Rascasse Audience Intelligence

Ceramic art Audience in United States

A data profile of the people who buy, follow and care about Ceramic art in United States — modelled from more than twelve digital signal sources. Ceramic art has an estimated audience of 5,175,434 people in United States.

#19among Art movement in United States#3696among Topic in United States#68in Arts & Culture

The average Ceramic art fan in United States is 38.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include DIY & Craft Ideas, Handmade Crafts, Pottery, with strongest over-indexing on DIY & Craft Ideas (17.78× the country average).

Demographically, the Ceramic art audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Individualism, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ceramic art fan in United States is more female, around 38.8 years old, with strong Individualism tendencies and a notable affinity for DIY & Craft Ideas.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ceramic art profile in United States.

Audience size
5.2M
in United States
Gender
69.8%♀
30.2% male
Age
38.8
average years
Country rank
#6475
Topic in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ceramic art fans

69.8% are female, 30.2% are male, average age 38.8.

Fig. 02

Gender split

69.8%
Female
30.2%
Male
Demographic split for Ceramic art audience in United States
MetricValue
Female69.8%
Male30.2%
Average age38.8
Estimated audience size5,175,434
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Ceramic art audience in United States
Age bracketShare%
16-1922%
20-2919%
30-3918%
40-4920%
50+21%
Fig. 04

Worldwide distribution

18.8%

of the worldwide Ceramic art audience comes from United States.

Worldwide audience distribution share by country for Ceramic art
CountryShare
United States18.8%
Japan8.0%
Italy7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ceramic art audience in United States is strongest.

Fig. 05

Top regions by affinity

Ceramic art fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.36×
02California~800K1.35×
03Oregon~70K1.18×
04South Dakota~10K1.16×
05Washington~100K1.14×
06North Dakota~10K1.13×
07Hawaii~20K1.11×
08Alaska~10K1.11×
09Vermont~10K1.09×
10Virginia~100K1.08×
11Kansas~40K1.08×
12Texas~500K1.05×
13Ohio~200K1.05×
14Arizona~100K1.05×
15Montana~20K1.05×
16Colorado~80K1.03×
17Wisconsin~80K1.02×
18Indiana~100K1.01×
19Nevada~50K1.01×
20Maine~20K1.01×
21Illinois~200K1.00×
22Rhode Island~20K1.00×
23New York~300K0.99×
24New Mexico~30K0.99×
25Nebraska~30K0.99×
26Idaho~30K0.98×
27Delaware~10K0.98×
28Arkansas~40K0.97×
29New Hampshire~20K0.96×
30Georgia~200K0.95×
31Minnesota~70K0.95×
32West Virginia~20K0.95×
33Maryland~80K0.94×
34Mississippi~40K0.94×
35Washington, District of Columbia~10K0.94×
36Michigan~100K0.92×
37Missouri~80K0.92×
38Iowa~40K0.92×
39Connecticut~50K0.91×
40Pennsylvania~200K0.90×
41Kentucky~60K0.90×
42Oklahoma~50K0.89×
43Florida~300K0.88×
44South Carolina~70K0.88×
45New Jersey~100K0.86×
46Louisiana~60K0.86×
47Alabama~60K0.85×
48Massachusetts~90K0.84×
49North Carolina~100K0.83×
50Tennessee~80K0.79×
Fig. 06

Affinity by region

Affinity by region — Ceramic art, United States
0.79×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ceramic art audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ceramic art audience
#·InterestCategoryAffinity×
01DIY & Craft IdeasHome & Garden17.78×
02Christmas GiftsKids & Family14.25×
03Handmade CraftsKids & Family8.81×
04Paper craftKids & Family8.42×
05Shōjo mangaLiterature8.23×
06Antique furnitureHome & Garden8.01×
07PorcelainHome & Garden7.56×
08PotteryHome & Garden6.19×
09DecorationHome & Garden6.00×
10GovernmentPolitics & Society5.01×
11Shelter DogsPets & Animals4.68×
12Home DesignHome & Garden4.31×
13H.O.M.E.Home & Garden3.67×
14PaintingArts & Culture2.39×
15HandicraftHome & Garden2.34×
16TikTokInternet & Social Media2.26×
17SupermanMovies & TV2.25×
18BeautyBeauty & Wellness1.75×
19BeveragesFood & Beverages1.74×
20Fitness and wellnessSports1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ceramic art audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ceramic art audience · What stands out
TraitClusterDeviationScore
IndividualismJOY2.36×
Design AffinityPREMIUM2.07×
MindfulnessBALANCE1.99×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ceramic art audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.95×
Family OrientationCONSERVATISM1.04×
Social Media UsageJOY1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ceramic art have in United States?

Ceramic art has an estimated audience of 5,175,434 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ceramic art fans?

69.8% of Ceramic art fans are female, 30.2% are male, with an average age of 38.8 years.

03

Which brands do Ceramic art fans like most?

Ceramic art fans show strongest brand affinity for DIY & Craft Ideas (17.78×), Handmade Crafts (8.81×), and Pottery (6.19×) over the country average.

04

Where do Ceramic art fans live in United States?

Ceramic art fans in United States are most concentrated in California (reach ~800K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Ceramic art fans also like?

Beyond Ceramic art itself, the audience over-indexes on Handmade Crafts (8.81×), Pottery (6.19×), Superman (2.25×), and Porcelain (7.56×) compared to the United States average.

Appendix

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See Ceramic art audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ceramic art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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