09× |
| Berlin | 77,883 | 1.46× |
| Sachsen | 60,190 | 1.03× |
| Rheinland-Pfalz | 54,861 | 0.92× |
| Schleswig-Holstein | 43,789 | 1.02× |
| Brandenburg | 37,274 | 1.01× |
| Hamburg | 31,445 | 1.17× |
| Thüringen | 29,578 | 0.97× |
| Sachsen-Anhalt | 27,533 | 0.89× |
| Mecklenburg-Vorpommern | 20,879 | 0.92× |
| Saarland | 11,468 | 0.78× |
| Bremen | 9,394 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.92× | Music & Radio |
| Corona (band) | 5.19× | Music & Radio |
| Dog breed | 1.65× | Pets & Animals |
| KLIX (AM) | 3.59× | Music & Radio |
| Snow White (Fables) | 2.83× | Literature |
| Stradivarius | 1.97× | Shopping |
| Timo Hildebrand | 10.19× | Sports |
| Urban horticulture | 1.74× | Home & Garden |
| Grinch | 2.08× | Movies & TV |
| Škoda Kodiaq | 1.68× | Cars & Mobility |
| Hauptschule | 5.83× | Kids & Family |
| Esra Erol | 3.98× | Movies & TV |
| Hawesko | 2.67× | Food & Beverages |
| Loincloth | 1.91× | Fashion & Accessoires |
| Este, Veneto | 1.63× | Travel & Leisure |
| Staycation | 2.44× | Home & Garden |
| Wok | 3.46× | Food & Beverages |
| Home Delivery | 1.55× | Food & Beverages |
| Google Photos | 1.56× | Technology & Electronics |
| Kodi (software) | 1.55× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.33 |
| Sustainability | BALANCE | 1.29 |
| Tradition | CONSERVATISM | 1.25 |
| Sports Activity | POWER | 1.23 |
| Urban Lifestyle | OPEN | 1.22 |
| Community Orientation | OPEN | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.0% |
| Japan | 9.7% |
| United Kingdom | 8.6% |
See Soundtrack audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Soundtrack have in Germany?
Soundtrack has an estimated audience of 1,191,485 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Soundtrack fans?
48.0% of Soundtrack fans are female, 52.0% are male, with an average age of 40.2 years.
Which brands do Soundtrack fans like most?
Soundtrack fans show strongest brand affinity for Progressive rock (3.92×), Corona (band) (5.19×), and Dog breed (1.65×) over the country average.
Where do Soundtrack fans live in Germany?
Soundtrack fans in Germany are most concentrated in Nordrhein-Westfalen (reach 248,133), Bayern (reach 186,868), and Baden-Württemberg (reach 154,377). These three regions account for the largest share of the active audience.
What other brands do Soundtrack fans also like?
Beyond Soundtrack itself, the audience over-indexes on Corona (band) (5.19×), Dog breed (1.65×), KLIX (AM) (3.59×), and Snow White (Fables) (2.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Soundtrack. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.