The Walking Dead (video game) Audience in Germany

The Walking Dead (video game) logo

The Walking Dead (video game) has an estimated audience of 430,723 people in Germany. 26.0% are female, 74.0% are male, average age 35.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Moroccan riad, Dog breed, Home construction, Grinch, Personalised Gifts.

The average The Walking Dead (video game) fan in Germany is 35.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Moroccan riad, Dog breed, Home construction, with strongest over-indexing on Moroccan riad (20.86× the country average). Demographically, the The Walking Dead (video game) audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of The Walking Dead (video game) fans

Demographic split for The Walking Dead (video game) audience in Germany
MetricValue
Female26.0%
Male74.0%
Average age35.5
Estimated audience size430,723

Audience persona

The typical The Walking Dead (video game) fan in Germany is more male, around 35.5 years old, with strong Patriotism tendencies and a notable affinity for Moroccan riad.

Top regions in Germany

Top regions ranked by reach for The Walking Dead (video game) in Germany
RegionReachAffinity
Nordrhein-Westfalen107,0371.14×
Bayern55,7890.81×
Baden-Württemberg49,9730.85×
Niedersachsen46,0491.1×
Hessen32,747
Sachsen22,8201.08×
Rheinland-Pfalz21,7981.01×
Berlin16,5510.86×
Schleswig-Holstein16,2991.05×
Brandenburg14,6971.1×
Sachsen-Anhalt13,1351.18×
Thüringen11,5691.05×
Mecklenburg-Vorpommern8,6451.05×
Hamburg7,8240.8×
Saarland5,4861.04×
Bremen3,2560.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Walking Dead (video game) audience
BrandAffinityCategory
Moroccan riad20.86×Politics & Society
Dog breed1.92×Pets & Animals
Home construction1.65×Home & Garden
Grinch3.96×Movies & TV
Personalised Gifts2.72×Home & Garden
Progressive rock2.2×Music & Radio
E-mentoring15.51×Business & Career
Litter box1.54×Pets & Animals
Stradivarius1.97×Shopping
Footloose (1984 film)6.67×Movies & TV
Israel2.21×Travel & Leisure
KLIX (AM)2.74×Music & Radio
Urban Outfitters1.7×Shopping
Software engineer8.02×Technology & Electronics
Google Photos2.54×Technology & Electronics
Eindhoven1.89×Travel & Leisure
Mido (footballer)5.3×Sports
Minestrone2.16×Food & Beverages
Time (magazine)1.7×News
Prozis3.76×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Walking Dead (video game) audience
TraitClusterScore
PatriotismCONSERVATISM1.6
ExtroversionTHRILL1.36
Early Adopter MentalityPOWER1.33
SustainabilityBALANCE1.32
Social Media UsageJOY1.24
Family OrientationCONSERVATISM1.18

Worldwide distribution

Worldwide audience distribution share by country for The Walking Dead (video game)
CountryShare
United States22.9%
Japan5.5%
Brazil5.4%

See The Walking Dead (video game) audiences in other countries

More Games audiences in Germany

Frequently asked questions

How many fans does The Walking Dead (video game) have in Germany?

The Walking Dead (video game) has an estimated audience of 430,723 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of The Walking Dead (video game) fans?

26.0% of The Walking Dead (video game) fans are female, 74.0% are male, with an average age of 35.5 years.

Which brands do The Walking Dead (video game) fans like most?

The Walking Dead (video game) fans show strongest brand affinity for Moroccan riad (20.86×), Dog breed (1.92×), and Home construction (1.65×) over the country average.

Where do The Walking Dead (video game) fans live in Germany?

The Walking Dead (video game) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 107,037), Bayern (reach 55,789), and Baden-Württemberg (reach 49,973). These three regions account for the largest share of the active audience.

What other brands do The Walking Dead (video game) fans also like?

Beyond The Walking Dead (video game) itself, the audience over-indexes on Dog breed (1.92×), Home construction (1.65×), Grinch (3.96×), and Personalised Gifts (2.72×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Walking Dead (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.