A data profile of the people who buy, follow and care about Law in Spain — modelled from more than twelve digital signal sources. Law has an estimated audience of 9,495,528 people in Spain.
Law has an estimated audience of 9,495,528 people in Spain. 59.4% are female, 40.6% are male, average age 45.5. Top brand affinities: Real property, Iberia (airline), WhatsApp, IBEX 35, Caixabank.
Top brand affinities include Real property, Iberia (airline), WhatsApp, with strongest over-indexing on Real property (2.84× the country average).
Demographically, the Law audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Community Orientation, Patriotism.
The typical Law fan in Spain is more female, around 45.5 years old, with strong Community Orientation tendencies and a notable affinity for Real property.
The key figures that characterise the Law profile in Spain.
59.4% are female, 40.6% are male, average age 45.5.
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 45.5 |
| Estimated audience size | 9,495,528 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 13% | |
| 30-39 | 20% | |
| 40-49 | 27% | |
| 50+ | 33% |
of the worldwide Law audience comes from Spain.
| Country | Share |
|---|---|
| United States | 21.9% |
| Brazil | 5.9% |
| Italy | 5.2% |
The strongest cross-interests of the Law audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Real property | Home & Garden | 2.84× | ||
| 02 | Satire | Literature | 2.66× | ||
| 03 | Volunteering | Politics & Society | 2.20× | ||
| 04 | Political science | Business & Career | 2.15× | ||
| 05 | Charity and causes | Business & Career | 1.96× | ||
| 06 | Wikipedia | Internet & Social Media | 1.92× | ||
| 07 | Video hosting service | Technology & Electronics | 1.92× | ||
| 08 | Travel website | Travel & Leisure | 1.90× | ||
| 09 | Refrigerator | Home & Garden | 1.68× | ||
| 10 | MSN | News | 1.67× | ||
| 11 | Nonprofit organization | Politics & Society | 1.66× | ||
| 12 | IBEX 35 | Business & Career | 1.62× | ||
| 13 | Caixabank | Business & Career | 1.62× | ||
| 14 | Genetics | Kids & Family | 1.60× | ||
| 15 | Innovation | Business & Career | 1.58× | ||
| 16 | Internet & Social Media | 1.57× | |||
| 17 | Julio Iglesias | Music & Radio | 1.56× | ||
| 18 | Iberia (airline) | Travel & Leisure | 1.55× | ||
| 19 | Bankinter | Business & Career | 1.53× | ||
| 20 | Bookselling | Literature | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.60× | |
| Patriotism | CONSERVATISM | 1.45× | |
| Individualism | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.90× | |
| Price Sensitivity | PREMIUM | 0.92× | |
| DIY Mentality | THRILL | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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