Rascasse Audience Intelligence

Developmental psychology Audience in Brazil

A data profile of the people who buy, follow and care about Developmental psychology in Brazil — modelled from more than twelve digital signal sources. Developmental psychology has an estimated audience of 12,523,084 people in Brazil.

Developmental psychology has an estimated audience of 12,523,084 people in Brazil. 75.3% are female, 24.7% are male, average age 40.4. Top brand affinities: Dafiti, Coritiba Foot Ball Club, MSN, Esporte Clube Bahia, Fortaleza Esporte Clube.

Top brand affinities include Dafiti, Coritiba Foot Ball Club, MSN, with strongest over-indexing on Dafiti (2.82× the country average).

Demographically, the Developmental psychology audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Individualism, Family Orientation.

The typical Developmental psychology fan in Brazil is more female, around 40.4 years old, with strong Individualism tendencies and a notable affinity for Dafiti.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Developmental psychology profile in Brazil.

Audience size
12.5M
in Brazil
Gender
75.3%
24.7% male
Age
40.4
average years
Country rank
#391
Topic in Brazil
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Developmental psychology fans

75.3% are female, 24.7% are male, average age 40.4.

Fig. 02

Gender split

75.3%
Female
24.7%
Male
Demographic split for Developmental psychology audience in Brazil
MetricValue
Female75.3%
Male24.7%
Average age40.4
Estimated audience size12,523,084
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Developmental psychology audience in Brazil
Age bracketShare%
16-1913%
20-2922%
30-3923%
40-4921%
50+21%
Fig. 04

Worldwide distribution

10.5%

of the worldwide Developmental psychology audience comes from Brazil.

Worldwide audience distribution share by country for Developmental psychology
CountryShare
United States23.3%
Brazil10.5%
Italy7.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Developmental psychology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Developmental psychology audience
#·InterestCategoryAffinity×
01Rayo VallecanoTravel & Leisure3.43×
02Rio Ave F.C.Sports3.43×
03Non-alcoholic beverageFood & Beverages3.31×
04DafitiFashion & Accessoires2.82×
05Private schoolKids & Family2.54×
06Microwave ovenHome & Garden2.30×
07Goiás Esporte ClubeSports2.29×
08MSNNews2.17×
09Coritiba Foot Ball ClubSports2.09×
10Spanish languagePolitics & Society2.07×
11LodgingTravel & Leisure1.91×
12CentauroCars & Mobility1.89×
13NetshoesShopping1.64×
14TraditionPolitics & Society1.57×
15SpasBeauty & Wellness1.54×
16Esporte Clube BahiaSports1.53×
17SkirtFashion & Accessoires1.53×
18Fortaleza Esporte ClubeSports1.52×
19Galinha PintadinhaMovies & TV1.52×
20WeddingsKids & Family1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Developmental psychology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Developmental psychology audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.61×
Family OrientationCONSERVATISM1.58×
TraditionCONSERVATISM1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Developmental psychology audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.60×
Need for SecurityCONSERVATISM0.74×
Luxury OrientationPREMIUM0.77×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Brazil who actively search for Developmental psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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