A data profile of the people who buy, follow and care about Modern architecture in India — modelled from more than twelve digital signal sources. Modern architecture has an estimated audience of 3,965,923 people in India.
The average Modern architecture fan in India is 36.2 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, Gujarat.
The key figures that characterise the Modern architecture profile in India.
28.4% are female, 71.6% are male, average age 36.2.
| Metric | Value |
|---|---|
| Female | 28.4% |
| Male | 71.6% |
| Average age | 36.2 |
| Estimated audience size | 3,965,923 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 28% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 12% |
of the worldwide Modern architecture audience comes from India.
| Country | Share |
|---|---|
| United States | 13.3% |
| Japan | 6.9% |
| China | 4.3% |
Where the Modern architecture audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sikkim | ~2K | 1.24× | |
| 02 | Maharashtra | ~200K | 1.22× | |
| 03 | Goa | ~5K | 1.18× | |
| 04 | Himachal Pradesh | ~20K | 1.14× | |
| 05 | Kerala | ~70K | 1.11× | |
| 06 | Nagaland | ~3K | 1.10× | |
| 07 | Arunachal Pradesh | ~3K | 1.10× | |
| 08 | Mizoram | ~3K | 1.08× | |
| 09 | Gujarat | ~100K | 1.04× | |
| 10 | Manipur | ~5K | 1.02× | |
| 11 | Punjab (region) | ~50K | 1.01× | |
| 12 | Meghalaya | ~4K | 1.01× | |
| 13 | Tripura | ~5K | 0.98× | |
| 14 | Tamil Nadu | ~90K | 0.95× | |
| 15 | Uttarakhand | ~20K | 0.92× | |
| 16 | Karnataka | ~90K | 0.90× | |
| 17 | Chhattisgarh | ~20K | 0.90× | |
| 18 | Jammu and Kashmir | ~20K | 0.89× | |
| 19 | Jharkhand | ~30K | 0.87× | |
| 20 | Haryana | ~40K | 0.83× | |
| 21 | Assam | ~30K | 0.83× | |
| 22 | Odisha | ~40K | 0.82× | |
| 23 | Telangana | ~50K | 0.81× | |
| 24 | Andhra Pradesh | ~40K | 0.80× | |
| 25 | Madhya Pradesh | ~60K | 0.78× | |
| 26 | Rajasthan | ~70K | 0.77× | |
| 27 | Bihar | ~60K | 0.73× | |
| 28 | Uttar Pradesh | ~100K | 0.72× | |
| 29 | West Bengal | ~90K | 0.72× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Modern architecture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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