Tutorial Audience in Germany

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Tutorial has an estimated audience of 2,362,975 people in Germany. 71.0% are female, 29.0% are male, average age 41.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, Rossmann, KLIX (AM), Progressive rock, Home Office.

The average Tutorial fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, Rossmann, KLIX (AM), with strongest over-indexing on Israel (6.45× the country average). Demographically, the Tutorial audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Community Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Tutorial fans

Demographic split for Tutorial audience in Germany
MetricValue
Female71.0%
Male29.0%
Average age41.4
Estimated audience size2,362,975

Audience persona

The typical Tutorial fan in Germany is more female, around 41.4 years old, with strong Community Orientation tendencies and a notable affinity for Israel.

Top regions in Germany

Top regions ranked by reach for Tutorial in Germany
RegionReachAffinity
Nordrhein-Westfalen514,970
Bayern334,3390.88×
Baden-Württemberg309,3690.96×
Niedersachsen235,6431.03×
Hessen191,1721.06×
Sachsen128,3911.11×
Rheinland-Pfalz114,0680.96×
Berlin113,0241.07×
Schleswig-Holstein85,8611.01×
Brandenburg77,9701.06×
Sachsen-Anhalt63,8841.04×
Hamburg61,9571.16×
Thüringen59,7000.99×
Mecklenburg-Vorpommern40,5170.9×
Saarland24,6090.85×
Bremen18,5420.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tutorial audience
BrandAffinityCategory
Israel6.45×Travel & Leisure
Rossmann2.14×Shopping
KLIX (AM)6.45×Music & Radio
Progressive rock3.45×Music & Radio
Home Office2.11×Business & Career
Mechanic3.46×Cars & Mobility
Saving1.64×Business & Career
Stradivarius1.74×Shopping
Snow White (Fables)1.93×Literature
Hocus Pocus6.45×Movies & TV
Time (magazine)1.57×News
Este, Veneto1.56×Travel & Leisure
Esra Erol3.35×Movies & TV
Moroccan riad3.06×Politics & Society
Fatteh5.35×Food & Beverages
Golem1.51×Technology & Electronics
Samanyolu Haber2.03×Movies & TV
Kissin' Dynamite3.24×Music & Radio
Figure painting (hobby)1.67×Arts & Culture
Screed6.45×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tutorial audience
TraitClusterScore
Community OrientationOPEN1.34
Pet OwnershipJOY1.34
CreativityOPEN1.27
SustainabilityBALANCE1.24
Sports ActivityPOWER1.19
Healthy LifestyleBALANCE1.18

Worldwide distribution

Worldwide audience distribution share by country for Tutorial
CountryShare
United States17.3%
Germany11.4%
United Kingdom4.0%

See Tutorial audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does Tutorial have in Germany?

Tutorial has an estimated audience of 2,362,975 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Tutorial fans?

71.0% of Tutorial fans are female, 29.0% are male, with an average age of 41.4 years.

Which brands do Tutorial fans like most?

Tutorial fans show strongest brand affinity for Israel (6.45×), Rossmann (2.14×), and KLIX (AM) (6.45×) over the country average.

Where do Tutorial fans live in Germany?

Tutorial fans in Germany are most concentrated in Nordrhein-Westfalen (reach 514,970), Bayern (reach 334,339), and Baden-Württemberg (reach 309,369). These three regions account for the largest share of the active audience.

What other brands do Tutorial fans also like?

Beyond Tutorial itself, the audience over-indexes on Rossmann (2.14×), KLIX (AM) (6.45×), Progressive rock (3.45×), and Home Office (2.11×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tutorial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.