Rascasse Audience Intelligence

Weight loss (Fitness And wellness) Audience in France

A data profile of the people who buy, follow and care about Weight loss (Fitness And wellness) in France — modelled from more than twelve digital signal sources. Weight loss (Fitness And wellness) has an estimated audience of 3,875,676 people in France.

The average Weight loss (Fitness And wellness) fan in France is 39.7 years old, more female, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes.

Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (296.41× the country average).

Demographically, the Weight loss (Fitness And wellness) audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Mindfulness, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Weight loss (Fitness And wellness) fan in France is more female, around 39.7 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Weight loss (Fitness And wellness) profile in France.

Audience size
3.9M
in France
Gender
70.1%
29.9% male
Age
39.7
average years
Country rank
#1032
Topic in France
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Weight loss (Fitness And wellness) fans

70.1% are female, 29.9% are male, average age 39.7.

Fig. 02

Gender split

70.1%
Female
29.9%
Male
Demographic split for Weight loss (Fitness And wellness) audience in France
MetricValue
Female70.1%
Male29.9%
Average age39.7
Estimated audience size3,875,676
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Weight loss (Fitness And wellness) audience in France
Age bracketShare%
16-1918%
20-2921%
30-3918%
40-4920%
50+22%
Fig. 04

Worldwide distribution

1.9%

of the worldwide Weight loss (Fitness And wellness) audience comes from France.

Worldwide audience distribution share by country for Weight loss (Fitness And wellness)
CountryShare
United States24.5%
Japan5.5%
United Kingdom5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Weight loss (Fitness And wellness) audience in France is strongest.

Fig. 05

Top regions by affinity

Weight loss (Fitness And wellness) fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~1M1.51×
02Hauts-de-France~400K1.29×
03Grand Est~300K1.07×
04Nouvelle-Aquitaine~400K1.05×
05Provence-Alpes-Côte d'Azur~300K1.05×
06Corsica~20K1.02×
07Centre-Val de Loire~100K0.97×
08Auvergne-Rhône-Alpes~400K0.95×
09Occitanie~300K0.94×
10Normandy~200K0.93×
11Brittany~200K0.91×
12Bourgogne-Franche-Comté~100K0.90×
13Pays de la Loire~200K0.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Weight loss (Fitness And wellness) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Weight loss (Fitness And wellness) audience
#·InterestCategoryAffinity×
01Love & SexKids & Family296.41×
02SelfridgesShopping256.90×
03Christmas GiftKids & Family42.93×
04Christmas treeKids & Family26.72×
05Breast Cancer awarenessHealth25.73×
06Girl powerPolitics & Society16.48×
07HormoneHealth16.02×
08Kitchen gardenHome & Garden14.78×
09DentistryBusiness & Career13.57×
10Zoom lensTechnology & Electronics11.21×
11Sustainable productsPolitics & Society10.77×
12Almond milkFood & Beverages10.71×
13Psoriasis AwarenessHealth7.81×
14Burnout (psychology)Health7.75×
15Broadcasting of sports eventsMovies & TV7.74×
16Permanent residencyBusiness & Career3.79×
17KitchenHome & Garden2.63×
18Real propertyHome & Garden2.15×
19Do it yourself (DIY)Home & Garden2.13×
20PrimarkShopping1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Weight loss (Fitness And wellness) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Weight loss (Fitness And wellness) audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE4.08×
Healthy LifestyleBALANCE1.72×
Design AffinityPREMIUM1.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Weight loss (Fitness And wellness) audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.83×
Community OrientationOPEN0.90×
IndulgenceJOY0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Weight loss (Fitness And wellness) have in France?

Weight loss (Fitness And wellness) has an estimated audience of 3,875,676 people in France, concentrated in Île-de-France and Hauts-de-France.

02

What is the gender split and age of Weight loss (Fitness And wellness) fans?

70.1% of Weight loss (Fitness And wellness) fans are female, 29.9% are male, with an average age of 39.7 years.

03

Which brands do Weight loss (Fitness And wellness) fans like most?

Weight loss (Fitness And wellness) fans show strongest brand affinity for Love & Sex (296.41×), Christmas Gift (42.93×), and Christmas tree (26.72×) over the country average.

04

Where do Weight loss (Fitness And wellness) fans live in France?

Weight loss (Fitness And wellness) fans in France are most concentrated in Île-de-France (reach ~1M), Hauts-de-France (reach ~400K), and Auvergne-Rhône-Alpes (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Weight loss (Fitness And wellness) fans also like?

Beyond Weight loss (Fitness And wellness) itself, the audience over-indexes on Christmas Gift (42.93×), Christmas tree (26.72×), Kitchen garden (14.78×), and Breast Cancer awareness (25.73×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Weight loss (Fitness And wellness). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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