A data profile of the people who buy, follow and care about Waxing in Poland — modelled from more than twelve digital signal sources. Waxing has an estimated audience of 1,545,128 people in Poland.
Waxing has an estimated audience of 1,545,128 people in Poland. 80.9% are female, 19.1% are male, average age 33.7. Top brand affinities: Electrology, Hair removal, Pedicure, Eyelash extensions, Permanent makeup.
Top brand affinities include Electrology, Hair removal, Pedicure, with strongest over-indexing on Electrology (64.24× the country average).
Demographically, the Waxing audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Need for Security, Individualism.
The typical Waxing fan in Poland is more female, around 33.7 years old, with strong Need for Security tendencies and a notable affinity for Electrology.
The key figures that characterise the Waxing profile in Poland.
80.9% are female, 19.1% are male, average age 33.7.
| Metric | Value |
|---|---|
| Female | 80.9% |
| Male | 19.1% |
| Average age | 33.7 |
| Estimated audience size | 1,545,128 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 29% | |
| 30-39 | 22% | |
| 40-49 | 14% | |
| 50+ | 8% |
of the worldwide Waxing audience comes from Poland.
| Country | Share |
|---|---|
| United States | 16.0% |
| Japan | 14.0% |
| Italy | 5.4% |
The strongest cross-interests of the Waxing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Electrology | Beauty & Wellness | 64.24× | ||
| 02 | Hair removal | Beauty & Wellness | 10.05× | ||
| 03 | Eyelash extensions | Beauty & Wellness | 7.48× | ||
| 04 | Pedicure | Beauty & Wellness | 7.41× | ||
| 05 | Microblade technology | Business & Career | 7.00× | ||
| 06 | Artificial nails | Beauty & Wellness | 6.67× | ||
| 07 | Nail salon | Beauty & Wellness | 6.55× | ||
| 08 | Permanent makeup | Beauty & Wellness | 5.82× | ||
| 09 | Day spa | Beauty & Wellness | 5.47× | ||
| 10 | Manicure | Beauty & Wellness | 5.36× | ||
| 11 | Facial | Beauty & Wellness | 4.87× | ||
| 12 | Preventive healthcare | Health | 4.80× | ||
| 13 | Nail art | Beauty & Wellness | 4.39× | ||
| 14 | Itaka | Travel & Leisure | 3.41× | ||
| 15 | Skin care | Beauty & Wellness | 3.19× | ||
| 16 | TUI | Travel & Leisure | 3.18× | ||
| 17 | Smyk | Shopping | 3.04× | ||
| 18 | Notino | Shopping | 2.49× | ||
| 19 | Dresses | Fashion & Accessoires | 2.30× | ||
| 20 | Cooking | Food & Beverages | 2.04× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 3.90× | |
| Individualism | JOY | 2.33× | |
| Sustainability | BALANCE | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.50× | |
| Design Affinity | PREMIUM | 0.71× | |
| Quality Awareness | PREMIUM | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Waxing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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