ViktoriaSarina Audience in Germany
ViktoriaSarina has an estimated audience of 441,013 people in Germany. 59.9% are female, 40.1% are male, average age 37.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Stradivarius, Škoda Kodiaq, Home Delivery, Bank account, Cachorro.
The average ViktoriaSarina fan in Germany is 37.8 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Stradivarius, Škoda Kodiaq, Home Delivery, with strongest over-indexing on Stradivarius (1.6× the country average). Demographically, the ViktoriaSarina audience skews more female with an average age of 37.8, and over-indexes on personality traits such as DIY Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Person · Subtype: Social media influencer
Demographics of ViktoriaSarina fans
| Metric | Value |
|---|---|
| Female | 59.9% |
| Male | 40.1% |
| Average age | 37.8 |
| Estimated audience size | 441,013 |
Audience persona
The typical ViktoriaSarina fan in Germany is more female, around 37.8 years old, with strong DIY Mentality tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 127,271 | 1.56× |
| Nordrhein-Westfalen | 84,859 | 0.76× |
| Baden-Württemberg | 78,217 | 1.13× |
| Niedersachsen | 47,163 | 0.96× |
| Sachsen | 39,057 | 1.57× |
| Hessen | 30,184 | 0.78× |
| Rheinland-Pfalz | 27,815 | 1.09× |
| Schleswig-Holstein | 18,952 | 1.04× |
| Brandenburg | 18,754 | 1.19× |
| Berlin | 17,648 | 0.78× |
| Thüringen | 16,217 | 1.25× |
| Sachsen-Anhalt | 12,687 | 0.97× |
| Hamburg | 8,956 | 0.78× |
| Mecklenburg-Vorpommern | 8,874 | 0.92× |
| Saarland | 5,592 | 0.9× |
| Bremen | 1,437 | 0.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.6× | Shopping |
| Škoda Kodiaq | 1.71× | Cars & Mobility |
| Home Delivery | 1.85× | Food & Beverages |
| Bank account | 1.85× | Business & Career |
| Cachorro | 2.21× | Pets & Animals |
| Ipekyol | 1.91× | Shopping |
| Figure painting (hobby) | 1.85× | Arts & Culture |
| The Hunt (2012 film) | 1.72× | Movies & TV |
| Preacher (comics) | 2.58× | Literature |
| Coworking | 1.51× | Business & Career |
| Microsoft Exchange Server | 4.73× | Technology & Electronics |
| Celtic mythology | 1.93× | Arts & Culture |
| Jersey (fabric) | 1.88× | Fashion & Accessoires |
| Keeper (password manager) | 1.57× | Technology & Electronics |
| Huck (magazine) | 3.46× | Internet & Social Media |
| Gender-neutral language | 1.88× | Politics & Society |
| Volvo V60 | 1.59× | Cars & Mobility |
| Headhunters (film) | 1.59× | Movies & TV |
| Sinister (band) | 4.2× | Music & Radio |
| Throne of Glass | 1.87× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.26 |
| Design Affinity | PREMIUM | 1.22 |
| Creativity | OPEN | 1.21 |
| Sustainability | BALANCE | 1.2 |
| Sports Activity | POWER | 1.19 |
| Family Orientation | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 80.2% |
| Austria | 10.4% |
| Switzerland | 6.9% |
See ViktoriaSarina audiences in other countries
More Social media influencer audiences in Germany
- Shirin David (2,113,959)
- Andrew Tate (1,872,933)
- Drachenlord (1,682,625)
- Victoria Swarovski (1,670,277)
- Julia Beautx (1,416,005)
Frequently asked questions
How many fans does ViktoriaSarina have in Germany?
ViktoriaSarina has an estimated audience of 441,013 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of ViktoriaSarina fans?
59.9% of ViktoriaSarina fans are female, 40.1% are male, with an average age of 37.8 years.
Which brands do ViktoriaSarina fans like most?
ViktoriaSarina fans show strongest brand affinity for Stradivarius (1.6×), Škoda Kodiaq (1.71×), and Home Delivery (1.85×) over the country average.
Where do ViktoriaSarina fans live in Germany?
ViktoriaSarina fans in Germany are most concentrated in Bayern (reach 127,271), Nordrhein-Westfalen (reach 84,859), and Baden-Württemberg (reach 78,217). These three regions account for the largest share of the active audience.
What other brands do ViktoriaSarina fans also like?
Beyond ViktoriaSarina itself, the audience over-indexes on Škoda Kodiaq (1.71×), Home Delivery (1.85×), Bank account (1.85×), and Cachorro (2.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for ViktoriaSarina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.