A data profile of the people who buy, follow and care about Organization in Mexico — modelled from more than twelve digital signal sources. Organization has an estimated audience of 6,826,235 people in Mexico.
Organization has an estimated audience of 6,826,235 people in Mexico. 50.3% are female, 49.7% are male, average age 34.9. Top brand affinities: Costa Rica, Shopping and fashion, Game consoles, Catholic Church, Sarcasm.
Top brand affinities include Costa Rica, Shopping and fashion, Game consoles, with strongest over-indexing on Costa Rica (436.39× the country average).
Demographically, the Organization audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Spirituality, Travelling.
The typical Organization fan in Mexico is balanced, around 34.9 years old, with strong Spirituality tendencies and a notable affinity for Costa Rica.
The key figures that characterise the Organization profile in Mexico.
50.3% are female, 49.7% are male, average age 34.9.
| Metric | Value |
|---|---|
| Female | 50.3% |
| Male | 49.7% |
| Average age | 34.9 |
| Estimated audience size | 6,826,235 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 18% | |
| 50+ | 11% |
of the worldwide Organization audience comes from Mexico.
| Country | Share |
|---|---|
| United States | 24.5% |
| Italy | 5.6% |
| Brazil | 5.4% |
The strongest cross-interests of the Organization audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Daily Horoscope | Internet & Social Media | 501.81× | ||
| 02 | Costa Rica | Travel & Leisure | 436.39× | ||
| 03 | Shopping and fashion | Shopping | 193.41× | ||
| 04 | Game consoles | Technology & Electronics | 141.76× | ||
| 05 | Catholic Church | Politics & Society | 114.29× | ||
| 06 | Exfoliation (cosmetology) | Beauty & Wellness | 110.87× | ||
| 07 | Valentine's Day | Kids & Family | 101.73× | ||
| 08 | Broadcasting of sports events | Movies & TV | 82.42× | ||
| 09 | Travel agency | Travel & Leisure | 75.82× | ||
| 10 | Sarcasm | Politics & Society | 73.63× | ||
| 11 | Banana | Food & Beverages | 61.54× | ||
| 12 | El País | News | 61.54× | ||
| 13 | Mobile game | Games | 61.23× | ||
| 14 | Dentistry | Business & Career | 51.65× | ||
| 15 | Orange (fruit) | Food & Beverages | 49.45× | ||
| 16 | Multi-level marketing | Business & Career | 39.56× | ||
| 17 | Machu Picchu | Travel & Leisure | 37.36× | ||
| 18 | Sexology | Kids & Family | 35.16× | ||
| 19 | Breastfeeding | Kids & Family | 34.07× | ||
| 20 | Freeware | Technology & Electronics | 29.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 23.70× | |
| Travelling | THRILL | 19.75× | |
| Urban Lifestyle | OPEN | 4.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.90× | |
| Extroversion | THRILL | 0.90× | |
| Price Sensitivity | PREMIUM | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.