Spanish Empire Audience in Spain
Spanish Empire has an estimated audience of 5,304,004 people in Spain. 56.5% are female, 43.5% are male, average age 43.1. Top brand affinities: Singer-songwriter, High-heeled footwear, MSN, Costume jewelry, Desktop computers.
Top brand affinities include Singer-songwriter, High-heeled footwear, MSN, with strongest over-indexing on Singer-songwriter (4.5× the country average). Demographically, the Spanish Empire audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Luxury Orientation, Need for Security.
Category: Politics & Society · Type: Topic
Demographics of Spanish Empire fans
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 43.1 |
| Estimated audience size | 5,304,004 |
Audience persona
The typical Spanish Empire fan in Spain is more female, around 43.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Singer-songwriter.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Singer-songwriter | 4.5× | Music & Radio |
| High-heeled footwear | 5.69× | Fashion & Accessoires |
| MSN | 3.56× | News |
| Costume jewelry | 5.17× | Fashion & Accessoires |
| Desktop computers | 5.06× | Technology & Electronics |
| Aldi | 2.46× | Shopping |
| Julio Iglesias | 2.45× | Music & Radio |
| Dentistry | 3.91× | Business & Career |
| TripAdvisor | 2.75× | Travel & Leisure |
| Iberia (airline) | 1.68× | Travel & Leisure |
| Local food | 2.61× | Food & Beverages |
| 1.65× | Internet & Social Media | |
| Movistar | 1.91× | Technology & Electronics |
| Orange | 2.44× | Technology & Electronics |
| CAC 40 | 2.18× | Business & Career |
| Sports nutrition | 4.5× | Food & Beverages |
| Stradivarius | 1.82× | Shopping |
| Mapfre | 2.08× | Business & Career |
| Brico Dépôt | 1.9× | Shopping |
| Conforama | 2.31× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.29 |
| Need for Security | CONSERVATISM | 1.28 |
| Community Orientation | OPEN | 1.14 |
| Mindfulness | BALANCE | 1.04 |
| Pet Ownership | JOY | 1.02 |
| Social Media Usage | JOY | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.0% |
| Colombia | 10.8% |
| Philippines | 9.2% |
See Spanish Empire audiences in other countries
More Politics & Society audiences in Spain
- Entertainment (28,230,018)
- Food and drink (27,308,440)
- Sports (26,429,997)
- Business and industry (26,410,090)
- Arts and music (26,156,055)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Spanish Empire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.