Photograph Audience in United States

Photograph logo

Photograph has an estimated audience of 97,249,072 people in United States. 55.5% are female, 44.5% are male, average age 40.7. Top regions: California, Texas, Florida. Top brand affinities: Israel, Nebraska Cornhuskers football, Jesse Plemons, JDSU, Staycation.

The average Photograph fan in United States is 40.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Nebraska Cornhuskers football, Jesse Plemons, with strongest over-indexing on Israel (1.76× the country average). Demographically, the Photograph audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Travelling, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Photograph fans

Demographic split for Photograph audience in United States
MetricValue
Female55.5%
Male44.5%
Average age40.7
Estimated audience size97,249,072

Audience persona

The typical Photograph fan in United States is more female, around 40.7 years old, with strong Travelling tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Photograph in United States
RegionReachAffinity
California12,792,3691.2×
Texas9,693,5061.16×
Florida7,113,3641.08×
New York6,042,8531.11×
Georgia3,351,4311.12×
Pennsylvania3,294,2841.01×
Illinois3,124,8170.96×
North Carolina3,102,7391.06×
Ohio2,913,3820.97×
Washington2,674,8871.37×
Virginia2,506,7981.06×
Michigan2,404,9210.95×
New Jersey2,399,3150.97×
Arizona2,122,6281.07×
Tennessee2,031,6551.04×
Indiana1,894,6411.07×
Maryland1,781,5761.07×
Massachusetts1,777,1080.93×
South Carolina1,559,9991.07×
Missouri1,547,3380.99×
Colorado1,523,4440.99×
Oregon1,383,9581.24×
Alabama1,334,7770.98×
Minnesota1,326,3740.95×
Wisconsin1,264,1260.86×
Louisiana1,211,4350.97×
Oklahoma1,149,9251.06×
Kentucky1,131,7010.93×
Utah1,027,2641.18×
Kansas848,1171.11×
Arkansas836,5941.04×
Nevada819,0750.87×
Connecticut806,2970.83×
Iowa768,9250.96×
Mississippi767,4510.96×
New Mexico744,3491.53×
Idaho588,5981.21×
Hawaii450,8981.08×
Nebraska432,7790.89×
West Virginia391,7700.87×
New Hampshire319,0210.83×
Maine271,9690.78×
Washington, District of Columbia253,5120.87×
Montana246,9550.92×
Rhode Island234,3870.76×
Delaware210,9920.79×
South Dakota189,2220.84×
North Dakota177,8420.89×
Alaska174,8610.84×
Vermont137,7220.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Photograph audience
BrandAffinityCategory
Israel1.76×Travel & Leisure
Nebraska Cornhuskers football2.5×Sports
Jesse Plemons2.2×Movies & TV
JDSU1.89×Business & Career
Staycation1.8×Home & Garden
Charlamagne Tha God4.23×Movies & TV
Home staging2.27×Home & Garden
Jaws2.23×Movies & TV
Cam Ward1.53×Sports
Vicky Kaushal5.47×Movies & TV
Glossier1.98×Beauty & Wellness
Nipsey Hussle2.06×Music & Radio
Jeep Wagoneer1.95×Cars & Mobility
Hocus Pocus1.59×Movies & TV
Queens College, City University of New York2.37×Business & Career
headspace2.97×Health
Tiffany Haddish1.59×Movies & TV
Holt Renfrew3.88×Shopping
Corona (band)1.57×Music & Radio
Kento Yamazaki3.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Photograph audience
TraitClusterScore
TravellingTHRILL1.03
Price SensitivityPREMIUM1.01
IndulgenceJOY0.98
ExtroversionTHRILL0.97
Design AffinityPREMIUM0.96
Career OrientationPOWER0.95

Worldwide distribution

Worldwide audience distribution share by country for Photograph
CountryShare
United States20.5%
Japan5.8%
China5.1%

See Photograph audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Photograph have in United States?

Photograph has an estimated audience of 97,249,072 people in United States, concentrated in California and Texas.

What is the gender split and age of Photograph fans?

55.5% of Photograph fans are female, 44.5% are male, with an average age of 40.7 years.

Which brands do Photograph fans like most?

Photograph fans show strongest brand affinity for Israel (1.76×), Nebraska Cornhuskers football (2.5×), and Jesse Plemons (2.2×) over the country average.

Where do Photograph fans live in United States?

Photograph fans in United States are most concentrated in California (reach 12,792,369), Texas (reach 9,693,506), and Florida (reach 7,113,364). These three regions account for the largest share of the active audience.

What other brands do Photograph fans also like?

Beyond Photograph itself, the audience over-indexes on Nebraska Cornhuskers football (2.5×), Jesse Plemons (2.2×), JDSU (1.89×), and Staycation (1.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Photograph. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.