A data profile of the people who buy, follow and care about Tutorial in Germany — modelled from more than twelve digital signal sources. Tutorial has an estimated audience of 2,362,975 people in Germany.
The average Tutorial fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tagesschau, Nature, Netto Marken-Discount, with strongest over-indexing on Tagesschau (2× the country average).
Demographically, the Tutorial audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Community Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Tutorial fan in Germany is more female, around 41.4 years old, with strong Community Orientation tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Tutorial profile in Germany.
71.0% are female, 29.0% are male, average age 41.4.
| Metric | Value |
|---|---|
| Female | 71.0% |
| Male | 29.0% |
| Average age | 41.4 |
| Estimated audience size | 2,362,975 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 19% | |
| 30-39 | 24% | |
| 40-49 | 25% | |
| 50+ | 20% |
of the worldwide Tutorial audience comes from Germany.
| Country | Share |
|---|---|
| United States | 17.3% |
| Germany | 11.4% |
| United Kingdom | 4.0% |
Where the Tutorial audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~60K | 1.11× | |
| 02 | Sachsen | ~100K | 1.10× | |
| 03 | Sachsen-Anhalt | ~70K | 1.10× | |
| 04 | Brandenburg | ~80K | 1.08× | |
| 05 | Thüringen | ~60K | 1.06× | |
| 06 | Schleswig-Holstein | ~90K | 1.03× | |
| 07 | Niedersachsen | ~200K | 0.99× | |
| 08 | Hessen | ~200K | 0.99× | |
| 09 | Rheinland-Pfalz | ~100K | 0.98× | |
| 10 | Berlin | ~100K | 0.98× | |
| 11 | Nordrhein-Westfalen | ~500K | 0.97× | |
| 12 | Bremen | ~20K | 0.96× | |
| 13 | Mecklenburg-Vorpommern | ~40K | 0.95× | |
| 14 | Baden-Württemberg | ~300K | 0.93× | |
| 15 | Saarland | ~30K | 0.92× | |
| 16 | Bayern | ~300K | 0.87× |
The strongest cross-interests of the Tutorial audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mel Gibson | Movies & TV | 6.45× | ||
| 02 | Logic Pro | Technology & Electronics | 6.45× | ||
| 03 | Chester Bennington | Music & Radio | 6.45× | ||
| 04 | Synthesizer | Music & Radio | 6.45× | ||
| 05 | Independent music | Music & Radio | 4.51× | ||
| 06 | Jack White | Movies & TV | 4.26× | ||
| 07 | Ambient music | Music & Radio | 3.74× | ||
| 08 | Bass guitar | Music & Radio | 3.13× | ||
| 09 | Western Union | Business & Career | 2.30× | ||
| 10 | Fressnapf | Shopping | 2.26× | ||
| 11 | Musical instrument | Music & Radio | 2.12× | ||
| 12 | Volunteering | Politics & Society | 2.11× | ||
| 13 | Nature | Home & Garden | 2.09× | ||
| 14 | Tagesschau | Movies & TV | 2.00× | ||
| 15 | Netto Marken-Discount | Shopping | 1.98× | ||
| 16 | Deichmann | Shopping | 1.84× | ||
| 17 | Gute Zeiten, schlechte Zeiten | Movies & TV | 1.84× | ||
| 18 | Kitchen | Home & Garden | 1.63× | ||
| 19 | Helene Fischer | Music & Radio | 1.57× | ||
| 20 | Pets | Pets & Animals | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.60× | |
| Need for Security | CONSERVATISM | 1.51× | |
| Creativity | OPEN | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.72× | |
| Career Orientation | POWER | 0.85× | |
| Risk Appetite | THRILL | 0.93× |
Tutorial has an estimated audience of 2,362,975 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
71.0% of Tutorial fans are female, 29.0% are male, with an average age of 41.4 years.
Tutorial fans show strongest brand affinity for Tagesschau (2×), Nature (2.09×), and Netto Marken-Discount (1.98×) over the country average.
Tutorial fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Tutorial itself, the audience over-indexes on Nature (2.09×), Netto Marken-Discount (1.98×), Mel Gibson (6.45×), and Pets (1.5×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Tutorial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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