Photograph Audience in Mexico

Photograph has an estimated audience of 6,044,220 people in Mexico. 52.1% are female, 47.9% are male, average age 32.2. Top brand affinities: Costa Rica, Shopping and fashion, Game consoles, Catholic Church, Valentine's Day.

Top brand affinities include Costa Rica, Shopping and fashion, Game consoles, with strongest over-indexing on Costa Rica (448.33× the country average). Demographically, the Photograph audience skews balanced with an average age of 32.2, and over-indexes on personality traits such as Spirituality, Travelling.

Category: Technology & Electronics · Type: Topic

Demographics of Photograph fans

Demographic split for Photograph audience in Mexico
MetricValue
Female52.1%
Male47.9%
Average age32.2
Estimated audience size6,044,220

Audience persona

The typical Photograph fan in Mexico is balanced, around 32.2 years old, with strong Spirituality tendencies and a notable affinity for Costa Rica.

Top brand affinities of Photograph fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Photograph audience
BrandAffinityCategory
Costa Rica448.33×Travel & Leisure
Shopping and fashion157.78×Shopping
Game consoles95.24×Technology & Electronics
Catholic Church78.18×Politics & Society
Valentine's Day132.9×Kids & Family
Sarcasm56.86×Politics & Society
Exfoliation (cosmetology)125.55×Beauty & Wellness
Travel agency55.44×Travel & Leisure
Mobile game41.24×Games
Banana44.07×Food & Beverages
El País45.49×News
Dentistry41.22×Business & Career
Broadcasting of sports events44.07×Movies & TV
Love & Sex47.78×Kids & Family
Daily Horoscope473.47×Internet & Social Media
Freeware24.16×Technology & Electronics
Sexology28.43×Kids & Family
Breastfeeding27.01×Kids & Family
Papaya27.01×Food & Beverages
Multi-level marketing27.01×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Photograph audience
TraitClusterScore
SpiritualityBALANCE16.26
TravellingTHRILL14.62
Urban LifestyleOPEN3.37
Risk AppetiteTHRILL2.3
Early Adopter MentalityPOWER1.63
MindfulnessBALANCE1.47

Worldwide distribution

Worldwide audience distribution share by country for Photograph
CountryShare
United States20.5%
Japan5.8%
China5.1%

See Photograph audiences in other countries

More Technology & Electronics audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Photograph. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.