Developmental psychology Audience in Germany
Developmental psychology has an estimated audience of 5,289,470 people in Germany. 71.3% are female, 28.7% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Rossmann, Home Office, Saving, Progressive rock, Este, Veneto.
The average Developmental psychology fan in Germany is 39.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Rossmann, Home Office, Saving, with strongest over-indexing on Rossmann (1.79× the country average). Demographically, the Developmental psychology audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Developmental psychology fans
| Metric | Value |
|---|---|
| Female | 71.3% |
| Male | 28.7% |
| Average age | 39.8 |
| Estimated audience size | 5,289,470 |
Audience persona
The typical Developmental psychology fan in Germany is more female, around 39.8 years old, with strong Indulgence tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,098,833 | 0.95× |
| Baden-Württemberg | 828,800 | 1.15× |
| Bayern | 712,340 | 0.84× |
| Niedersachsen | 510,207 | 0.99× |
| Hessen | 372,362 | 0.92× |
| Rheinland-Pfalz | 269,630 | 1.02× |
| Berlin | 266,809 | 1.13× |
| Sachsen | 262,668 | 1.01× |
| Schleswig-Holstein | 213,985 | 1.13× |
| Brandenburg | 172,484 | 1.05× |
| Hamburg | 149,069 | 1.25× |
| Sachsen-Anhalt | 132,490 | 0.97× |
| Thüringen | 108,031 | 0.8× |
| Mecklenburg-Vorpommern | 86,889 | 0.86× |
| Bremen | 55,852 | 1.23× |
| Saarland | 45,531 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.79× | Shopping |
| Home Office | 2.18× | Business & Career |
| Saving | 1.91× | Business & Career |
| Progressive rock | 1.56× | Music & Radio |
| Este, Veneto | 2.41× | Travel & Leisure |
| Natural rubber | 2.1× | Cars & Mobility |
| Information sensitivity | 4.64× | Technology & Electronics |
| Time (magazine) | 1.75× | News |
| Urban horticulture | 1.52× | Home & Garden |
| Mothercare | 1.55× | Kids & Family |
| Home Delivery | 2.17× | Food & Beverages |
| Bank account | 1.9× | Business & Career |
| Nuts (film) | 2.68× | Movies & TV |
| Ipekyol | 2.31× | Shopping |
| Weimar Republic | 2.91× | Politics & Society |
| Nationality | 1.57× | Politics & Society |
| Solo climbing | 2.07× | Sports |
| Curcuma | 2.46× | Food & Beverages |
| Eurodressage | 6.13× | Sports |
| Percussion ensemble | 8.95× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.62 |
| Sustainability | BALANCE | 1.55 |
| Family Orientation | CONSERVATISM | 1.43 |
| Healthy Lifestyle | BALANCE | 1.31 |
| Creativity | OPEN | 1.31 |
| DIY Mentality | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.3% |
| Brazil | 10.5% |
| Italy | 7.6% |
See Developmental psychology audiences in other countries
- Developmental psychology — United States
- Developmental psychology — United Kingdom
- Developmental psychology — France
- Developmental psychology — Italy
- Developmental psychology — Spain
- Developmental psychology — Brazil
- Developmental psychology — Japan
- Developmental psychology — South Korea
- Developmental psychology — India
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Developmental psychology have in Germany?
Developmental psychology has an estimated audience of 5,289,470 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Developmental psychology fans?
71.3% of Developmental psychology fans are female, 28.7% are male, with an average age of 39.8 years.
Which brands do Developmental psychology fans like most?
Developmental psychology fans show strongest brand affinity for Rossmann (1.79×), Home Office (2.18×), and Saving (1.91×) over the country average.
Where do Developmental psychology fans live in Germany?
Developmental psychology fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,098,833), Baden-Württemberg (reach 828,800), and Bayern (reach 712,340). These three regions account for the largest share of the active audience.
What other brands do Developmental psychology fans also like?
Beyond Developmental psychology itself, the audience over-indexes on Home Office (2.18×), Saving (1.91×), Progressive rock (1.56×), and Este, Veneto (2.41×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Developmental psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.