Dagospia Audience in Italy
Dagospia has an estimated audience of 14,607,428 people in Italy. 50.5% are female, 49.5% are male, average age 46.5. Top regions: Lazio, Lombardy, Emilia-Romagna. Top brand affinities: Individualism, Online newspaper, Innovation, Subscription business model, Nonprofit organization.
The average Dagospia fan in Italy is 46.5 years old, balanced, and lives primarily in Lazio. The audience is concentrated in Lazio, Lombardy, Emilia-Romagna. Top brand affinities include Individualism, Online newspaper, Innovation, with strongest over-indexing on Individualism (5.96× the country average). Demographically, the Dagospia audience skews balanced with an average age of 46.5, and over-indexes on personality traits such as Individualism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 19 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Audience demographics of Dagospia
| Metric | Value |
|---|---|
| Female | 50.5% |
| Male | 49.5% |
| Average age | 46.5 |
| Estimated audience size | 14,607,428 |
Audience persona
The typical Dagospia fan in Italy is balanced, around 46.5 years old, with strong Individualism tendencies and a notable affinity for Individualism.
Dagospia fans by region: top regions in Italy
| Region | Reach | Affinity |
|---|---|---|
| Lazio | ~3.5M | 1.89× |
| Lombardy | ~3M | 1.11× |
| Emilia-Romagna | ~1.5M | 1.09× |
| Tuscany | ~1M | 1.22× |
| Veneto | ~1M | 1.01× |
| Piedmont | ~1M | 0.98× |
| Sicilia | ~900K | 0.71× |
| Puglia | ~900K | 0.85× |
| Sardinia | ~500K | 1.22× |
| Liguria | ~400K | 1.05× |
| Marche | ~400K | 1.12× |
| Abruzzo | ~400K | 1.12× |
| Calabria | ~300K | 0.76× |
| Friuli-Venezia Giulia | ~300K | 1.07× |
| Umbria | ~300K | 1.1× |
| Trentino-Alto Adige/Südtirol | ~200K | 0.67× |
| Basilicata | ~90K | 0.7× |
| Molise | ~60K | 0.82× |
| Aosta Valley | ~20K | 0.53× |
Top brand affinities of Dagospia fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Individualism | 5.96× | Politics & Society |
| Online newspaper | 1.87× | News |
| Innovation | 2.11× | Business & Career |
| Subscription business model | 2.58× | Shopping |
| Nonprofit organization | 1.96× | Politics & Society |
| UniCredit | 1.52× | Business & Career |
| Sustainable energy | 1.99× | Home & Garden |
| TV talkshows | 2.23× | Movies & TV |
| TicketOne | 1.67× | Travel & Leisure |
| Renewable energy | 1.71× | Business & Career |
| RaiPlay | 1.6× | Movies & TV |
| Bologna F.C. 1909 | 1.84× | Sports |
| Tabloid (newspaper format) | 1.59× | Literature |
| Rail transport | 2.11× | Travel & Leisure |
| Public transport | 1.9× | Cars & Mobility |
| Virtual reality | 1.88× | Technology & Electronics |
| Weather forecasting | 2.01× | Home & Garden |
| S.S. Lazio | 1.72× | Sports |
| Rai 3 | 1.93× | Movies & TV |
| Hellas Verona F.C. | 2.61× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 2.88 |
| Career Orientation | POWER | 1.93 |
| Convenience Orientation | PREMIUM | 1.8 |
| Indulgence | JOY | 1.79 |
| Community Orientation | OPEN | 1.68 |
| Sustainability | BALANCE | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 83.6% |
| Germany | 3.0% |
| China | 2.0% |
See Dagospia audiences in other countries
More News audiences in Italy
- Instagram (31,502,918)
- YouTube (27,281,482)
- WhatsApp (24,365,371)
- La Repubblica (24,089,561)
- Corriere della Sera (24,035,604)
Frequently asked questions
How many fans does Dagospia have in Italy?
Dagospia has an estimated audience of 14,607,428 people in Italy, concentrated in Lazio and Lombardy.
What is the gender split and age of Dagospia fans?
50.5% of Dagospia fans are female, 49.5% are male, with an average age of 46.5 years.
Which brands do Dagospia fans like most?
Dagospia fans show strongest brand affinity for Individualism (5.96×), Online newspaper (1.87×), and Innovation (2.11×) over the country average.
Where do Dagospia fans live in Italy?
Dagospia fans in Italy are most concentrated in Lazio (reach ~3.5M), Lombardy (reach ~3M), and Emilia-Romagna (reach ~1.5M). These three regions account for the largest share of the active audience.
What other brands do Dagospia fans also like?
Beyond Dagospia itself, the audience over-indexes on Online newspaper (1.87×), Innovation (2.11×), Subscription business model (2.58×), and Nonprofit organization (1.96×) compared to the Italy average.
How to read this data
Audience size is the estimated number of people in Italy who actively search for Dagospia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.