South Sudan Audience in Germany

South Sudan has an estimated audience of 428,542 people in Germany. 30.5% are female, 69.5% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Chennai, Afghanistan national cricket team, Burkina Faso, Ghana, Western Union.

The average South Sudan fan in Germany is 38.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Chennai, Afghanistan national cricket team, Burkina Faso, with strongest over-indexing on Chennai (99.84× the country average). Demographically, the South Sudan audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Spirituality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 14 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of South Sudan fans

Demographic split for South Sudan audience in Germany
MetricValue
Female30.5%
Male69.5%
Average age38.6
Estimated audience size428,542

Audience persona

The typical South Sudan fan in Germany is more male, around 38.6 years old, with strong Spirituality tendencies and a notable affinity for Chennai.

Top regions in Germany

Top regions ranked by reach for South Sudan in Germany
RegionReachAffinity
Nordrhein-Westfalen84,4790.9×
Bayern67,6020.98×
Hessen67,1692.06×
Baden-Württemberg60,3151.03×
Berlin43,1792.25×
Niedersachsen29,0780.7×
Rheinland-Pfalz18,6410.87×
Schleswig-Holstein11,9230.77×
Hamburg11,2371.16×
Brandenburg8,0010.6×
Thüringen5,9680.55×
Sachsen-Anhalt5,4260.49×
Bremen4,4441.21×
Mecklenburg-Vorpommern3,4710.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for South Sudan audience
BrandAffinityCategory
Chennai99.84×Travel & Leisure
Afghanistan national cricket team45.84×Sports
Burkina Faso50.72×Travel & Leisure
Ghana21.33×Travel & Leisure
Western Union7.39×Business & Career
Pillow8.05×Home & Garden
Algeria14.13×Travel & Leisure
Headphones9.16×Technology & Electronics
Tunisia13.03×Travel & Leisure
Egyptian pyramids43.63×Travel & Leisure
Country rap9.42×Music & Radio
CHECK244.2×Business & Career
Satire6.61×Literature
Qatar10.8×Travel & Leisure
Albania national football team15.65×Sports
Deutsche Welle17.12×Music & Radio
Pakistan8.28×Travel & Leisure
Israel7.1×Travel & Leisure
God in Islam10.56×Politics & Society
Montenegro8.97×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by South Sudan audience
TraitClusterScore
SpiritualityBALANCE1.32
Career OrientationPOWER1.23
Need for SecurityCONSERVATISM1.2
Convenience OrientationPREMIUM1.17
PatriotismCONSERVATISM1.08
Community OrientationOPEN1.06

Worldwide distribution

Worldwide audience distribution share by country for South Sudan
CountryShare
Saudi Arabia11.7%
Egypt10.3%
Ethiopia9.8%

See South Sudan audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does South Sudan have in Germany?

South Sudan has an estimated audience of 428,542 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of South Sudan fans?

30.5% of South Sudan fans are female, 69.5% are male, with an average age of 38.6 years.

Which brands do South Sudan fans like most?

South Sudan fans show strongest brand affinity for Chennai (99.84×), Afghanistan national cricket team (45.84×), and Burkina Faso (50.72×) over the country average.

Where do South Sudan fans live in Germany?

South Sudan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 84,479), Bayern (reach 67,602), and Hessen (reach 67,169). These three regions account for the largest share of the active audience.

What other brands do South Sudan fans also like?

Beyond South Sudan itself, the audience over-indexes on Afghanistan national cricket team (45.84×), Burkina Faso (50.72×), Ghana (21.33×), and Western Union (7.39×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for South Sudan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.