White Collar Audience in Germany
White Collar has an estimated audience of 383,506 people in Germany. 51.4% are female, 48.6% are male, average age 36.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Alexandra Daddario, Bomba (Puerto Rico), Jason Momoa, Apparat (musician), Mahjong.
The average White Collar fan in Germany is 36.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Alexandra Daddario, Bomba (Puerto Rico), Jason Momoa, with strongest over-indexing on Alexandra Daddario (299.57× the country average). Demographically, the White Collar audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Quality Awareness, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of White Collar fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 36.6 |
| Estimated audience size | 383,506 |
Audience persona
The typical White Collar fan in Germany is balanced, around 36.6 years old, with strong Quality Awareness tendencies and a notable affinity for Alexandra Daddario.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 83,765 | 1× |
| Bayern | 73,216 | 1.19× |
| Baden-Württemberg | 60,125 | 1.15× |
| Niedersachsen | 41,411 | 1.11× |
| Hessen | 34,450 | 1.18× |
| Rheinland-Pfalz | 20,874 | 1.09× |
| Berlin | 17,906 | 1.04× |
| Schleswig-Holstein | 16,480 | 1.2× |
| Sachsen | 15,287 | 0.81× |
| Hamburg | 10,368 | 1.2× |
| Brandenburg | 10,252 | 0.86× |
| Thüringen | 7,761 | 0.79× |
| Sachsen-Anhalt | 7,443 | 0.75× |
| Mecklenburg-Vorpommern | 5,984 | 0.82× |
| Saarland | 4,479 | 0.95× |
| Bremen | 3,018 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alexandra Daddario | 299.57× | Movies & TV |
| Bomba (Puerto Rico) | 214.4× | |
| Jason Momoa | 29.45× | Movies & TV |
| Apparat (musician) | 133.53× | Music & Radio |
| Mahjong | 48.63× | Games |
| Lottoland | 30.77× | Games |
| Icelandair | 79.77× | Travel & Leisure |
| Pamela Anderson | 29.51× | Movies & TV |
| Rick Riordan | 120.33× | Literature |
| Gameduell | 24.8× | Games |
| Discover (magazine) | 20× | Internet & Social Media |
| Blue Lagoon Iceland | 138.72× | Travel & Leisure |
| Eurojackpot | 8.76× | Games |
| Guide to Iceland | 96.11× | Travel & Leisure |
| 3D film | 15.1× | Technology & Electronics |
| Sean Bean | 31.64× | Movies & TV |
| Neo.bet | 19.28× | Games |
| Bet-at-home.com | 19.28× | Games |
| Habitat | 19.34× | Shopping |
| National Lottery (Ireland) | 130.86× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 3.69 |
| DIY Mentality | THRILL | 1.91 |
| Indulgence | JOY | 1.74 |
| Price Sensitivity | PREMIUM | 1.7 |
| Travelling | THRILL | 1.48 |
| Creativity | OPEN | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.2% |
| Germany | 8.1% |
| India | 8.0% |
See White Collar audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does White Collar have in Germany?
White Collar has an estimated audience of 383,506 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of White Collar fans?
51.4% of White Collar fans are female, 48.6% are male, with an average age of 36.6 years.
Which brands do White Collar fans like most?
White Collar fans show strongest brand affinity for Alexandra Daddario (299.57×), Bomba (Puerto Rico) (214.4×), and Jason Momoa (29.45×) over the country average.
Where do White Collar fans live in Germany?
White Collar fans in Germany are most concentrated in Nordrhein-Westfalen (reach 83,765), Bayern (reach 73,216), and Baden-Württemberg (reach 60,125). These three regions account for the largest share of the active audience.
What other brands do White Collar fans also like?
Beyond White Collar itself, the audience over-indexes on Bomba (Puerto Rico) (214.4×), Jason Momoa (29.45×), Apparat (musician) (133.53×), and Mahjong (48.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for White Collar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.