A data profile of the people who buy, follow and care about Landscape photography in United Kingdom — modelled from more than twelve digital signal sources. Landscape photography has an estimated audience of 5,576,394 people in United Kingdom.
The average Landscape photography fan in United Kingdom is 42.5 years old, balanced, and lives primarily in England.
The audience is concentrated in England, South East, Scotland.
Top brand affinities include Wildlife photography, Digital photography, Birdwatching, with strongest over-indexing on Wildlife photography (4.48× the country average).
Demographically, the Landscape photography audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Community Orientation, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Landscape photography fan in United Kingdom is balanced, around 42.5 years old, with strong Community Orientation tendencies and a notable affinity for Wildlife photography.
The key figures that characterise the Landscape photography profile in United Kingdom.
54.9% are female, 45.1% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 42.5 |
| Estimated audience size | 5,576,394 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 20% | |
| 50+ | 29% |
of the worldwide Landscape photography audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 14.9% |
| Japan | 13.0% |
| China | 9.4% |
Where the Landscape photography audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Yorkshire and the Humber | ~600K | 1.36× | |
| 02 | Scotland | ~600K | 1.28× | |
| 03 | West Midlands | ~300K | 1.12× | |
| 04 | Wales | ~300K | 1.07× | |
| 05 | South East | ~800K | 1.05× | |
| 06 | South West | ~500K | 1.04× | |
| 07 | East of England | ~500K | 0.99× | |
| 08 | East Midlands | ~400K | 0.95× | |
| 09 | North East | ~200K | 0.95× | |
| 10 | Northern Ireland | ~200K | 0.88× | |
| 11 | England | ~4M | 0.79× | |
| 12 | North West | ~400K | 0.72× |
The strongest cross-interests of the Landscape photography audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Travel Blogger | Travel & Leisure | 7.75× | ||
| 02 | Video editing | Technology & Electronics | 5.78× | ||
| 03 | Birdwatching | Pets & Animals | 5.58× | ||
| 04 | Wildlife photography | Technology & Electronics | 4.48× | ||
| 05 | Digital camera | Technology & Electronics | 4.38× | ||
| 06 | Saatchi Gallery | Arts & Culture | 4.37× | ||
| 07 | British Museum | Arts & Culture | 4.22× | ||
| 08 | Tate Modern | Arts & Culture | 4.20× | ||
| 09 | Pandora | Fashion & Accessoires | 3.85× | ||
| 10 | Digital photography | Business & Career | 3.83× | ||
| 11 | Travel photography | Technology & Electronics | 3.59× | ||
| 12 | Houseplant | Home & Garden | 3.24× | ||
| 13 | Philanthropy | Arts & Culture | 2.59× | ||
| 14 | Contemporary art | Arts & Culture | 2.34× | ||
| 15 | Local food | Food & Beverages | 2.14× | ||
| 16 | Museum | Arts & Culture | 2.12× | ||
| 17 | Do it yourself (DIY) | Home & Garden | 2.00× | ||
| 18 | Donald Trump | Politics & Society | 1.86× | ||
| 19 | EasyJet | Travel & Leisure | 1.82× | ||
| 20 | Superman | Movies & TV | 1.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.52× | |
| Travelling | THRILL | 2.15× | |
| Sustainability | BALANCE | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.83× | |
| Social Media Usage | JOY | 0.84× | |
| Need for Security | CONSERVATISM | 0.86× |
Landscape photography has an estimated audience of 5,576,394 people in United Kingdom, concentrated in England and South East.
54.9% of Landscape photography fans are female, 45.1% are male, with an average age of 42.5 years.
Landscape photography fans show strongest brand affinity for Wildlife photography (4.48×), Digital photography (3.83×), and Birdwatching (5.58×) over the country average.
Landscape photography fans in United Kingdom are most concentrated in England (reach ~4M), South East (reach ~800K), and Scotland (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Landscape photography itself, the audience over-indexes on Digital photography (3.83×), Birdwatching (5.58×), Do it yourself (DIY) (2×), and Travel Blogger (7.75×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Landscape photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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