Law Audience in Mexico
Law has an estimated audience of 7,972,188 people in Mexico. 51.2% are female, 48.8% are male, average age 33.9. Top brand affinities: Shopping and fashion, Costa Rica, Game consoles, Catholic Church, Mobile game.
Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (258.52× the country average). Demographically, the Law audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Business & Career · Type: Topic
Demographics of Law fans
| Metric | Value |
|---|---|
| Female | 51.2% |
| Male | 48.8% |
| Average age | 33.9 |
| Estimated audience size | 7,972,188 |
Audience persona
The typical Law fan in Mexico is balanced, around 33.9 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.
Top brand affinities of Law fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shopping and fashion | 258.52× | Shopping |
| Costa Rica | 499.78× | Travel & Leisure |
| Game consoles | 177.05× | Technology & Electronics |
| Catholic Church | 130.04× | Politics & Society |
| Mobile game | 76.38× | Games |
| Sarcasm | 85.39× | Politics & Society |
| Travel agency | 85.39× | Travel & Leisure |
| Banana | 65.02× | Food & Beverages |
| Broadcasting of sports events | 89.31× | Movies & TV |
| El País | 66.59× | News |
| Valentine's Day | 109.21× | Kids & Family |
| Exfoliation (cosmetology) | 118.23× | Beauty & Wellness |
| Dentistry | 54.84× | Business & Career |
| Daily Horoscope | 521.87× | Internet & Social Media |
| Freeware | 31.34× | Technology & Electronics |
| Sexology | 39.17× | Kids & Family |
| Orange (fruit) | 53.27× | Food & Beverages |
| Pilsner | 51.7× | Food & Beverages |
| Multi-level marketing | 44.65× | Business & Career |
| Breastfeeding | 36.04× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 26.86 |
| Travelling | THRILL | 22.12 |
| Urban Lifestyle | OPEN | 4.33 |
| Risk Appetite | THRILL | 2.55 |
| Mindfulness | BALANCE | 1.64 |
| Career Orientation | POWER | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| Brazil | 5.9% |
| Italy | 5.2% |
See Law audiences in other countries
More Business & Career audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.