Top 23 Medicines in Germany
This curated ranking covers the 23 largest medicines in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Novo Nordisk, BASF and Boehringer Ingelheim lead the list with a combined estimated audience of 3,780,945 people. Across all 23 entries the average audience size is 329,186, and the largest, Novo Nordisk, reaches around 1,627,255 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each medicine, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Novo Nordisk |
1,627,255 | 16.5% | Medicine | Health |
| 2 |  BASF |
1,290,106 | 26.3% | Medicine | Health |
| 3 |  Boehringer Ingelheim |
863,584 | 25.1% | Medicine | Health |
| 4 |  Bayer |
697,433 | 7.9% | Medicine | Health |
| 5 |  Doppelherz |
583,379 | 46.0% | Medicine | Health |
| 6 |  Herbalife |
372,677 | 2.2% | Medicine | Health |
| 7 |  Sanofi |
361,419 | 6.8% | Medicine | Health |
| 8 |  Merck & Co. |
287,659 | 6.2% | Medicine | Health |
| 9 |  Novartis |
281,150 | 3.9% | Medicine | Health |
| 10 |  Pfizer |
260,512 | 1.8% | Medicine | Health |
| 11 |  Amway |
239,245 | 2.0% | Medicine | Health |
| 12 |  ThermaCare |
164,178 | 35.4% | Medicine | Health |
| 13 |  GlaxoSmithKline |
150,315 | 3.4% | Medicine | Health |
| 14 |  Meridol |
110,967 | 32.1% | Medicine | Health |
| 15 |  Dr. Scholl's |
70,402 | 2.4% | Medicine | Health |
| 16 |  Abbott Laboratories |
69,165 | 1.9% | Medicine | Health |
| 17 |  Bausch & Lomb |
48,938 | 11.6% | Medicine | Health |
| 18 |  Bristol-Myers Squibb |
47,751 | 2.4% | Medicine | Health |
| 19 |  Varilux |
14,652 | 2.9% | Medicine | Health |
| 20 |  Polydimethylsiloxane |
12,366 | 11.6% | Medicine | Health |
| 21 |  Lurasidone |
12,079 | 6.7% | Medicine | Health |
| 22 |  Naloxone |
3,672 | 0.4% | Medicine | Health |
| 23 |  Shaklee |
2,385 | 0.3% | Medicine | Health |
Frequently asked questions
How is this Top 23 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each medicine by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest medicine in Germany?
Novo Nordisk currently leads with an estimated audience of 1,627,255 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.