Swing (dance) Audience in Germany
Swing (dance) has an estimated audience of 526,974 people in Germany. 64.1% are female, 35.9% are male, average age 43.2. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Handmade Gifts, Urban horticulture, Figure painting (hobby), Este, Veneto, Mechanic.
The average Swing (dance) fan in Germany is 43.2 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Handmade Gifts, Urban horticulture, Figure painting (hobby), with strongest over-indexing on Handmade Gifts (12.75× the country average). Demographically, the Swing (dance) audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Community Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Swing (dance) fans
| Metric | Value |
|---|---|
| Female | 64.1% |
| Male | 35.9% |
| Average age | 43.2 |
| Estimated audience size | 526,974 |
Audience persona
The typical Swing (dance) fan in Germany is more female, around 43.2 years old, with strong Community Orientation tendencies and a notable affinity for Handmade Gifts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 89,644 | 1.06× |
| Nordrhein-Westfalen | 89,220 | 0.77× |
| Baden-Württemberg | 67,892 | 0.94× |
| Berlin | 61,873 | 2.63× |
| Hessen | 40,585 | 1.01× |
| Niedersachsen | 38,328 | 0.75× |
| Sachsen | 23,689 | 0.92× |
| Rheinland-Pfalz | 21,580 | 0.82× |
| Hamburg | 19,272 | 1.62× |
| Schleswig-Holstein | 17,061 | 0.9× |
| Brandenburg | 15,438 | 0.94× |
| Thüringen | 8,933 | 0.67× |
| Mecklenburg-Vorpommern | 8,546 | 0.85× |
| Sachsen-Anhalt | 8,328 | 0.61× |
| Saarland | 4,248 | 0.66× |
| Bremen | 3,871 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Handmade Gifts | 12.75× | Kids & Family |
| Urban horticulture | 1.91× | Home & Garden |
| Figure painting (hobby) | 3.63× | Arts & Culture |
| Este, Veneto | 1.88× | Travel & Leisure |
| Mechanic | 1.54× | Cars & Mobility |
| Corona (band) | 1.61× | Music & Radio |
| Coworking | 2.59× | Business & Career |
| Information sensitivity | 3.2× | Technology & Electronics |
| Cynthia Erivo | 2.33× | Movies & TV |
| Headhunters (film) | 2.61× | Movies & TV |
| Jeld-Wen | 5.1× | Home & Garden |
| Home Delivery | 1.51× | Food & Beverages |
| Ciwan Haco | 10.7× | Music & Radio |
| Humans (TV series) | 2.62× | Movies & TV |
| Emperor Entertainment Group | 1.83× | Business & Career |
| Motorhome stopover | 2.82× | Travel & Leisure |
| Homesteading | 3× | Home & Garden |
| Solo climbing | 1.83× | Sports |
| Volvo V60 | 2.12× | Cars & Mobility |
| HomeExchange.com | 2.98× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.99 |
| Sports Activity | POWER | 1.43 |
| Extroversion | THRILL | 1.25 |
| Sustainability | BALANCE | 1.24 |
| Healthy Lifestyle | BALANCE | 1.24 |
| Mindfulness | BALANCE | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.9% |
| Italy | 7.8% |
| Spain | 6.4% |
See Swing (dance) audiences in other countries
More Music & Radio audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Swing (dance) have in Germany?
Swing (dance) has an estimated audience of 526,974 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Swing (dance) fans?
64.1% of Swing (dance) fans are female, 35.9% are male, with an average age of 43.2 years.
Which brands do Swing (dance) fans like most?
Swing (dance) fans show strongest brand affinity for Handmade Gifts (12.75×), Urban horticulture (1.91×), and Figure painting (hobby) (3.63×) over the country average.
Where do Swing (dance) fans live in Germany?
Swing (dance) fans in Germany are most concentrated in Bayern (reach 89,644), Nordrhein-Westfalen (reach 89,220), and Baden-Württemberg (reach 67,892). These three regions account for the largest share of the active audience.
What other brands do Swing (dance) fans also like?
Beyond Swing (dance) itself, the audience over-indexes on Urban horticulture (1.91×), Figure painting (hobby) (3.63×), Este, Veneto (1.88×), and Mechanic (1.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Swing (dance). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.