A data profile of the people who buy, follow and care about Country music in Norway — modelled from more than twelve digital signal sources. Country music has an estimated audience of 718,984 people in Norway.
Country music has an estimated audience of 718,984 people in Norway. 47.8% are female, 52.2% are male, average age 46.3. Top brand affinities: Hallingdølen, Åge Aleksandersen, Rock and roll, Willie Nelson, Hellbillies.
Top brand affinities include Hallingdølen, Åge Aleksandersen, Rock and roll, with strongest over-indexing on Hallingdølen (1.69× the country average).
Demographically, the Country music audience skews balanced with an average age of 46.3, and over-indexes on personality traits such as Travelling, Patriotism.
The typical Country music fan in Norway is balanced, around 46.3 years old, with strong Travelling tendencies and a notable affinity for Hallingdølen.
The key figures that characterise the Country music profile in Norway.
47.8% are female, 52.2% are male, average age 46.3.
| Metric | Value |
|---|---|
| Female | 47.8% |
| Male | 52.2% |
| Average age | 46.3 |
| Estimated audience size | 718,984 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 42% |
of the worldwide Country music audience comes from Norway.
| Country | Share |
|---|---|
| United States | 28.8% |
| Brazil | 8.9% |
| Italy | 5.3% |
The strongest cross-interests of the Country music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Willie Nelson | Music & Radio | 2.81× | ||
| 02 | Old-time music | Music & Radio | 2.43× | ||
| 03 | Johnny Cash | Music & Radio | 2.37× | ||
| 04 | Bob Dylan | Music & Radio | 2.30× | ||
| 05 | American folk music | Music & Radio | 2.17× | ||
| 06 | Åge Aleksandersen | Music & Radio | 2.09× | ||
| 07 | Hellbillies | Music & Radio | 2.06× | ||
| 08 | ABBA | Music & Radio | 1.98× | ||
| 09 | Harmonica | Music & Radio | 1.94× | ||
| 10 | Bruce Springsteen | Music & Radio | 1.90× | ||
| 11 | Hver gang vi møtes | Movies & TV | 1.90× | ||
| 12 | Dixieland | Music & Radio | 1.88× | ||
| 13 | Choir | Home & Garden | 1.82× | ||
| 14 | KISS | Music & Radio | 1.79× | ||
| 15 | Flea market | Home & Garden | 1.75× | ||
| 16 | Hallingdølen | News | 1.69× | ||
| 17 | Tanker (ship) | Topic | 1.69× | ||
| 18 | Pension | Business & Career | 1.61× | ||
| 19 | Morten Harket | Music & Radio | 1.55× | ||
| 20 | Rock and roll | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.89× | |
| Patriotism | CONSERVATISM | 0.79× | |
| Social Media Usage | JOY | 0.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.78× | |
| Patriotism | CONSERVATISM | 0.79× | |
| Travelling | THRILL | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Country music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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