Law Audience in Spain
Law has an estimated audience of 9,495,528 people in Spain. 59.4% are female, 40.6% are male, average age 45.5. Top brand affinities: Singer-songwriter, MSN, Sports nutrition, Iberia (airline), Aldi.
Top brand affinities include Singer-songwriter, MSN, Sports nutrition, with strongest over-indexing on Singer-songwriter (7.96× the country average). Demographically, the Law audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Community Orientation, Need for Security.
Category: Business & Career · Type: Topic
Demographics of Law fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 45.5 |
| Estimated audience size | 9,495,528 |
Audience persona
The typical Law fan in Spain is more female, around 45.5 years old, with strong Community Orientation tendencies and a notable affinity for Singer-songwriter.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Singer-songwriter | 7.96× | Music & Radio |
| MSN | 4.27× | News |
| Sports nutrition | 7.93× | Food & Beverages |
| Iberia (airline) | 1.8× | Travel & Leisure |
| Aldi | 2.27× | Shopping |
| Julio Iglesias | 2.28× | Music & Radio |
| Movistar | 2.17× | Technology & Electronics |
| Oncology | 5.64× | Health |
| CAC 40 | 2.53× | Business & Career |
| TripAdvisor | 2.62× | Travel & Leisure |
| Stradivarius | 2.16× | Shopping |
| 1.64× | Internet & Social Media | |
| Conforama | 2.72× | Home & Garden |
| Formentera | 4.71× | Travel & Leisure |
| Orange | 2.38× | Technology & Electronics |
| Mapfre | 2.15× | Business & Career |
| Girona | 2.47× | Sports |
| Dentistry | 2.81× | Business & Career |
| Hair conditioner | 2.92× | Beauty & Wellness |
| Kundalini yoga | 3.55× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.24 |
| Need for Security | CONSERVATISM | 1.22 |
| Patriotism | CONSERVATISM | 1.08 |
| Family Orientation | CONSERVATISM | 1.08 |
| Design Affinity | PREMIUM | 1.03 |
| Spirituality | BALANCE | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| Brazil | 5.9% |
| Italy | 5.2% |
See Law audiences in other countries
More Business & Career audiences in Spain
- Entertainment (28,230,018)
- Food and drink (27,308,440)
- Sports (26,429,997)
- Business and industry (26,410,090)
- Arts and music (26,156,055)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.