High-definition television Audience in France
High-definition television has an estimated audience of 5,935,875 people in France. 44.9% are female, 55.1% are male, average age 41.3. Top regions: Île-de-France, Occitanie, Hauts-de-France. Top brand affinities: Paris Saint-Germain, Digital television, Dog harness, Broadcasting, Dog collar.
The average High-definition television fan in France is 41.3 years old, more male, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Occitanie, Hauts-de-France. Top brand affinities include Paris Saint-Germain, Digital television, Dog harness, with strongest over-indexing on Paris Saint-Germain (1.6× the country average). Demographically, the High-definition television audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of High-definition television fans
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 41.3 |
| Estimated audience size | 5,935,875 |
Audience persona
The typical High-definition television fan in France is more male, around 41.3 years old, with strong Patriotism tendencies and a notable affinity for Paris Saint-Germain.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 1,204,589 | 1.13× |
| Occitanie | 537,602 | 1.05× |
| Hauts-de-France | 484,704 | 0.93× |
| Auvergne-Rhône-Alpes | 476,426 | 0.68× |
| Grand Est | 356,980 | 0.74× |
| Nouvelle-Aquitaine | 309,967 | 0.59× |
| Provence-Alpes-Côte d'Azur | 309,141 | 0.7× |
| Bourgogne-Franche-Comté | 273,206 | 1.14× |
| Centre-Val de Loire | 247,649 | 1.11× |
| Normandy | 245,731 | 0.85× |
| Pays de la Loire | 235,900 | 0.72× |
| Brittany | 220,419 | 0.76× |
| Corsica | 76,597 | 2.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Paris Saint-Germain | 1.6× | Sports |
| Digital television | 3.11× | Movies & TV |
| Dog harness | 3.32× | Pets & Animals |
| Broadcasting | 1.64× | Movies & TV |
| Dog collar | 2.76× | Pets & Animals |
| Home cinema | 4.01× | Technology & Electronics |
| UEFA Champions League | 1.52× | Sports |
| Sephora | 1.53× | Shopping |
| Kitchen | 1.57× | Home & Garden |
| Bouygues | 1.6× | Technology & Electronics |
| Dog health | 2.68× | Pets & Animals |
| Apple TV | 2.94× | Movies & TV |
| TCL | 2.11× | Technology & Electronics |
| Hair Extensions | 2.88× | Beauty & Wellness |
| Smart TV | 3.32× | Technology & Electronics |
| Veolia | 2.15× | Business & Career |
| Dog walking | 2.03× | Pets & Animals |
| Television set | 2.91× | Technology & Electronics |
| Kitchenware | 1.83× | Home & Garden |
| Lacoste | 1.74× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 38.02 |
| Urban Lifestyle | OPEN | 8.09 |
| Mindfulness | BALANCE | 2.04 |
| Community Orientation | OPEN | 1.79 |
| Indulgence | JOY | 1.57 |
| Extroversion | THRILL | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| Brazil | 6.5% |
| Italy | 5.8% |
See High-definition television audiences in other countries
- High-definition television — Germany
- High-definition television — United States
- High-definition television — United Kingdom
- High-definition television — Italy
- High-definition television — Spain
- High-definition television — Brazil
- High-definition television — Japan
- High-definition television — South Korea
- High-definition television — India
- High-definition television — Canada
- High-definition television — Mexico
More Technology & Electronics audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
Frequently asked questions
How many fans does High-definition television have in France?
High-definition television has an estimated audience of 5,935,875 people in France, concentrated in Île-de-France and Occitanie.
What is the gender split and age of High-definition television fans?
44.9% of High-definition television fans are female, 55.1% are male, with an average age of 41.3 years.
Which brands do High-definition television fans like most?
High-definition television fans show strongest brand affinity for Paris Saint-Germain (1.6×), Digital television (3.11×), and Dog harness (3.32×) over the country average.
Where do High-definition television fans live in France?
High-definition television fans in France are most concentrated in Île-de-France (reach 1,204,589), Occitanie (reach 537,602), and Hauts-de-France (reach 484,704). These three regions account for the largest share of the active audience.
What other brands do High-definition television fans also like?
Beyond High-definition television itself, the audience over-indexes on Digital television (3.11×), Dog harness (3.32×), Broadcasting (1.64×), and Dog collar (2.76×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for High-definition television. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.