A data profile of the people who buy, follow and care about Competitive examination in Italy — modelled from more than twelve digital signal sources. Competitive examination has an estimated audience of 4,361,456 people in Italy.
Competitive examination has an estimated audience of 4,361,456 people in Italy. 63.3% are female, 36.7% are male, average age 40.8. Top brand affinities: Wikipedia, WhatsApp, Volunteering, Civil service, Singer-songwriter.
Top brand affinities include Wikipedia, WhatsApp, Volunteering, with strongest over-indexing on Wikipedia (3.27× the country average).
Demographically, the Competitive examination audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.
The typical Competitive examination fan in Italy is more female, around 40.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Competitive examination profile in Italy.
63.3% are female, 36.7% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 63.3% |
| Male | 36.7% |
| Average age | 40.8 |
| Estimated audience size | 4,361,456 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 21% | |
| 30-39 | 26% | |
| 40-49 | 26% | |
| 50+ | 17% |
of the worldwide Competitive examination audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 33.6% |
| United States | 9.4% |
| India | 7.4% |
The strongest cross-interests of the Competitive examination audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Civil service | Politics & Society | 5.44× | ||
| 02 | Lush (company) | Beauty & Wellness | 5.44× | ||
| 03 | Wikipedia | Internet & Social Media | 3.27× | ||
| 04 | Business school | Business & Career | 3.25× | ||
| 05 | General practitioner | Health | 2.40× | ||
| 06 | Mediaset | Technology & Electronics | 2.36× | ||
| 07 | Volunteering | Politics & Society | 2.33× | ||
| 08 | FlixBus | Cars & Mobility | 2.02× | ||
| 09 | Singer-songwriter | Music & Radio | 1.99× | ||
| 10 | Internet & Social Media | 1.84× | |||
| 11 | Nonprofit organization | Politics & Society | 1.78× | ||
| 12 | Lidl | Shopping | 1.75× | ||
| 13 | H&M | Shopping | 1.73× | ||
| 14 | Innovation | Business & Career | 1.73× | ||
| 15 | Genetics | Kids & Family | 1.71× | ||
| 16 | IKEA | Home & Garden | 1.67× | ||
| 17 | Online newspaper | News | 1.60× | ||
| 18 | Health care | Business & Career | 1.59× | ||
| 19 | Borsa Italiana | Business & Career | 1.51× | ||
| 20 | Supermarket | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.54× | |
| Family Orientation | CONSERVATISM | 1.39× | |
| Career Orientation | POWER | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Mindfulness | BALANCE | 0.83× | |
| Indulgence | JOY | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Competitive examination. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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