A data profile of the people who buy, follow and care about Sustainable energy in France — modelled from more than twelve digital signal sources. Sustainable energy has an estimated audience of 2,978,741 people in France.
The average Sustainable energy fan in France is 43.8 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Solar power, Engie, Renewable energy, with strongest over-indexing on Solar power (28.16× the country average).
Demographically, the Sustainable energy audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Community Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Sustainable energy fan in France is balanced, around 43.8 years old, with strong Community Orientation tendencies and a notable affinity for Solar power.
The key figures that characterise the Sustainable energy profile in France.
46.0% are female, 54.0% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 46.0% |
| Male | 54.0% |
| Average age | 43.8 |
| Estimated audience size | 2,978,741 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 34% |
of the worldwide Sustainable energy audience comes from France.
| Country | Share |
|---|---|
| United States | 21.3% |
| Germany | 8.9% |
| Italy | 8.3% |
Where the Sustainable energy audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Provence-Alpes-Côte d'Azur | ~300K | 1.14× | |
| 02 | Centre-Val de Loire | ~100K | 1.05× | |
| 03 | Bourgogne-Franche-Comté | ~100K | 1.04× | |
| 04 | Pays de la Loire | ~200K | 1.01× | |
| 05 | Brittany | ~100K | 1.00× | |
| 06 | Corsica | ~10K | 1.00× | |
| 07 | Île-de-France | ~500K | 0.99× | |
| 08 | Normandy | ~100K | 0.99× | |
| 09 | Hauts-de-France | ~300K | 0.97× | |
| 10 | Nouvelle-Aquitaine | ~300K | 0.97× | |
| 11 | Occitanie | ~200K | 0.97× | |
| 12 | Grand Est | ~200K | 0.97× | |
| 13 | Auvergne-Rhône-Alpes | ~300K | 0.95× |
The strongest cross-interests of the Sustainable energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar power | Home & Garden | 28.16× | ||
| 02 | Wind power | Home & Garden | 21.75× | ||
| 03 | Alternative energy | Home & Garden | 20.88× | ||
| 04 | Solar panel | Home & Garden | 16.17× | ||
| 05 | Photovoltaics | Home & Garden | 14.81× | ||
| 06 | Energy conservation | Home & Garden | 12.77× | ||
| 07 | Renewable energy | Business & Career | 11.77× | ||
| 08 | Electricity generation | Home & Garden | 11.66× | ||
| 09 | Efficient energy use | Technology & Electronics | 10.94× | ||
| 10 | Boiler | Home & Garden | 10.14× | ||
| 11 | Wind turbine | Home & Garden | 9.11× | ||
| 12 | Heat pump | Home & Garden | 8.35× | ||
| 13 | HVAC | Home & Garden | 6.18× | ||
| 14 | Engie | Home & Garden | 5.83× | ||
| 15 | Enedis | Home & Garden | 5.83× | ||
| 16 | Thermal insulation | Home & Garden | 5.81× | ||
| 17 | Macif | Business & Career | 3.79× | ||
| 18 | Doctolib | Health | 3.58× | ||
| 19 | Boursorama | Business & Career | 2.31× | ||
| 20 | Food and drink | Food & Beverages | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.48× | |
| Need for Security | CONSERVATISM | 2.36× | |
| Quality Awareness | PREMIUM | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.38× | |
| Design Affinity | PREMIUM | 0.47× | |
| Early Adopter Mentality | POWER | 0.72× |
Sustainable energy has an estimated audience of 2,978,741 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
46.0% of Sustainable energy fans are female, 54.0% are male, with an average age of 43.8 years.
Sustainable energy fans show strongest brand affinity for Solar power (28.16×), Engie (5.83×), and Renewable energy (11.77×) over the country average.
Sustainable energy fans in France are most concentrated in Île-de-France (reach ~500K), Auvergne-Rhône-Alpes (reach ~300K), and Hauts-de-France (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Sustainable energy itself, the audience over-indexes on Engie (5.83×), Renewable energy (11.77×), Solar panel (16.17×), and Photovoltaics (14.81×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Sustainable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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