Tutorial Audience in United States

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Tutorial has an estimated audience of 3,586,389 people in United States. 64.8% are female, 35.2% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: Cam Ward, Historic site, Home equity, Nationality, JDSU.

The average Tutorial fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Cam Ward, Historic site, Home equity, with strongest over-indexing on Cam Ward (4.18× the country average). Demographically, the Tutorial audience skews more female with an average age of 41.3, and over-indexes on personality traits such as LGBTQ+ Identity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Tutorial fans

Demographic split for Tutorial audience in United States
MetricValue
Female64.8%
Male35.2%
Average age41.3
Estimated audience size3,586,389

Audience persona

The typical Tutorial fan in United States is more female, around 41.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Cam Ward.

Top regions in United States

Top regions ranked by reach for Tutorial in United States
RegionReachAffinity
California455,4991.15×
Texas377,2881.22×
Florida262,3601.08×
New York207,7351.04×
Georgia126,4351.14×
Pennsylvania116,8190.97×
Illinois115,9460.97×
North Carolina112,8701.05×
Ohio103,7310.94×
Virginia97,7331.12×
Michigan95,7021.02×
New Jersey92,6871.02×
Washington87,5511.22×
Tennessee79,0921.1×
Indiana73,9321.13×
Arizona72,1180.98×
Maryland70,2741.14×
Massachusetts66,6010.94×
Missouri63,5451.1×
Alabama55,9401.12×
South Carolina55,9181.04×
Colorado52,4400.93×
Wisconsin52,4310.97×
Minnesota50,3010.98×
Louisiana49,9891.08×
Oregon47,2761.15×
Oklahoma46,4441.17×
Kentucky45,8401.02×
Nevada36,5241.05×
Connecticut33,7140.94×
Utah32,2591×
Mississippi31,7981.08×
Arkansas31,6611.07×
Kansas29,4011.04×
Iowa27,3560.93×
New Mexico18,0161×
Idaho17,0980.95×
Nebraska16,3710.91×
West Virginia15,8520.95×
Hawaii13,6480.89×
Maine11,7980.92×
New Hampshire10,8670.77×
Washington, District of Columbia9,8520.91×
Rhode Island9,6860.85×
Delaware9,2170.93×
Montana7,9430.8×
Alaska7,2140.94×
South Dakota6,8600.83×
North Dakota6,6790.91×
Vermont4,8630.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tutorial audience
BrandAffinityCategory
Cam Ward4.18×Sports
Historic site3.33×Arts & Culture
Home equity1.51×Home & Garden
Nationality1.55×Politics & Society
JDSU2.02×Business & Career
Lulu 黃路梓茵1.71×Movies & TV
Staycation1.94×Home & Garden
Home staging2.84×Home & Garden
Stamp collecting2.49×Home & Garden
Nebraska Cornhuskers football1.65×Sports
Jesse Plemons1.57×Movies & TV
Corona (band)2.48×Music & Radio
Guy Fieri1.61×Movies & TV
Halsey, Oregon3.37×Travel & Leisure
Laneige2.15×Beauty & Wellness
Personalised Gifts1.7×Home & Garden
Electrolyte1.81×Health
Gilt.com3.16×Shopping
UK garage2.06×Music & Radio
Pro-Ject1.53×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tutorial audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.61
TravellingTHRILL1.33
Luxury OrientationPREMIUM1.33
Need for SecurityCONSERVATISM1.28
CreativityOPEN1.21
Price SensitivityPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Tutorial
CountryShare
United States17.3%
Germany11.4%
United Kingdom4.0%

See Tutorial audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Tutorial have in United States?

Tutorial has an estimated audience of 3,586,389 people in United States, concentrated in California and Texas.

What is the gender split and age of Tutorial fans?

64.8% of Tutorial fans are female, 35.2% are male, with an average age of 41.3 years.

Which brands do Tutorial fans like most?

Tutorial fans show strongest brand affinity for Cam Ward (4.18×), Historic site (3.33×), and Home equity (1.51×) over the country average.

Where do Tutorial fans live in United States?

Tutorial fans in United States are most concentrated in California (reach 455,499), Texas (reach 377,288), and Florida (reach 262,360). These three regions account for the largest share of the active audience.

What other brands do Tutorial fans also like?

Beyond Tutorial itself, the audience over-indexes on Historic site (3.33×), Home equity (1.51×), Nationality (1.55×), and JDSU (2.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tutorial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.