A data profile of the people who buy, follow and care about Humorism in France — modelled from more than twelve digital signal sources. Humorism has an estimated audience of 4,084,551 people in France.
Humorism has an estimated audience of 4,084,551 people in France. 50.9% are female, 49.1% are male, average age 43.3. Top brand affinities: Genetics, Ouest France, Political science, Folklore, La Banque postale.
Top brand affinities include Genetics, Ouest France, Political science, with strongest over-indexing on Genetics (4.48× the country average).
Demographically, the Humorism audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical Humorism fan in France is balanced, around 43.3 years old, with strong Patriotism tendencies and a notable affinity for Genetics.
The key figures that characterise the Humorism profile in France.
50.9% are female, 49.1% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 43.3 |
| Estimated audience size | 4,084,551 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 31% |
of the worldwide Humorism audience comes from France.
| Country | Share |
|---|---|
| United States | 24.0% |
| Brazil | 8.6% |
| France | 5.4% |
The strongest cross-interests of the Humorism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Armageddon (1998 film) | Movies & TV | 8.19× | ||
| 02 | Berlin Wall | Travel & Leisure | 8.18× | ||
| 03 | Genetics | Kids & Family | 4.48× | ||
| 04 | Political science | Business & Career | 3.61× | ||
| 05 | Nostalgia | Home & Garden | 3.21× | ||
| 06 | Folklore | Politics & Society | 3.10× | ||
| 07 | Permanent residency | Business & Career | 3.00× | ||
| 08 | Tinder | Internet & Social Media | 3.00× | ||
| 09 | Subscription business model | Shopping | 2.38× | ||
| 10 | Volunteering | Politics & Society | 2.29× | ||
| 11 | Midi Libre | News | 1.99× | ||
| 12 | TotalEnergies | Cars & Mobility | 1.91× | ||
| 13 | La Banque postale | Business & Career | 1.84× | ||
| 14 | Internet & Social Media | 1.68× | |||
| 15 | CAC 40 | Business & Career | 1.64× | ||
| 16 | Indeed.com | Business & Career | 1.61× | ||
| 17 | Politics | Politics & Society | 1.60× | ||
| 18 | Ouest-France | News | 1.57× | ||
| 19 | Ouest France | News | 1.56× | ||
| 20 | Hobby | Home & Garden | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.00× | |
| Spirituality | BALANCE | 1.95× | |
| Tradition | CONSERVATISM | 1.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.56× | |
| Career Orientation | POWER | 0.68× | |
| Luxury Orientation | PREMIUM | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Humorism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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