Developmental psychology Audience in Italy

Developmental psychology has an estimated audience of 9,081,227 people in Italy. 70.7% are female, 29.3% are male, average age 43.3. Top brand affinities: Wine bar, Baby food, Crystal healing, Miniskirt, Wine cocktail.

Top brand affinities include Wine bar, Baby food, Crystal healing, with strongest over-indexing on Wine bar (18.05× the country average). Demographically, the Developmental psychology audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Family Orientation, DIY Mentality.

Category: Health · Type: Topic

Demographics of Developmental psychology fans

Demographic split for Developmental psychology audience in Italy
MetricValue
Female70.7%
Male29.3%
Average age43.3
Estimated audience size9,081,227

Audience persona

The typical Developmental psychology fan in Italy is more female, around 43.3 years old, with strong Family Orientation tendencies and a notable affinity for Wine bar.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Developmental psychology audience
BrandAffinityCategory
Wine bar18.05×Food & Beverages
Baby food10.22×Kids & Family
Crystal healing15.15×Health
Miniskirt14.66×Fashion & Accessoires
Wine cocktail21.28×Food & Beverages
Same-sex marriage14.12×Kids & Family
Oncology9.03×Health
General practitioner4.49×Health
Early childhood education8.1×Business & Career
Preschool7.83×Kids & Family
Charm bracelet7.39×Fashion & Accessoires
Instant messaging2.88×Internet & Social Media
Ethanol5.3×Health
Child safety seat7.86×Kids & Family
Parental leave7.86×Kids & Family
Do it yourself (DIY)1.89×Home & Garden
Child care3.55×Kids & Family
Doctor of Medicine3.73×Business & Career
Toys1.94×Games
Harry Potter1.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Developmental psychology audience
TraitClusterScore
Family OrientationCONSERVATISM1.64
DIY MentalityTHRILL1.46
SustainabilityBALANCE1.23
CreativityOPEN1.2
Social Media UsageJOY1.2
Price SensitivityPREMIUM1.2

Worldwide distribution

Worldwide audience distribution share by country for Developmental psychology
CountryShare
United States23.3%
Brazil10.5%
Italy7.6%

See Developmental psychology audiences in other countries

More Health audiences in Italy

How to read this data

Audience size is the estimated number of people in Italy who actively search for Developmental psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.