A data profile of the people who buy, follow and care about War and Peace in United States — modelled from more than twelve digital signal sources. War and Peace has an estimated audience of 694,455 people in United States.
The average War and Peace fan in United States is 38.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include LinkedIn, Sustainable energy, Renewable energy, with strongest over-indexing on LinkedIn (12.95× the country average).
Demographically, the War and Peace audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical War and Peace fan in United States is more male, around 38.0 years old, with strong Patriotism tendencies and a notable affinity for LinkedIn.
The key figures that characterise the War and Peace profile in United States.
28.6% are female, 71.4% are male, average age 38.0.
| Metric | Value |
|---|---|
| Female | 28.6% |
| Male | 71.4% |
| Average age | 38.0 |
| Estimated audience size | 694,455 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 21% |
Where the War and Peace audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~3K | 1.44× | |
| 02 | Utah | ~7K | 1.25× | |
| 03 | Massachusetts | ~20K | 1.24× | |
| 04 | Washington | ~20K | 1.21× | |
| 05 | New York | ~40K | 1.17× | |
| 06 | New Hampshire | ~3K | 1.17× | |
| 07 | Virginia | ~20K | 1.16× | |
| 08 | Oregon | ~9K | 1.16× | |
| 09 | Vermont | ~1K | 1.16× | |
| 10 | California | ~80K | 1.15× | |
| 11 | Connecticut | ~8K | 1.14× | |
| 12 | Idaho | ~4K | 1.13× | |
| 13 | Maine | ~3K | 1.08× | |
| 14 | Minnesota | ~10K | 1.07× | |
| 15 | Colorado | ~10K | 1.06× | |
| 16 | Montana | ~2K | 1.05× | |
| 17 | Alaska | ~1K | 1.05× | |
| 18 | Illinois | ~20K | 1.04× | |
| 19 | Pennsylvania | ~20K | 1.02× | |
| 20 | New Jersey | ~20K | 1.02× | |
| 21 | Rhode Island | ~2K | 1.02× | |
| 22 | Kansas | ~5K | 1.01× | |
| 23 | Maryland | ~10K | 0.98× | |
| 24 | North Carolina | ~20K | 0.97× | |
| 25 | Oklahoma | ~7K | 0.97× | |
| 26 | New Mexico | ~3K | 0.97× | |
| 27 | Georgia | ~20K | 0.96× | |
| 28 | Tennessee | ~10K | 0.96× | |
| 29 | Missouri | ~10K | 0.96× | |
| 30 | South Dakota | ~1K | 0.95× | |
| 31 | Indiana | ~10K | 0.94× | |
| 32 | Texas | ~50K | 0.93× | |
| 33 | Wisconsin | ~9K | 0.93× | |
| 34 | Nebraska | ~3K | 0.93× | |
| 35 | Michigan | ~20K | 0.92× | |
| 36 | Arkansas | ~5K | 0.92× | |
| 37 | Kentucky | ~8K | 0.91× | |
| 38 | Ohio | ~20K | 0.90× | |
| 39 | Arizona | ~10K | 0.90× | |
| 40 | Alabama | ~8K | 0.90× | |
| 41 | Louisiana | ~8K | 0.89× | |
| 42 | Iowa | ~5K | 0.89× | |
| 43 | South Carolina | ~9K | 0.88× | |
| 44 | Hawaii | ~2K | 0.87× | |
| 45 | Florida | ~40K | 0.86× | |
| 46 | West Virginia | ~3K | 0.86× | |
| 47 | Delaware | ~2K | 0.86× | |
| 48 | North Dakota | ~1K | 0.86× | |
| 49 | Nevada | ~5K | 0.82× | |
| 50 | Mississippi | ~4K | 0.77× |
The strongest cross-interests of the War and Peace audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Drain cleaner | Home & Garden | 25.91× | ||
| 02 | malwarebytes | Technology & Electronics | 20.00× | ||
| 03 | Bonnie Wright | Movies & TV | 16.19× | ||
| 04 | Michael Gambon | Movies & TV | 16.12× | ||
| 05 | Internet & Social Media | 12.95× | |||
| 06 | Sustainable energy | Home & Garden | 10.82× | ||
| 07 | Pirates of the Caribbean (film series) | Movies & TV | 10.02× | ||
| 08 | Battlefield (series) | Games | 9.14× | ||
| 09 | Renewable energy | Business & Career | 7.00× | ||
| 10 | Strategy games | Games | 6.39× | ||
| 11 | Brittany Snow | Movies & TV | 5.63× | ||
| 12 | Web server | Technology & Electronics | 4.91× | ||
| 13 | FedEx | Business & Career | 4.65× | ||
| 14 | Weather forecasting | Home & Garden | 4.05× | ||
| 15 | Solar energy | Home & Garden | 3.16× | ||
| 16 | Mortgage loans | Business & Career | 3.11× | ||
| 17 | Mobile game | Games | 2.57× | ||
| 18 | Internet & Social Media | 2.17× | |||
| 19 | Airbnb | Travel & Leisure | 2.10× | ||
| 20 | Podcast | Music & Radio | 1.97× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 5.15× | |
| Sustainability | BALANCE | 3.32× | |
| Individualism | JOY | 2.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.67× | |
| Design Affinity | PREMIUM | 0.71× | |
| Healthy Lifestyle | BALANCE | 0.73× |
War and Peace has an estimated audience of 694,455 people in United States, concentrated in California and Texas.
28.6% of War and Peace fans are female, 71.4% are male, with an average age of 38.0 years.
War and Peace fans show strongest brand affinity for LinkedIn (12.95×), Sustainable energy (10.82×), and Renewable energy (7×) over the country average.
War and Peace fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond War and Peace itself, the audience over-indexes on Sustainable energy (10.82×), Renewable energy (7×), FedEx (4.65×), and Strategy games (6.39×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for War and Peace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.