Rascasse Audience Intelligence

Macro photography Audience in Germany

A data profile of the people who buy, follow and care about Macro photography in Germany — modelled from more than twelve digital signal sources. Macro photography has an estimated audience of 1,131,032 people in Germany.

#18among Art movement in Germany#2902among Topic in Germany#71in Arts & Culture

The average Macro photography fan in Germany is 35.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Pentax, Hasselblad, Manfrotto, with strongest over-indexing on Pentax (35.71× the country average).

Demographically, the Macro photography audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as Risk Appetite, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Macro photography fan in Germany is balanced, around 35.7 years old, with strong Risk Appetite tendencies and a notable affinity for Pentax.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Macro photography profile in Germany.

Audience size
1.1M
in Germany
Gender
50.8%♀
49.2% male
Age
35.7
average years
Country rank
#5841
Topic in Germany
Fig. 01

Search interest · 12-month trend

-37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Macro photography fans

50.8% are female, 49.2% are male, average age 35.7.

Fig. 02

Gender split

50.8%
Female
49.2%
Male
Demographic split for Macro photography audience in Germany
MetricValue
Female50.8%
Male49.2%
Average age35.7
Estimated audience size1,131,032
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Macro photography audience in Germany
Age bracketShare%
16-1929%
20-2920%
30-3919%
40-4920%
50+12%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Macro photography audience comes from Germany.

Worldwide audience distribution share by country for Macro photography
CountryShare
United States30.2%
Japan11.0%
Italy7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Macro photography audience in Germany is strongest.

Fig. 05

Top regions by affinity

Macro photography fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~60K1.40×
02Sachsen~60K1.11×
03Thüringen~30K1.07×
04Bremen~10K1.07×
05Mecklenburg-Vorpommern~20K1.04×
06Saarland~10K1.01×
07Rheinland-Pfalz~60K1.00×
08Niedersachsen~100K0.99×
09Sachsen-Anhalt~30K0.99×
10Baden-Württemberg~200K0.98×
11Nordrhein-Westfalen~200K0.96×
12Bayern~200K0.95×
13Brandenburg~30K0.95×
14Hamburg~20K0.93×
15Hessen~80K0.90×
16Berlin~50K0.89×
Fig. 06

Affinity by region

Affinity by region — Macro photography, Germany
0.89×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Macro photography audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Macro photography audience
#·InterestCategoryAffinity×
01PentaxTechnology & Electronics35.71×
02HasselbladTechnology & Electronics34.29×
03ManfrottoTechnology & Electronics33.33×
04Capture OneTechnology & Electronics20.00×
05Olympus CorporationTechnology & Electronics19.77×
06Wide-angle lensTechnology & Electronics16.86×
07Zoom lensTechnology & Electronics15.68×
08NikonTechnology & Electronics12.47×
09CanonTechnology & Electronics12.20×
10Single-lens reflex cameraTechnology & Electronics11.56×
11FujifilmTechnology & Electronics10.81×
12Video editingTechnology & Electronics8.38×
13Digital cameraTechnology & Electronics6.26×
14Road tripTravel & Leisure5.29×
15SkyscannerTravel & Leisure4.64×
16Robert RedfordMovies & TV4.21×
17Unique GiftsShopping4.14×
18AirbnbTravel & Leisure2.74×
19TagesschauMovies & TV2.43×
20FIFA World CupSports1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Macro photography audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Macro photography audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.00×
ExtroversionTHRILL1.99×
TravellingTHRILL1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Macro photography audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.64×
Price SensitivityPREMIUM0.77×
Convenience OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Macro photography have in Germany?

Macro photography has an estimated audience of 1,131,032 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Macro photography fans?

50.8% of Macro photography fans are female, 49.2% are male, with an average age of 35.7 years.

03

Which brands do Macro photography fans like most?

Macro photography fans show strongest brand affinity for Pentax (35.71×), Hasselblad (34.29×), and Manfrotto (33.33×) over the country average.

04

Where do Macro photography fans live in Germany?

Macro photography fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Macro photography fans also like?

Beyond Macro photography itself, the audience over-indexes on Hasselblad (34.29×), Manfrotto (33.33×), Canon (12.2×), and Nikon (12.47×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Art movement audiences in Germany

See Macro photography audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Macro photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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