War and Peace Audience in Germany

War and Peace has an estimated audience of 179,262 people in Germany. 28.7% are female, 71.3% are male, average age 38.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hostelworld, The Client (1994 film), Huck (magazine), Dog breed, Moroccan riad.
The average War and Peace fan in Germany is 38.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hostelworld, The Client (1994 film), Huck (magazine), with strongest over-indexing on Hostelworld (20× the country average). Demographically, the War and Peace audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of War and Peace fans
| Metric | Value |
|---|---|
| Female | 28.7% |
| Male | 71.3% |
| Average age | 38.3 |
| Estimated audience size | 179,262 |
Audience persona
The typical War and Peace fan in Germany is more male, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for Hostelworld.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 60,087 | 0.96× |
| Bayern | 42,900 | 0.94× |
| Baden-Württemberg | 36,073 | 0.93× |
| Niedersachsen | 26,910 | 0.97× |
| Hessen | 22,375 | 1.03× |
| Berlin | 15,922 | 1.25× |
| Sachsen | 15,911 | 1.14× |
| Rheinland-Pfalz | 12,487 | 0.87× |
| Schleswig-Holstein | 10,221 | 1× |
| Brandenburg | 9,119 | 1.03× |
| Thüringen | 7,590 | 1.04× |
| Hamburg | 7,456 | 1.16× |
| Sachsen-Anhalt | 6,921 | 0.94× |
| Mecklenburg-Vorpommern | 5,455 | 1× |
| Saarland | 2,785 | 0.8× |
| Bremen | 2,298 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hostelworld | 20× | Travel & Leisure |
| The Client (1994 film) | 15.96× | Movies & TV |
| Huck (magazine) | 20× | Internet & Social Media |
| Dog breed | 1.86× | Pets & Animals |
| Moroccan riad | 9.95× | Politics & Society |
| Corona (band) | 4.04× | Music & Radio |
| Strategic human resource planning | 15.49× | Business & Career |
| Unique Gifts | 1.82× | Shopping |
| Hang Seng Index | 7.7× | Business & Career |
| Progressive rock | 1.8× | Music & Radio |
| Birthday Gifts | 1.72× | Kids & Family |
| Goma | 8.84× | Travel & Leisure |
| Goon | 5.78× | Movies & TV |
| Stucco | 2.44× | Home & Garden |
| Urban Outfitters | 1.52× | Shopping |
| Christmas Gift | 1.58× | Kids & Family |
| The Nice Guys | 4.35× | Movies & TV |
| Faun (band) | 3.62× | Music & Radio |
| FK Gostivar | 41.02× | Sports |
| KLIX (AM) | 1.79× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.75 |
| Tradition | CONSERVATISM | 1.74 |
| Need for Security | CONSERVATISM | 1.7 |
| Risk Appetite | THRILL | 1.5 |
| Early Adopter Mentality | POWER | 1.43 |
| LGBTQ+ Identity | OPEN | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.8% |
| Germany | 11.1% |
| United Kingdom | 9.2% |
See War and Peace audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does War and Peace have in Germany?
War and Peace has an estimated audience of 179,262 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of War and Peace fans?
28.7% of War and Peace fans are female, 71.3% are male, with an average age of 38.3 years.
Which brands do War and Peace fans like most?
War and Peace fans show strongest brand affinity for Hostelworld (20×), The Client (1994 film) (15.96×), and Huck (magazine) (20×) over the country average.
Where do War and Peace fans live in Germany?
War and Peace fans in Germany are most concentrated in Nordrhein-Westfalen (reach 60,087), Bayern (reach 42,900), and Baden-Württemberg (reach 36,073). These three regions account for the largest share of the active audience.
What other brands do War and Peace fans also like?
Beyond War and Peace itself, the audience over-indexes on The Client (1994 film) (15.96×), Huck (magazine) (20×), Dog breed (1.86×), and Moroccan riad (9.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for War and Peace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.