Zoom lens Audience in Germany
Zoom lens has an estimated audience of 514,413 people in Germany. 35.4% are female, 64.6% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Flickr, Photographic studio, Pentax, Lens (optics), Olympus Corporation.
The average Zoom lens fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Flickr, Photographic studio, Pentax, with strongest over-indexing on Flickr (21.48× the country average). Demographically, the Zoom lens audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Zoom lens fans
| Metric | Value |
|---|---|
| Female | 35.4% |
| Male | 64.6% |
| Average age | 40.1 |
| Estimated audience size | 514,413 |
Audience persona
The typical Zoom lens fan in Germany is more male, around 40.1 years old, with strong Need for Security tendencies and a notable affinity for Flickr.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 82,939 | 0.74× |
| Bayern | 65,150 | 0.79× |
| Baden-Württemberg | 52,379 | 0.75× |
| Niedersachsen | 36,387 | 0.73× |
| Sachsen | 27,488 | 1.09× |
| Hessen | 27,274 | 0.7× |
| Rheinland-Pfalz | 18,954 | 0.74× |
| Berlin | 16,046 | 0.7× |
| Thüringen | 15,542 | 1.19× |
| Brandenburg | 14,865 | 0.93× |
| Schleswig-Holstein | 14,688 | 0.8× |
| Sachsen-Anhalt | 13,208 | 0.99× |
| Mecklenburg-Vorpommern | 10,787 | 1.1× |
| Saarland | 10,723 | 1.7× |
| Hamburg | 10,174 | 0.88× |
| Bremen | 9,713 | 2.21× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Flickr | 21.48× | Internet & Social Media |
| Photographic studio | 10.37× | Technology & Electronics |
| Pentax | 26.59× | Technology & Electronics |
| Lens (optics) | 10.57× | Technology & Electronics |
| Olympus Corporation | 20.57× | Technology & Electronics |
| Wildlife Safari | 27.46× | Travel & Leisure |
| Macro photography | 15.68× | Arts & Culture |
| Sigma Corporation | 20.58× | Technology & Electronics |
| Tripod (photography) | 17.18× | Technology & Electronics |
| Hasselblad | 21.85× | Technology & Electronics |
| Camera lens | 9.46× | Technology & Electronics |
| DSLR photography | 21.84× | Technology & Electronics |
| Tamron | 29.6× | Technology & Electronics |
| Night photography | 13.44× | Technology & Electronics |
| Manfrotto | 25.24× | Technology & Electronics |
| Wide-angle lens | 23.85× | Technology & Electronics |
| Single-lens reflex camera | 13.04× | Technology & Electronics |
| Professional Photographers of America | 25.56× | Arts & Culture |
| Capture One | 24.31× | Technology & Electronics |
| Aerial photography | 9.96× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.64 |
| Quality Awareness | PREMIUM | 1.42 |
| Design Affinity | PREMIUM | 1.25 |
| Pet Ownership | JOY | 1.23 |
| DIY Mentality | THRILL | 1.23 |
| Travelling | THRILL | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 14.8% |
| Italy | 7.6% |
| United States | 7.3% |
See Zoom lens audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Zoom lens have in Germany?
Zoom lens has an estimated audience of 514,413 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Zoom lens fans?
35.4% of Zoom lens fans are female, 64.6% are male, with an average age of 40.1 years.
Which brands do Zoom lens fans like most?
Zoom lens fans show strongest brand affinity for Flickr (21.48×), Photographic studio (10.37×), and Pentax (26.59×) over the country average.
Where do Zoom lens fans live in Germany?
Zoom lens fans in Germany are most concentrated in Nordrhein-Westfalen (reach 82,939), Bayern (reach 65,150), and Baden-Württemberg (reach 52,379). These three regions account for the largest share of the active audience.
What other brands do Zoom lens fans also like?
Beyond Zoom lens itself, the audience over-indexes on Photographic studio (10.37×), Pentax (26.59×), Lens (optics) (10.57×), and Olympus Corporation (20.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Zoom lens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.