A data profile of the people who buy, follow and care about Snapchat in Norway — modelled from more than twelve digital signal sources. Snapchat has an estimated audience of 619,676 people in Norway.
Snapchat has an estimated audience of 619,676 people in Norway. 49.6% are female, 50.4% are male, average age 39.1. Top brand affinities: Charlotte Tilbury, Computers, Cotton, COS, Building.
Top brand affinities include Charlotte Tilbury, Computers, Cotton, with strongest over-indexing on Charlotte Tilbury (6.04× the country average).
Demographically, the Snapchat audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Patriotism, Social Media Usage.
The typical Snapchat fan in Norway is balanced, around 39.1 years old, with strong Patriotism tendencies and a notable affinity for Charlotte Tilbury.
The key figures that characterise the Snapchat profile in Norway.
49.6% are female, 50.4% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 39.1 |
| Estimated audience size | 619,676 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Snapchat audience comes from Norway.
| Country | Share |
|---|---|
| United States | 22.8% |
| United Kingdom | 5.9% |
| France | 5.4% |
The strongest cross-interests of the Snapchat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charlotte Tilbury | Beauty & Wellness | 6.04× | ||
| 02 | COS | Shopping | 3.42× | ||
| 03 | Dr. Martens | Fashion & Accessoires | 3.34× | ||
| 04 | Marketing communications | Business & Career | 2.22× | ||
| 05 | Cotton | Fashion & Accessoires | 2.14× | ||
| 06 | Sabrina Carpenter | Music & Radio | 1.76× | ||
| 07 | Logistics | Business & Career | 1.65× | ||
| 08 | Building | Home & Garden | 1.63× | ||
| 09 | Drop shipping | Shopping | 1.61× | ||
| 10 | Nelly | Music & Radio | 1.60× | ||
| 11 | Machine | Business & Career | 1.59× | ||
| 12 | General Motors | Cars & Mobility | 1.59× | ||
| 13 | Solar energy | Home & Garden | 1.58× | ||
| 14 | Tire | Cars & Mobility | 1.57× | ||
| 15 | Mobile game | Games | 1.54× | ||
| 16 | Computer servers | Technology & Electronics | 1.54× | ||
| 17 | Computers | Technology & Electronics | 1.52× | ||
| 18 | London | Travel & Leisure | 1.52× | ||
| 19 | Stockholm | Travel & Leisure | 1.51× | ||
| 20 | Germany | Travel & Leisure | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.51× | |
| Social Media Usage | JOY | 1.34× | |
| Travelling | THRILL | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.24× | |
| Social Media Usage | JOY | 1.34× | |
| Patriotism | CONSERVATISM | 1.51× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Snapchat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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