A data profile of the people who buy, follow and care about Dog collar in France — modelled from more than twelve digital signal sources. Dog collar has an estimated audience of 3,383,678 people in France.
Dog collar has an estimated audience of 3,383,678 people in France. 65.8% are female, 34.2% are male, average age 41.3. Top brand affinities: Dog training, Pet store, Pet food, Pet sitting, Household goods.
Top brand affinities include Dog training, Pet store, Pet food, with strongest over-indexing on Dog training (18.28× the country average).
Demographically, the Dog collar audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Pet Ownership, Career Orientation.
The typical Dog collar fan in France is more female, around 41.3 years old, with strong Pet Ownership tendencies and a notable affinity for Dog training.
The key figures that characterise the Dog collar profile in France.
65.8% are female, 34.2% are male, average age 41.3.
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 41.3 |
| Estimated audience size | 3,383,678 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 19% | |
| 30-39 | 15% | |
| 40-49 | 20% | |
| 50+ | 28% |
of the worldwide Dog collar audience comes from France.
| Country | Share |
|---|---|
| United States | 27.5% |
| Japan | 13.3% |
| Germany | 7.3% |
The strongest cross-interests of the Dog collar audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Floor cleaning | Home & Garden | 21.45× | ||
| 02 | Dog training | Pets & Animals | 18.28× | ||
| 03 | Dog grooming | Pets & Animals | 11.28× | ||
| 04 | Job fair | Business & Career | 10.62× | ||
| 05 | Pet sitting | Pets & Animals | 10.13× | ||
| 06 | Dog toy | Pets & Animals | 7.28× | ||
| 07 | Pet store | Pets & Animals | 7.03× | ||
| 08 | Household goods | Home & Garden | 6.79× | ||
| 09 | Pet food | Pets & Animals | 5.93× | ||
| 10 | Cleanliness | Home & Garden | 5.80× | ||
| 11 | Ethical consumerism | Shopping | 5.70× | ||
| 12 | Simple living | Politics & Society | 5.32× | ||
| 13 | Philanthropy | Arts & Culture | 4.82× | ||
| 14 | Bulldog | Pets & Animals | 4.38× | ||
| 15 | Dog walking | Pets & Animals | 4.23× | ||
| 16 | High-definition television | Technology & Electronics | 2.76× | ||
| 17 | Dogs | Pets & Animals | 2.30× | ||
| 18 | Monoprix | Shopping | 2.09× | ||
| 19 | EasyJet | Travel & Leisure | 2.05× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 3.30× | |
| Career Orientation | POWER | 3.11× | |
| Patriotism | CONSERVATISM | 3.00× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.82× | |
| Price Sensitivity | PREMIUM | 0.86× | |
| Spirituality | BALANCE | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Dog collar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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