A data profile of the people who buy, follow and care about Dagospia in Italy — modelled from more than twelve digital signal sources. Dagospia has an estimated audience of 14,607,428 people in Italy.
The average Dagospia fan in Italy is 46.5 years old, balanced, and lives primarily in Lazio.
The audience is concentrated in Lazio, Lombardy, Emilia-Romagna.
Top brand affinities include Individualism, Online newspaper, Innovation, with strongest over-indexing on Individualism (5.96× the country average).
Demographically, the Dagospia audience skews balanced with an average age of 46.5, and over-indexes on personality traits such as Individualism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 19 regions tracked by Rascasse.
The typical Dagospia fan in Italy is balanced, around 46.5 years old, with strong Individualism tendencies and a notable affinity for Individualism.
The key figures that characterise the Dagospia profile in Italy.
50.5% are female, 49.5% are male, average age 46.5.
| Metric | Value |
|---|---|
| Female | 50.5% |
| Male | 49.5% |
| Average age | 46.5 |
| Estimated audience size | 14,607,428 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 12% | |
| 30-39 | 26% | |
| 40-49 | 29% | |
| 50+ | 31% |
of the worldwide Dagospia audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 83.5% |
| Germany | 3.0% |
| China | 2.0% |
Where the Dagospia audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Lazio | ~3.5M | 1.89× | |
| 02 | Tuscany | ~1M | 1.22× | |
| 03 | Sardinia | ~500K | 1.22× | |
| 04 | Marche | ~400K | 1.12× | |
| 05 | Abruzzo | ~400K | 1.12× | |
| 06 | Lombardy | ~3M | 1.11× | |
| 07 | Umbria | ~300K | 1.10× | |
| 08 | Emilia-Romagna | ~1.5M | 1.09× | |
| 09 | Friuli-Venezia Giulia | ~300K | 1.07× | |
| 10 | Liguria | ~400K | 1.05× | |
| 11 | Veneto | ~1M | 1.01× | |
| 12 | Piedmont | ~1M | 0.98× | |
| 13 | Puglia | ~900K | 0.85× | |
| 14 | Molise | ~60K | 0.82× | |
| 15 | Calabria | ~300K | 0.76× | |
| 16 | Sicilia | ~900K | 0.71× | |
| 17 | Basilicata | ~90K | 0.70× | |
| 18 | Trentino-Alto Adige/Südtirol | ~200K | 0.67× | |
| 19 | Aosta Valley | ~20K | 0.53× |
The strongest cross-interests of the Dagospia audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Individualism | Politics & Society | 5.96× | ||
| 02 | Hellas Verona F.C. | Sports | 2.61× | ||
| 03 | Subscription business model | Shopping | 2.58× | ||
| 04 | TV talkshows | Movies & TV | 2.23× | ||
| 05 | Innovation | Business & Career | 2.11× | ||
| 06 | Rail transport | Travel & Leisure | 2.11× | ||
| 07 | Weather forecasting | Home & Garden | 2.01× | ||
| 08 | Sustainable energy | Home & Garden | 1.99× | ||
| 09 | Nonprofit organization | Politics & Society | 1.96× | ||
| 10 | Rai 3 | Movies & TV | 1.93× | ||
| 11 | Public transport | Cars & Mobility | 1.90× | ||
| 12 | Virtual reality | Technology & Electronics | 1.88× | ||
| 13 | Online newspaper | News | 1.87× | ||
| 14 | Bologna F.C. 1909 | Sports | 1.84× | ||
| 15 | S.S. Lazio | Sports | 1.72× | ||
| 16 | Renewable energy | Business & Career | 1.71× | ||
| 17 | TicketOne | Travel & Leisure | 1.67× | ||
| 18 | RaiPlay | Movies & TV | 1.60× | ||
| 19 | Tabloid (newspaper format) | Literature | 1.59× | ||
| 20 | UniCredit | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.88× | |
| Career Orientation | POWER | 1.93× | |
| Convenience Orientation | PREMIUM | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.71× | |
| Price Sensitivity | PREMIUM | 0.75× | |
| Risk Appetite | THRILL | 0.80× |
Dagospia has an estimated audience of 14,607,428 people in Italy, concentrated in Lazio and Lombardy.
50.5% of Dagospia fans are female, 49.5% are male, with an average age of 46.5 years.
Dagospia fans show strongest brand affinity for Individualism (5.96×), Online newspaper (1.87×), and Innovation (2.11×) over the country average.
Dagospia fans in Italy are most concentrated in Lazio (reach ~3.5M), Lombardy (reach ~3M), and Emilia-Romagna (reach ~1.5M). These three regions account for the largest share of the active audience.
Beyond Dagospia itself, the audience over-indexes on Online newspaper (1.87×), Innovation (2.11×), Subscription business model (2.58×), and Nonprofit organization (1.96×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Dagospia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.