Rascasse Audience Intelligence

The Walking Dead (video game) Audience in Germany

A data profile of the people who buy, follow and care about The Walking Dead (video game) in Germany — modelled from more than twelve digital signal sources. The Walking Dead (video game) has an estimated audience of 425,678 people in Germany.

#139among Video / Board Game in Germany#309in Games

The average The Walking Dead (video game) fan in Germany is 35.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include 28 Days Later, Henry Cavill, Tampax, with strongest over-indexing on 28 Days Later (35.72× the country average).

Demographically, the The Walking Dead (video game) audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Patriotism, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Walking Dead (video game) fan in Germany is more male, around 35.5 years old, with strong Patriotism tendencies and a notable affinity for 28 Days Later.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Walking Dead (video game) profile in Germany.

Audience size
426K
in Germany
Gender
26.0%♀
74.0% male
Age
35.5
average years
Country rank
#13341
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Walking Dead (video game) fans

26.0% are female, 74.0% are male, average age 35.5.

Fig. 02

Gender split

26.0%
Female
74.0%
Male
Demographic split for The Walking Dead (video game) audience in Germany
MetricValue
Female26.0%
Male74.0%
Average age35.5
Estimated audience size425,678
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the The Walking Dead (video game) audience in Germany
Age bracketShare%
16-1921%
20-2925%
30-3929%
40-4917%
50+8%
Fig. 04

Worldwide distribution

4.5%

of the worldwide The Walking Dead (video game) audience comes from Germany.

Worldwide audience distribution share by country for The Walking Dead (video game)
CountryShare
United States19.9%
Japan4.8%
Germany4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Walking Dead (video game) audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Walking Dead (video game) fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.22×
02Nordrhein-Westfalen~100K1.10×
03Brandenburg~10K1.09×
04Mecklenburg-Vorpommern~9K1.09×
05Niedersachsen~50K1.08×
06Thüringen~10K1.08×
07Saarland~6K1.08×
08Sachsen~20K1.07×
09Schleswig-Holstein~20K1.07×
10Rheinland-Pfalz~20K1.00×
11Hessen~30K0.98×
12Bremen~3K0.92×
13Baden-Württemberg~50K0.84×
14Berlin~20K0.81×
15Hamburg~8K0.79×
16Bayern~50K0.78×
Fig. 06

Affinity by region

Affinity by region — The Walking Dead (video game), Germany
0.78×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Walking Dead (video game) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Walking Dead (video game) audience
#·InterestCategoryAffinity×
01TampaxBeauty & Wellness83.20×
02Dead IslandGames44.75×
03Andrew LincolnMovies & TV42.72×
0428 Days LaterMovies & TV35.72×
05Z NationMovies & TV31.10×
06The Strain (TV series)Movies & TV24.65×
07Psychological horrorHealth24.48×
08Jeffrey Dean MorganMovies & TV21.05×
09Indiana Jones (franchise)Movies & TV18.85×
10World War Z (film)Movies & TV18.00×
11Henry CavillMovies & TV17.02×
12Video game musicMusic & Radio16.60×
13MonstersMovies & TV12.08×
14UbisoftGames11.45×
15Silent Hill (film)Movies & TV10.54×
16LivestreamTechnology & Electronics9.41×
17Jurassic WorldMovies & TV9.00×
18Instant GamingGames8.12×
19Real-time strategyGames5.36×
20Mobile gameGames3.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Walking Dead (video game) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Walking Dead (video game) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.61×
ExtroversionTHRILL1.44×
SpiritualityBALANCE1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Walking Dead (video game) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.58×
Quality AwarenessPREMIUM0.61×
Luxury OrientationPREMIUM0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Walking Dead (video game) have in Germany?

The Walking Dead (video game) has an estimated audience of 425,678 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of The Walking Dead (video game) fans?

26.0% of The Walking Dead (video game) fans are female, 74.0% are male, with an average age of 35.5 years.

03

Which brands do The Walking Dead (video game) fans like most?

The Walking Dead (video game) fans show strongest brand affinity for 28 Days Later (35.72×), Henry Cavill (17.02×), and Tampax (83.2×) over the country average.

04

Where do The Walking Dead (video game) fans live in Germany?

The Walking Dead (video game) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do The Walking Dead (video game) fans also like?

Beyond The Walking Dead (video game) itself, the audience over-indexes on Henry Cavill (17.02×), Tampax (83.2×), Andrew Lincoln (42.72×), and Dead Island (44.75×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in Germany

See The Walking Dead (video game) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Walking Dead (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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