Rascasse Audience Intelligence

War and Peace Audience in Germany

A data profile of the people who buy, follow and care about War and Peace in Germany — modelled from more than twelve digital signal sources. War and Peace has an estimated audience of 250,166 people in Germany.

The average War and Peace fan in Germany is 38.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include The Man in the High Castle, Inglourious Basterds, Jules Verne, with strongest over-indexing on The Man in the High Castle (108.58× the country average).

Demographically, the War and Peace audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical War and Peace fan in Germany is more male, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for The Man in the High Castle.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the War and Peace profile in Germany.

Audience size
250K
in Germany
Gender
28.7%
71.3% male
Age
38.3
average years
Country rank
#19650
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of War and Peace viewers

28.7% are female, 71.3% are male, average age 38.3.

Fig. 02

Gender split

28.7%
Female
71.3%
Male
Demographic split for War and Peace audience in Germany
MetricValue
Female28.7%
Male71.3%
Average age38.3
Estimated audience size250,166
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the War and Peace audience in Germany
Age bracketShare%
16-1922%
20-2915%
30-3925%
40-4926%
50+12%
Fig. 04

Worldwide distribution

13.1%

of the worldwide War and Peace audience comes from Germany.

Worldwide audience distribution share by country for War and Peace
CountryShare
United States36.3%
Germany13.1%
Italy9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the War and Peace audience in Germany is strongest.

Fig. 05

Top regions by affinity

War and Peace fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~9K1.23×
02Berlin~10K1.16×
03Bremen~3K1.13×
04Sachsen~20K1.12×
05Thüringen~8K1.07×
06Mecklenburg-Vorpommern~6K1.07×
07Brandenburg~9K1.04×
08Hamburg~7K1.04×
09Schleswig-Holstein~10K0.98×
10Hessen~20K0.95×
11Nordrhein-Westfalen~60K0.93×
12Niedersachsen~30K0.93×
13Bayern~40K0.90×
14Rheinland-Pfalz~10K0.88×
15Baden-Württemberg~30K0.87×
16Saarland~3K0.85×
Fig. 06

Affinity by region

Affinity by region — War and Peace, Germany
0.85×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the War and Peace audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for War and Peace audience
#·InterestCategoryAffinity×
01The Man in the High CastleMovies & TV108.58×
02War on TerrorPolitics & Society95.07×
03Ernest HemingwayLiterature92.97×
04Jules VerneLiterature91.42×
05Inglourious BasterdsMovies & TV70.05×
06Zero Dark ThirtyMovies & TV68.07×
07The HobbitMovies & TV44.67×
08Thomas MannLiterature41.99×
09BeetlejuiceMovies & TV20.00×
10From Dusk till DawnMovies & TV20.00×
11The Man in the High Castle (TV series)Movies & TV20.00×
12Basic InstinctMovies & TV20.00×
13Big Time RushMovies & TV18.77×
14Psychological horrorHealth17.51×
15Naomi WattsMovies & TV15.95×
16Dua LipaMusic & Radio13.24×
17Oblivion (2013 film)Movies & TV10.31×
18Shōnen mangaLiterature8.70×
19Vikings (TV series)Movies & TV7.85×
20HugendubelShopping4.09×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the War and Peace audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by War and Peace audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.78×
Need for SecurityCONSERVATISM1.68×
TraditionCONSERVATISM1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by War and Peace audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.59×
CreativityOPEN0.73×
Healthy LifestyleBALANCE0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does War and Peace have in Germany?

War and Peace has an estimated audience of 250,166 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of War and Peace viewers?

28.7% of War and Peace fans are female, 71.3% are male, with an average age of 38.3 years.

03

Which brands do War and Peace fans like most?

War and Peace fans show strongest brand affinity for The Man in the High Castle (108.58×), Inglourious Basterds (70.05×), and Jules Verne (91.42×) over the country average.

04

Where do War and Peace fans live in Germany?

War and Peace fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do War and Peace fans also like?

Beyond War and Peace itself, the audience over-indexes on Inglourious Basterds (70.05×), Jules Verne (91.42×), The Hobbit (44.67×), and Ernest Hemingway (92.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for War and Peace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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