Sales promotion Audience in France
Sales promotion has an estimated audience of 9,040,620 people in France. 59.0% are female, 41.0% are male, average age 44.1. Top regions: Île-de-France, Bourgogne-Franche-Comté, Centre-Val de Loire. Top brand affinities: Orange, Crédit Mutuel, Google Photos, Free Mobile, Anthropology.
The average Sales promotion fan in France is 44.1 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Bourgogne-Franche-Comté, Centre-Val de Loire. Top brand affinities include Orange, Crédit Mutuel, Google Photos, with strongest over-indexing on Orange (2.74× the country average). Demographically, the Sales promotion audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Price Sensitivity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
Category: Shopping · Type: Topic
Demographics of Sales promotion fans
| Metric | Value |
|---|---|
| Female | 59.0% |
| Male | 41.0% |
| Average age | 44.1 |
| Estimated audience size | 9,040,620 |
Audience persona
The typical Sales promotion fan in France is more female, around 44.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Orange.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 926,939 | 0.57× |
| Bourgogne-Franche-Comté | 637,271 | 1.74× |
| Centre-Val de Loire | 630,170 | 1.85× |
| Normandy | 625,291 | 1.42× |
| Grand Est | 587,773 | 0.8× |
| Hauts-de-France | 565,302 | 0.71× |
| Occitanie | 557,329 | 0.71× |
| Pays de la Loire | 550,253 | 1.1× |
| Nouvelle-Aquitaine | 542,264 | 0.68× |
| Brittany | 514,141 | 1.17× |
| Auvergne-Rhône-Alpes | 512,905 | 0.48× |
| Provence-Alpes-Côte d'Azur | 509,006 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Orange | 2.74× | Technology & Electronics |
| Crédit Mutuel | 2.96× | Business & Career |
| Google Photos | 5.83× | Technology & Electronics |
| Free Mobile | 3.19× | Technology & Electronics |
| Anthropology | 3.21× | Business & Career |
| Fnac | 2.54× | Shopping |
| Lidl | 2.17× | Shopping |
| Voici | 2.8× | News |
| Google News | 2.15× | News |
| Conforama | 2.19× | Home & Garden |
| King Jouet | 3.02× | Shopping |
| AliExpress | 2.12× | Shopping |
| TikTok | 1.51× | Internet & Social Media |
| Spar (retailer) | 3.61× | Shopping |
| Zoom lens | 5.9× | Technology & Electronics |
| Stradivarius | 3.29× | Shopping |
| Happiness | 1.83× | Health |
| Lodging | 2.74× | Travel & Leisure |
| Pergola | 4.25× | Home & Garden |
| RC Lens | 2.51× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.47 |
| Extroversion | THRILL | 1.33 |
| Mindfulness | BALANCE | 1.24 |
| Patriotism | CONSERVATISM | 1.22 |
| Social Media Usage | JOY | 1.08 |
| Travelling | THRILL | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.4% |
| United Kingdom | 5.4% |
| Brazil | 3.8% |
See Sales promotion audiences in other countries
More Shopping audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
Frequently asked questions
How many fans does Sales promotion have in France?
Sales promotion has an estimated audience of 9,040,620 people in France, concentrated in Île-de-France and Bourgogne-Franche-Comté.
What is the gender split and age of Sales promotion fans?
59.0% of Sales promotion fans are female, 41.0% are male, with an average age of 44.1 years.
Which brands do Sales promotion fans like most?
Sales promotion fans show strongest brand affinity for Orange (2.74×), Crédit Mutuel (2.96×), and Google Photos (5.83×) over the country average.
Where do Sales promotion fans live in France?
Sales promotion fans in France are most concentrated in Île-de-France (reach 926,939), Bourgogne-Franche-Comté (reach 637,271), and Centre-Val de Loire (reach 630,170). These three regions account for the largest share of the active audience.
What other brands do Sales promotion fans also like?
Beyond Sales promotion itself, the audience over-indexes on Crédit Mutuel (2.96×), Google Photos (5.83×), Free Mobile (3.19×), and Anthropology (3.21×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Sales promotion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.